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Whois & Analysis for murad.com

Dec 19, 2019 9:41 am UTC

DOMAIN OWNER WHOIS

The owner's whois contact information is public.
• Organization
Unilever Plc
• Address
Unilever House
• City
London
• Zip Code
EC4Y 0DY
• State
London
• Country Code
GB
• Phone Number
• Domain Registrar
Desktop screen Desktop screenshot for murad.com
69

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

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OVERVIEW

• Domain Owner
Unilever Plc See more
• Category
Health & Fitness  >  Dermatology
• Online since
August 13, 1998 Explore Wayback Machine
• Age
26 years, 2 months, 25 days
• Alexa Rank
#98.410, murad.com is in the world's top 100.000 websites!

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by DigiCert Inc has expired on June 17, 2020.
Title Tag
Murad Skincare
Length: 14 (recommended: 10 to 70)
Meta Description
Murad skin care products, including acne treatments and Resurgence anti-aging products. Get customer product reviews, free samples and free shipping.
Length: 149 (recommended: 50 to 160)
Google preview
Desktop Version

Murad Skincare

https://murad.com

Murad skin care products, including acne treatments and Resurgence anti-aging products. Get customer product reviews, free samples and free shipping.

Mobile Version

https://murad.com

Murad Skincare

Murad skin care products, including acne treatments and Resurgence anti-aging products. Get customer product reviews, free samples...

Encoding
No language/character encoding is specified
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width,initial-scale=1

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by murad.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Acne Confidence: 82% Arrow up

Acne, also known as acne vulgaris, is a long-term skin disease that occurs when hair follicles are clogged with dead skin cells and oil from the skin.

It is characterized by blackheads or whiteheads, pimples, greasy skin, and possible scarring.

It primarily affects areas of the skin with a relatively high number of oil glands, including the face, upper part of the chest, and back.

The resulting appearance can lead to anxiety, reduced self-esteem and, in extreme cases, depression or thoughts of suicide.

Cosmetics Confidence: 70% Arrow up

Cosmetics, also known as make-up, are substances or products used to enhance or alter the appearance or fragrance of the body.

Many cosmetics are designed for use of applying to the face and hair.

They are generally mixtures of chemical compounds; some being derived from natural sources (such as coconut oil), and some being synthetics.

Common cosmetics include lipstick, mascara, eye shadow, foundation, rouge, skin cleansers and skin lotions, shampoo, hairstyling products (gel, hair spray, etc), perfume and cologne.

Life extension Confidence: 66% Arrow
Product sample Confidence: 64% Arrow

WEBSITE SPEED

murad.com website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.6s

This domain loads at the median speed of 1.6 seconds.

Speed Percentile

54%

murad.com is faster than approximately 54 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #98.410 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • murad.com daily visitors distribution - Total: 3 countries
  • Flag for United States of AmericaUnited States of America (82.6%)
  • Flag for ColombiaColombia (5.1%)
  • Flaf icon for other countryOthers (12.3%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #22.021
Flag for ColombiaColombia #13.535
Flag for Viet NamViet Nam #24.886

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How murad.com looks like on a mobile device such as an iPhone.

Tablet
How murad.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 80% #f0f0f0
  • 4% #ffffff
  • 3% #c0c0d0
  • 3% #e0e0f0
  • 2% #fff0ff
  • 1% #b0d080
  • 1% #c0d090
  • 1% #d0e0b0
  • 1% #f0f0ff
  • 1% #90c060
  • 1% #70b050
  • 1% #a0c070

Text/code ratio

murad.com's text/code ratio is 1.03%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 1.03%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 4
  • <H2> 6
  • <H3> 1
  • <H4> 18
  • <H5> 1
  • <H6> 34
<H1>
Top level heading
#1 retinol for all
Holiday gift guide
“beautiful skin is healthy skin, and when you are healthy, you are beautiful.”
Myproject
<H2>
2nd level heading
#1 retinol for all
The latest
Products we like (2)
By solution
Don’t miss out!
<H3>
3rd level heading
@muradskincare
<H4>
4th level heading
Our history (2)
Our purpose (2)
Our philosophy (2)
Holiday surprise
Holiday ıs here!
<H5>
5th level heading
Holiday shipping deadlines
<H6>

For a better readability, only the first 20 <H6> tags are shown below.

6th level heading
Cleansers & toners
Exfoliators
Serums & treatments
Moisturizers
Eyes
Alt attributes Arrow up

We found 67 images on this website.
40 ALT attributes are missing on your image tags. The issue affects 14 actual different images that could be loaded more than once in your page.

Image Image URL Occurrences
Image with missing alt attribute found on murad.com //images.ctfassets.net/xkrknvgqff10/3Jtbm3dYprXE8teEnTnn5J/3134b8d8358e3d183dfe542506bd64c6/2019-m-n... 1
Image with missing alt attribute found on murad.com //images.ctfassets.net/xkrknvgqff10/xoD3H38AwocjhkmVEdbo0/6a40bdaf7a8842bf1aa9c5ab8537aeaa/our-histo... 2
Image with missing alt attribute found on murad.com //images.ctfassets.net/xkrknvgqff10/37r9pd3HW69gFr6EcDQarJ/9b3a93e27e2d36995a28c8fbfbbcac1c/our-purp... 2
Image with missing alt attribute found on murad.com //images.ctfassets.net/xkrknvgqff10/6hsdtJDGKCLQx46MHranr8/03d1851950d569388020a6ecd0f2f4ae/our-phil... 2
Image with missing alt attribute found on murad.com //images.ctfassets.net/xkrknvgqff10/3Jtbm3dYprXE8teEnTnn5J/3134b8d8358e3d183dfe542506bd64c6/2019-m-n... 1

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 40 images on murad.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

Congratulations, your website is highly shared on social media! It's an excellent signal for your overall SEO strategy.

  • Facebook iconFacebook
  • Total Engagement 39.363
  • Likes 19.521
  • Shares 18.760
  • Comments 1.082

DOMAIN REGISTRAR

Domain Registrar CSC CORPORATE DOMAINS, INC.
Registration Date 08/13/1998 26 years, 2 months, 25 days ago
Last Modified 08/08/2019 5 years, 3 months ago
Expiration Date 08/12/2020 Expired
Nameservers Arrow up
Host IP Address Country
dns02.unilever.com 204.110.160.192 Flag for United StatesUnited States
dns04.unilever.com 194.60.109.74 Flag for United KingdomUnited Kingdom
dns88.unilever.com 162.61.225.191 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Google LLC
  • IP Address
  • 35.227.192.226
  • Country
  • Flag for United StatesUnited States
  • Region
  • New Jersey , Newark
  • Latitude and Longitude
  • 40.7357 : -74.1724
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