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Whois & Analysis for newdirectionsaromatics.com

Dec 15, 2019 1:37 pm UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
• Contact Name
PERFECT PRIVACY, LLC
• Address
5335 Gate Parkway
• City
Jacksonville
• Zip Code
32256
• State
FL
• Country Code
US
• Phone Number
• Domain Registrar
Desktop screen Desktop screenshot for newdirectionsaromatics.com
72

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

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OVERVIEW

• Domain Owner
Private
• Category
Hobbies & Interests  >  Candle & Soap Making
• Online since
September 9, 2003 Explore Wayback Machine
• Age
20 years, 7 months, 12 days
• Alexa Rank
#66.221, newdirectionsaromatics.com is in the world's top 100.000 websites!

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by DigiCert Inc has expired on November 27, 2021.
Title Tag
Pure Essential Oils Supplier | New Directions Aromatics
Length: 55 (recommended: 10 to 70)
Meta Description
New Directions Aromatics is a leading supplier of pure essential oils, carrier oils, body butters, candle waxes, soap bases, cosmetic bases, and spa products.
Length: 158 (recommended: 50 to 160)
Google preview
Desktop Version

Pure Essential Oils Supplier | New Directions Aromatics

https://newdirectionsaromatics.com

New Directions Aromatics is a leading supplier of pure essential oils, carrier oils, body butters, candle waxes, soap bases, cosmetic bases, and spa products.

Mobile Version

https://newdirectionsaromatics.com

Pure Essential Oils Supplier | New Directions Aromatics

New Directions Aromatics is a leading supplier of pure essential oils, carrier oils, body butters, candle waxes, soap bases, cosme...

Encoding
Great, language/character encoding is specified: utf-8
URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width,initial-scale=1,maximum-scale=1

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by newdirectionsaromatics.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Aromaticity Confidence: 75% Arrow up

In organic chemistry, the term aromaticity is used to describe a cyclic (ring-shaped), planar (flat) molecule with a ring of resonance bonds that exhibits more stability than other geometric or connective arrangements with the same set of atoms.

Aromatic molecules are very stable, and do not break apart easily to react with other substances.

Organic compounds that are not aromatic are classified as aliphatic compounds—they might be cyclic, but only aromatic rings have special stability (low reactivity).

Essential oil Confidence: 74% Arrow up

An essential oil is a concentrated hydrophobic liquid containing volatile aroma compounds from plants.

Essential oils are also known as volatile oils, ethereal oils, aetherolea, or simply as the oil of the plant from which they were extracted, such as oil of clove.

An oil is "essential" in the sense that it contains the "essence of" the plant's fragrance—the characteristic fragrance of the plant from which it is derived.

The term essential used here does not mean indispensable as with the terms essential amino acid or essential fatty acid which are so called since they are nutritionally required by a given living organism.

Soap Confidence: 73% Arrow up

In chemistry, a soap is a salt of a fatty acid.

Household uses for soaps include washing, bathing, and other types of housekeeping, where soaps act as surfactants, emulsifying oils to enable them to be carried away by water.

In industry they are also used in textile spinning and are important components of some lubricants.

Metal soaps are also included in modern artists' oil paints formulations as a rheology modifier.

Wax Confidence: 73% Arrow up

Waxes are a diverse class of organic compounds that are hydrophobic, malleable solids near ambient temperatures.

They include higher alkanes and lipids, typically with melting points above about 40 °C (104 °F), melting to give low viscosity liquids.

Waxes are insoluble in water but soluble in organic, nonpolar solvents.

Natural waxes of different types are produced by plants and animals and occur in petroleum.

Cosmetics Confidence: 72% Arrow up

Cosmetics, also known as make-up, are substances or products used to enhance or alter the appearance or fragrance of the body.

Many cosmetics are designed for use of applying to the face and hair.

They are generally mixtures of chemical compounds; some being derived from natural sources (such as coconut oil), and some being synthetics.

Common cosmetics include lipstick, mascara, eye shadow, foundation, rouge, skin cleansers and skin lotions, shampoo, hairstyling products (gel, hair spray, etc), perfume and cologne.

WEBSITE SPEED

newdirectionsaromatics.com website speed is slow. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.1s

This domain loads at the median speed of 1.1 seconds.

Speed Percentile

73%

newdirectionsaromatics.com is faster than approximately 73 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #66.221 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • newdirectionsaromatics.com daily visitors distribution - Total: 5 countries
  • Flag for IndiaIndia (15.1%)
  • Flag for United States of AmericaUnited States of America (58.2%)
  • Flag for CanadaCanada (5.4%)
  • Flaf icon for other countryOthers (21.3%)

Traffic country ranks

Country Rank
Flag for IndiaIndia #54.260
Flag for IndonesiaIndonesia #60.657
Flag for United States of AmericaUnited States of America #22.461
Flag for Iran (Islamic Republic of)Iran (Islamic Republic of) #88.121
Flag for CanadaCanada #23.296

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How newdirectionsaromatics.com looks like on a mobile device such as an iPhone.

Tablet
How newdirectionsaromatics.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 49% #b02020
  • 11% #f0e0e0
  • 7% #701010
  • 5% #f0f0f0
  • 4% #ffffff
  • 3% #e06050
  • 2% #909080
  • 2% #000000
  • 2% #f0d0d0
  • 2% #100000
  • 2% #ffe0e0
  • 1% #f05020

Text/code ratio

newdirectionsaromatics.com's text/code ratio is 7.60%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 7.60%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 0
  • <H3> 3
  • <H4> 2
  • <H5> 1
  • <H6> 0
<H1>
Top level heading
The leadıng supplıer of 100% pure essentıal oıls
<H3>
3rd level heading
Why shop wıth us!
Preferred vendor to
Question or concerns?
<H4>
4th level heading
Shipping orders of dec 9, 10
Save up to 5% on every order 3% online discount 2% for orders over $500
<H5>
5th level heading
Modal title
Alt attributes Arrow up

We found 84 images on this website.
4 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 4 images on newdirectionsaromatics.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 1.349
  • Likes 104
  • Shares 736
  • Comments 509

DOMAIN REGISTRAR

Domain Registrar REGISTER.COM, INC.
Registration Date 09/09/2003 20 years, 7 months, 12 days ago
Last Modified 04/10/2019 5 years, 9 days ago
Expiration Date 09/09/2022 Expired
Nameservers Arrow up
Host IP Address Country
lex.ns.cloudflare.com 173.245.59.196 Flag for United StatesUnited States
venus.ns.cloudflare.com 2400:cb00:2049:1::adf5:3aeb Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Cloudflare, Inc.
  • IP Address
  • 104.20.29.47
  • Country
  • Flag for United StatesUnited States
  • Region
  • Virginia , Ashburn
  • Latitude and Longitude
  • 39.0438 : -77.4874

HOBBIES & INTERESTS > CANDLE & SOAP MAKING COMPETITORS IN UNITED STATES

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