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SEO Report for neckermann.de

December 3, 2019 12:14 PM
Desktop screen Desktop screenshot for neckermann.de

SEO SCORE

Favicon for neckermann.deneckermann.de
90

10 criteria passed
1 criteria to solve

PERFORMANCE OPPORTUNITIES

Fill the missing alt attributes on your images.
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OVERVIEW

• Category
Hobbies & Interests  >  Weapons  >  Home & Garden  >  Shopping  >  Interior Decorating
• Alexa Rank
#40.680, neckermann.de is in the world's top 50.000 websites!

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SEO

SSL Certificate
Great, this website is SSL secured (HTTPS).
The certificate issued by DigiCert Inc is valid from March 20, 2019 to April 15, 2020.
Title Tag
Neckermann Online-Shop: Möbel, Mode & Technik | neckermann.de
Length: 67 (recommended: 10 to 70)
Meta Description
Riesige Auswahl & kleine Preise bei Neckermann ✓ 24-Stunden-Lieferservice ✓ 30-Tägiges Rückgaberecht ✓ 0€ Versandkosten
Length: 136 (recommended: 50 to 160)
Google preview
Desktop Version

Neckermann Online-Shop: Möbel, Mode & Technik | neckermann.de

https://neckermann.de

Riesige Auswahl & kleine Preise bei Neckermann ✓ 24-Stunden-Lieferservice ✓ 30-Tägiges Rückgaberecht ✓ 0€ Versandkosten

Mobile Version

Favicon for neckermann.de https://neckermann.de

Neckermann Online-Shop: Möbel, Mode & Technik | neckermann.de

Riesige Auswahl & kleine Preise bei Neckermann ✓ 24-Stunden-Lieferservice ✓ 30-Tägiges Rückgaberecht ✓ 0€ Versandkosten

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
language de
viewport width=device-width, initial-scale=1, shrink-to-fit=no, user-scalable=no
robots index,follow

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by neckermann.de.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Neckermann (Versandhandel) Confidence: 77% Arrow up

Neckermann war eines der führenden Versandhandelsunternehmen in Europa.

Josef Neckermann gründete im Jahr 1948 – dem Jahr der Währungsreform – ein Textilunternehmen namens Neckermann KG.

Der erste Katalog – zu seiner Zeit noch „Preisliste“ genannt – umfasste zwölf Seiten und 133 Textilangebote; die Auflage betrug 100.000 Stück.

Am 1.

April 1950 gründete Neckermann die Neckermann Versand KG in Frankfurt am Main.

Ab 1995 betrieb die GmbH unter neckermann.de einen eigenen Online-Shop, über den fast 80 Prozent des Umsatzes abgewickelt wurden.

Das Sortiment bestand aus über 700.000 Artikeln aus den Segmenten Mode, Haushalt, Spielzeug und Technik.

Elektronischer Handel Confidence: 77% Arrow up

Elektronischer Handel, auch Internethandel, Onlinehandel oder E-Commerce, bezeichnet Ein- und Verkaufsvorgänge mittels Internet (oder anderer Formen von Datenfernübertragung).

Frühe Ausprägungen des elektronischen Handels fanden sich in den Online-Portalen der 1980er-Jahre, insbesondere in Form des Electronic Mall (elektronischen Einkaufszentrums) bei CompuServe.

Widerruf (Recht) Confidence: 68% Arrow
Mode Confidence: 66% Arrow
Möbel Confidence: 63% Arrow

WEBSITE SPEED

neckermann.de website speed is fast. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.6s

This domain loads at the median speed of 1.6 seconds.

Speed Percentile

55%

neckermann.de is faster than approximately 55 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #40.680 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for neckermann.de

Daily visitors by country

  • neckermann.de daily visitors distribution - Total: 3 countries
  • Flag for GermanyGermany (52.8%)
  • Flag for United States of AmericaUnited States of America (32.4%)
  • Flaf icon for other countryOthers (14.8%)

Traffic country ranks

Country Rank
Flag for GermanyGermany #2.379
Flag for United States of AmericaUnited States of America #25.044
Flag for CanadaCanada #34.417

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How neckermann.de looks like on a mobile device such as an iPhone.

Tablet
How neckermann.de looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 31% #f0e0c0
  • 17% #ffffff
  • 6% #f0f0f0
  • 5% #f0e0d0
  • 4% #604030
  • 3% #203030
  • 3% #d07050
  • 2% #804030
  • 2% #e08060
  • 2% #809090
  • 2% #502020
  • 2% #906040

Text/code ratio

neckermann.de's text/code ratio is 2.39%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 2.39%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 1
  • <H3> 0
  • <H4> 0
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
Schnäppchen-alarm!
Alt attributes Arrow up

We found 15 images on this website.
13 ALT attributes are missing on your image tags. The issue affects 6 actual different images that could be loaded more than once in your page.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 13 images on neckermann.de. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 3.195
  • Likes 702
  • Shares 2.074
  • Comments 419
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

SERVER

Server map
  • Service Provider (ISP)
  • Soprado Anycast Network
  • IP Address
  • 185.5.82.21
  • Country
  • Flag for GermanyGermany
  • Region
  • Bavaria , Grünwald
  • Latitude and Longitude
  • 48.0677 : 11.5486

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