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SEO Report for novascotia.ca

November 7, 2019 9:28 PM
Desktop screen Desktop screenshot for novascotia.ca

SEO SCORE

Favicon for novascotia.canovascotia.ca
90

10 criteria passed
1 criteria to solve

PERFORMANCE OPPORTUNITIES

Fill the missing alt attributes on your images.
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OVERVIEW

• Category
Travel  >  Canada
• Online since
November 22, 2004 (explore Wayback Machine)
• Age
14 years, 11 months, 29 days
• Alexa Rank
#66.050, novascotia.ca is in the world's top 100.000 websites!
• Owner
Communications Nova Scotia (See more)

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SEO

Redirection
novascotia.ca redirects to https://beta.novascotia.ca
SSL Certificate
Great, this website is SSL secured (HTTPS).
The certificate issued by DigiCert Inc is valid from October 27, 2017 to January 17, 2020.
Title Tag
Government of Nova Scotia
Length: 25 (recommended: 10 to 70)
Meta Description
Novascotia.ca is the official website for the province of Nova Scotia. It is the one place to find all government services and information.
Length: 139 (recommended: 50 to 160)
Google preview
Desktop Version

Government of Nova Scotia

https://novascotia.ca

Novascotia.ca is the official website for the province of Nova Scotia. It is the one place to find all government services and information.

Mobile Version

Favicon for novascotia.ca https://novascotia.ca

Government of Nova Scotia

Novascotia.ca is the official website for the province of Nova Scotia. It is the one place to find all government services and inf...

Encoding
Great, language/character encoding is specified: utf-8
Hreflang Tags
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by novascotia.ca.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Government of Nova Scotia Confidence: 74% Arrow up

The Government of Nova Scotia refers to the provincial government of the Canadian province of Nova Scotia.

Its powers and structure are set out in the Constitution Act, 1867.

Official Confidence: 62% Arrow up

An official is someone who holds an office (function or mandate, regardless whether it carries an actual working space with it) in an organization or government and participates in the exercise of authority (either their own or that of their superior and/or employer, public or legally private).

WEBSITE SPEED

novascotia.ca website speed is fast. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

2.1s

This domain loads at the median speed of 2.1 seconds.

Speed Percentile

39%

novascotia.ca is faster than approximately 39 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #66.050 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for novascotia.ca

Daily visitors by country

  • novascotia.ca daily visitors distribution - Total: 6 countries
  • Flag for IndiaIndia (12.0%)
  • Flag for EgyptEgypt (3.1%)
  • Flag for United States of AmericaUnited States of America (11.5%)
  • Flag for CanadaCanada (60.5%)
  • Flaf icon for other countryOthers (12.9%)

Traffic country ranks

Country Rank
Flag for IndiaIndia #45.934
Flag for IndonesiaIndonesia #32.095
Flag for EgyptEgypt #21.683
Flag for BangladeshBangladesh #25.401
Flag for United States of AmericaUnited States of America #101.719

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How novascotia.ca looks like on a mobile device such as an iPhone.

Tablet
How novascotia.ca looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 25% #0050a0
  • 24% #ffffff
  • 5% #f0f0f0
  • 3% #a08040
  • 2% #c09040
  • 2% #c0a030
  • 2% #b09020
  • 2% #003060
  • 2% #d0a040
  • 2% #605030
  • 2% #105090
  • 2% #f0ffff

Text/code ratio

novascotia.ca's text/code ratio is 15.04%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 15.04%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 4
  • <H3> 10
  • <H4> 0
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
Government of nova scotia
<H2>
2nd level heading
Most requested
Topics
What government is doing
Government overview
<H3>
3rd level heading
Business, non-profit and self-employed
Births, deaths, marriage and identity
Housing, property and community
Law, justice and safety
Money, tax and benefits
Alt attributes Arrow up

We found 3 images on this website.
1 ALT attributes are missing on your image tags.

Image Image URL Occurrences
Image with missing alt attribute found on novascotia.ca /sites/default/files/2019-11/0O1A1881.jpg 1

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 1 images on novascotia.ca. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

You're doing quiet good on social media!

Social shares are a key signal, among many others, that search engines use to evaluate the rankings of a website. Asking people to share your pages, adding visible social share buttons and make great quality content are 3 of the most powerful ways to grow your social presence.

  • Facebook iconFacebook
  • Total Engagement 220
  • Likes 83
  • Shares 87
  • Comments 50
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Domain Registrar REBEL.CA CORP.
Registration Date 11/22/2004 14 years, 11 months, 29 days ago
Last Modified 08/27/2019 2 months, 21 days ago
Nameservers Arrow up
Host IP Address Country
dns1.gov.ns.ca 198.166.215.2 Flag for CanadaCanada
dns2.gov.ns.ca 64.15.49.225 Flag for CanadaCanada
ns1.d-zone.ca 162.219.54.2 Flag for CanadaCanada

SERVER

  • Service Provider (ISP)
  • Nova Scotia Provincial Government
  • IP Address
  • 64.15.49.92
  • Country
  • Flag for CanadaCanada
  • Region
  • Nova Scotia , Halifax
  • Latitude and Longitude
  • 44.6643 : -63.6002

OWNER

The owner's whois contact information is public.
Name
Communications Nova Scotia
Address
Hollis St 1723
City
Halifax
Zip
B3J2R7
State
NS
Country Code
CA
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