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Whois & Analysis for mowersdirect.com

Dec 6, 2019 10:30 pm UTC

DOMAIN OWNER WHOIS

The owner's whois contact information is public.
• Contact Name
Karen Walsh
• Organization
Karen Walsh
• Address
Power Equipment Direct, inc. 1325 Rodeo Drive
• City
Bolingbrook
• Zip Code
60490
• State
IL
• Country Code
US
• Phone Number
• Domain Registrar
Desktop screen Desktop screenshot for mowersdirect.com
90

10 criteria passed
1 criteria to solve

PERFORMANCE OPPORTUNITIES

Fill the missing alt attributes on your images.
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OVERVIEW

• Domain Owner
Karen Walsh See more
• Category
Home & Garden  >  Landscaping
• Online since
November 15, 2003 Explore Wayback Machine
• Age
20 years, 11 months, 26 days
• Alexa Rank
#257.794, mowersdirect.com is in the world's top 1 million websites

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by DigiCert Inc has expired on April 23, 2020.
Title Tag
Mowers Direct | Your Lawn Mower Superstore
Length: 42 (recommended: 10 to 70)
Meta Description
Mowers Direct - Shop wide selection of quality lawn mowers from top name brands. Buy lawnmowers direct & save. Free Shipping. Expert Advice.
Length: 144 (recommended: 50 to 160)
Google preview
Desktop Version

Mowers Direct | Your Lawn Mower Superstore

https://mowersdirect.com

Mowers Direct - Shop wide selection of quality lawn mowers from top name brands. Buy lawnmowers direct & save. Free Shipping. Expert Advice.

Mobile Version

https://mowersdirect.com

Mowers Direct | Your Lawn Mower Superstore

Mowers Direct - Shop wide selection of quality lawn mowers from top name brands. Buy lawnmowers direct & save. Free Shipping....

Encoding
Great, language/character encoding is specified: iso-8859-1
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
robots index,follow
viewport width=device-width, initial-scale=1

SEMANTIC ANALYSIS

The owner has associated the following topics to the website.

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by mowersdirect.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Lawn mower Confidence: 81% Arrow up

A lawn mower (mower, etc) is a machine utilizing one or more revolving blades to cut a grass surface to an even height.

The height of the cut grass may be fixed by the design of the mower, but generally is adjustable by the operator, typically by a single master lever, or by a lever or nut and bolt on each of the machine's wheels.

The blades may be powered by muscle, with wheels mechanically connected to the cutting blades so that when the mower is pushed forward, the blades spin, or the machine may have a battery-powered or plug-in electric motor.

The most common power source for lawn mowers is a small (typically one cylinder) internal combustion engine.

Smaller mowers often lack any form of propulsion, requiring human power to move over a surface; "walk-behind" mowers are self-propelled, requiring a human only to walk behind and guide them.

Larger lawn mowers are usually either self-propelled "walk-behind" types, or more often, are "ride-on" mowers, equipped so the operator can ride on the mower and control it.

A robotic lawn mower ("lawn-mowing bot", "mowbot", etc) is designed to operate either entirely on its own, or less commonly by an operator by remote control.

Big-box store Confidence: 68% Arrow up

A big-box store (also supercenter, superstore, or megastore) is a physically large retail establishment, usually part of a chain.

The term sometimes also refers, by extension, to the company that operates the store.

The store may sell general dry goods, in which case it is a department store, or may be limited to a particular specialty (such establishments are often called "category killers") or may also sell groceries, in which case some countries (mostly in Europe) use the term hypermarket.

Brand Confidence: 66% Arrow
Retail Confidence: 62% Arrow
Trade Confidence: 61% Arrow

WEBSITE SPEED

mowersdirect.com website speed is fast. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.6s

This domain loads at the median speed of 1.6 seconds.

Speed Percentile

56%

mowersdirect.com is faster than approximately 56 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #257.794 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • mowersdirect.com daily visitors distribution - Total: 1 country
  • Flag for United States of AmericaUnited States of America (84.6%)
  • Flaf icon for other countryOthers (15.4%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #77.863

LAYOUT

Doctype HTML 4.01 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How mowersdirect.com looks like on a mobile device such as an iPhone.

Tablet
How mowersdirect.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 24% #103010
  • 22% #ffffff
  • 12% #f0f0f0
  • 11% #d0e0d0
  • 10% #e0e0e0
  • 6% #e0f0e0
  • 2% #f0ffff
  • 2% #002000
  • 1% #f0fff0
  • 1% #fffff0
  • 1% #f0f0ff
  • 0% #208030

Text/code ratio

mowersdirect.com's text/code ratio is 1.99%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 1.99%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 1
  • <H3> 1
  • <H4> 0
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
Mowers direct is one of the largest online lawn mower dealers.
<H2>
2nd level heading
Compare lawn mower brands and prices. we offer a large selection of lawn mowers for sale.buy lawn mowers direct and save.
<H3>
3rd level heading
Top mid-grade zero turn mowers
Alt attributes Arrow up

We found 180 images on this website.
8 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 8 images on mowersdirect.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You're doing quiet good on social media!

Social shares are a key signal, among many others, that search engines use to evaluate the rankings of a website. Asking people to share your pages, adding visible social share buttons and make great quality content are 3 of the most powerful ways to grow your social presence.

  • Facebook iconFacebook
  • Total Engagement 545
  • Likes 4
  • Shares 538
  • Comments 3

DOMAIN REGISTRAR

Domain Registrar REGISTER.COM, INC.
Registration Date 11/15/2003 20 years, 11 months, 26 days ago
Last Modified 11/15/2003 20 years, 11 months, 26 days ago
Expiration Date 11/15/2021 Expired
Nameservers Arrow up
Host IP Address Country
a5-65.akam.net 95.100.168.65 Flag for BelgiumBelgium
a10-66.akam.net 96.7.50.66 Flag for United StatesUnited States
a1-117.akam.net 193.108.91.117 Flag for ChileChile

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Akamai Technologies
  • IP Address
  • 23.217.186.24
  • Country
  • Flag for FranceFrance
  • Region
  • Île-de-France , Paris
  • Latitude and Longitude
  • 48.8566 : 2.35222
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