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Whois & Analysis for nationallife.com

Jan 13, 2020 6:58 am UTC

DOMAIN OWNER WHOIS

The owner's whois contact information is public.
• Organization
National Life Group
• Address
1 National Life Drive
• City
Montpelier
• Zip Code
05604
• State
VT
• Country Code
US
• Phone Number
• Domain Registrar
Desktop screen Desktop screenshot for nationallife.com
90

10 criteria passed
1 criteria to solve

PERFORMANCE OPPORTUNITIES

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OVERVIEW

• Domain Owner
National Life Group See more
• Category
Personal Finance  >  Insurance
• Online since
March 28, 1996 Explore Wayback Machine
• Age
28 years, 7 months, 12 days
• Alexa Rank
#74.187, nationallife.com is in the world's top 100.000 websites!

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by DigiCert Inc has expired on August 23, 2020.
Title Tag
Life Insurance | Financial Services | Retirement Planning | National Life Group
Length: 79 (recommended: 10 to 70)
Meta Description
National Life Group offers life insurance, annuity and investment products to help individuals, families and businesses pursue their financial goals.
Length: 149 (recommended: 50 to 160)
Google preview
Desktop Version

Life Insurance | Financial Services | Retirement Planning | National...

https://nationallife.com

National Life Group offers life insurance, annuity and investment products to help individuals, families and businesses pursue their financial goals.

Mobile Version

https://nationallife.com

Life Insurance | Financial Services | Retirement Planning | National...

National Life Group offers life insurance, annuity and investment products to help individuals, families and businesses pursue the...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1

SEMANTIC ANALYSIS

The owner has associated the following topics to the website.

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by nationallife.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
National Life Group Confidence: 87% Arrow up

National Life Group is a diversified group of financial services companies.

National Life is mutually organized and remains independent.

The company does business across the country.

Life insurance Confidence: 79% Arrow up

Life insurance (or life assurance, especially in the Commonwealth of Nations), is a contract between an insurance policy holder and an insurer or assurer, where the insurer promises to pay a designated beneficiary a sum of money (the benefit) in exchange for a premium, upon the death of an insured person (often the policy holder).

Depending on the contract, other events such as terminal illness or critical illness can also trigger payment.

The policy holder typically pays a premium, either regularly or as one lump sum.

Other expenses (such as funeral expenses) can also be included in the benefits.

Life annuity Confidence: 77% Arrow up

A life annuity is an annuity, or series of payments at fixed intervals, paid while the purchaser (or annuitant) is alive.

A life annuity is an insurance product typically sold or issued by life insurance companies.

Life annuities may be sold in exchange for the immediate payment of a lump sum (single-payment annuity) or a series of regular payments (flexible payment annuity), prior to the onset of the annuity.

Financial services Confidence: 73% Arrow up

Financial services are the economic services provided by the finance industry, which encompasses a broad range of businesses that manage money, including credit unions, banks, credit-card companies, insurance companies, accountancy companies, consumer-finance companies, stock brokerages, investment funds and some government-sponsored enterprises.

Financial services companies are present in all economically developed geographic locations and tend to cluster in local, national, regional and international financial centers such as London, New York City, and Tokyo.

Retirement planning Confidence: 71% Arrow up

Retirement planning, in a financial context, refers to the allocation of savings or revenue for retirement.

The goal of retirement planning is to achieve financial independence.

WEBSITE SPEED

nationallife.com website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.5s

This domain loads at the median speed of 1.5 seconds.

Speed Percentile

59%

nationallife.com is faster than approximately 59 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #74.187 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • nationallife.com daily visitors distribution - Total: 1 country
  • Flag for United States of AmericaUnited States of America (97.9%)
  • Flaf icon for other countryOthers (4.2%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #15.722

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How nationallife.com looks like on a mobile device such as an iPhone.

Tablet
How nationallife.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 24% #f0f0f0
  • 19% #e0e0e0
  • 15% #40a030
  • 13% #c0c0b0
  • 9% #ffffff
  • 7% #60b060
  • 1% #106010
  • 1% #308010
  • 1% #fffff0
  • 1% #f0d0c0
  • 1% #f0fff0
  • 1% #a0d0a0

Text/code ratio

nationallife.com's text/code ratio is 5.62%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 5.62%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 5
  • <H3> 3
  • <H4> 10
  • <H5> 3
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
Lıfe ınsurance that helps you sleep well
Discipline. ıntegrity. leadership.
Why ending hunger matters
From the maın street blog
Natıonal lıfe on facebook
<H3>
3rd level heading
How can we help you?
Want to learn more?
ımportant notice: the customer and agent portals will be unavailable on sunday, jan 12 from midnight – 6 a.m. eastern. we apologize for any inconvenience this may cause.
<H4>
4th level heading
Contact center
Have a fınancıal professıonal contact you
How ındex crediting works
Educators make all the difference
Lıfe ınsurance for new parents
<H5>
5th level heading
Learn more and #sleepwellıul
We value veterans' values
#dogoodfeedkids ıs our cause
Alt attributes Arrow up

We found 14 images on this website.
4 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 4 images on nationallife.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 2.351
  • Likes 496
  • Shares 1.780
  • Comments 75

DOMAIN REGISTRAR

Domain Registrar CSC CORPORATE DOMAINS, INC.
Registration Date 03/28/1996 28 years, 7 months, 12 days ago
Last Modified 06/01/2017 7 years, 5 months, 7 days ago
Expiration Date 05/16/2027 2 years, 6 months, 10 days from now
Nameservers Arrow up
Host IP Address Country
nsptc.ps.net 160.109.64.10 Flag for United StatesUnited States
nsntc.ps.net 148.9.100.9 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • NTT DATA Services Holdings Corporation
  • IP Address
  • 160.109.125.164
  • Country
  • Flag for United StatesUnited States
  • Region
  • Texas , Plano
  • Latitude and Longitude
  • 33.0072 : -96.7376
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