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SEO Report for ocearch.org

December 24, 2019 10:38 PM
Desktop screen Desktop screenshot for ocearch.org

SEO SCORE

Favicon for ocearch.orgocearch.org
52

7 criteria passed
4 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your title tag clear, concise and include your most important keywords.
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Make your meta description eloquent and appealing, neither too short nor too long.
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OVERVIEW

• Category
Technology & Computing
• Online since
April 21, 2009 (explore Wayback Machine)
• Age
11 years, 3 months, 21 days
• Alexa Rank
#306.272, ocearch.org is in the world's top 1 million websites

FREE FORM BUILDER

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SEO

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Let's Encrypt has expired on March 14, 2020.
Title Tag
Ocearch
Length: 7 (recommended: 10 to 70)
Meta Description
OCEARCH is a data-centric organization built to help scientists collect previously unattainable data in the ocean. Our mission is to accelerate the ocean’s return to abundance through fearless innovations in scientific research, education, outreach and policy.
Length: 262 (recommended: 50 to 160)
Google preview
Desktop Version

Ocearch

https://ocearch.org

OCEARCH is a data-centric organization built to help scientists collect previously unattainable data in the ocean. Our mission is to accelerate the ocean’s return to...

Mobile Version

Favicon for ocearch.org https://ocearch.org

Ocearch

OCEARCH is a data-centric organization built to help scientists collect previously unattainable data in the ocean. Our mission is...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1, maximum-scale=1, user-scalable=0

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by ocearch.org.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Innovation Confidence: 69% Arrow up

Innovation can be defined simply as a "new idea, device or method".

However, innovation is often also viewed as the application of better solutions that meet new requirements, unarticulated needs, or existing market needs.

This is accomplished through more-effective products, processes, services, technologies, or business models that are readily available to markets, governments and society.

The term "innovation" can be defined as something original and more effective and, as a consequence, new, that "breaks into" the market or society.

It is related to, but not the same as, invention.

Innovation is often manifested via the engineering process.

The opposite of innovation is exnovation.

Scientific method Confidence: 69% Arrow up

The scientific method is a body of techniques for investigating phenomena, acquiring new knowledge, or correcting and integrating previous knowledge.

To be termed scientific, a method of inquiry is commonly based on empirical or measurable evidence subject to specific principles of reasoning.

The Oxford Dictionaries Online define the scientific method as "a method or procedure that has characterized natural science since the 17th century, consisting in systematic observation, measurement, and experiment, and the formulation, testing, and modification of hypotheses".

Experiments need to be designed to test hypotheses.

The most important part of the scientific method is the experiment.

Policy Confidence: 68% Arrow up

A policy is a deliberate system of principles to guide decisions and achieve rational outcomes.

A policy is a statement of intent, and is implemented as a procedure or protocol.

Policies are generally adopted by the Board of or senior governance body within an organization where as procedures or protocols would be developed and adopted by senior executive officers.

Policies can assist in both subjective and objective decision making.

Policies to assist in subjective decision making would usually assist senior management with decisions that must consider the relative merits of a number of factors before making decisions and as a result are often hard to objectively test e.g. work-life balance policy.

In contrast policies to assist in objective decision making are usually operational in nature and can be objectively tested e.g. password policy.

Organization Confidence: 66% Arrow

WEBSITE SPEED

ocearch.org website speed is very slow. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

3.1s

This domain loads at the median speed of 3.1 seconds.

Speed Percentile

21%

ocearch.org is faster than approximately 21 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #306.272 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for ocearch.org

Daily visitors by country

  • ocearch.org daily visitors distribution - Total: 1 country
  • Flag for United States of AmericaUnited States of America (74.1%)
  • Flaf icon for other countryOthers (25.9%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #115.130

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How ocearch.org looks like on a mobile device such as an iPhone.

Tablet
How ocearch.org looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 16% #102050
  • 16% #405040
  • 13% #304030
  • 11% #203060
  • 8% #5060a0
  • 5% #606050
  • 4% #002040
  • 4% #304070
  • 3% #000000
  • 3% #707060
  • 2% #908070
  • 2% #001040

Text/code ratio

ocearch.org's text/code ratio is 2.28%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 2.28%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 4
  • <H2> 0
  • <H3> 31
  • <H4> 0
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
About
Useful lınks
Support ocearch
Follow us
<H3>

For a better readability, only the first 20 <H3> tags are shown below.

3rd level heading
Polymnia
Zake (2)
Jon
Teazer
Doug
Alt attributes Arrow up

We found 152 images on this website.
148 ALT attributes are missing on your image tags. The issue affects 32 actual different images that could be loaded more than once in your page.

Image Image URL Occurrences
Image with missing alt attribute found on ocearch.org https://www.ocearch.org/wp-content/themes/ocearch/tracker/assets/images/icons/icon_menu.svg 1
Image with missing alt attribute found on ocearch.org https://www.ocearch.org/wp-content/themes/ocearch/tracker/assets/images/icons/icon_ocearch--light.sv... 1
Image with missing alt attribute found on ocearch.org https://www.ocearch.org/wp-content/themes/ocearch/tracker/assets/images/icons/icon_text--tracker.svg 1
Image with missing alt attribute found on ocearch.org https://www.ocearch.org/wp-content/themes/ocearch/tracker/assets/images/icons/icon_text--turtle.svg 1
Image with missing alt attribute found on ocearch.org https://www.ocearch.org/wp-content/themes/ocearch/tracker/assets/images/icons/icon_text--shark.svg 1

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 148 images on ocearch.org. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

Congratulations, your website is highly shared on social media! It's an excellent signal for your overall SEO strategy.

  • Facebook iconFacebook
  • Total Engagement 15.019
  • Likes 6.261
  • Shares 5.367
  • Comments 3.391
  • Pinterest iconPinterest 1
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Domain Registrar TUCOWS INC.
Registration Date 04/21/2009 11 years, 3 months, 21 days ago
Last Modified 04/05/2019 1 year, 4 months, 7 days ago
Nameservers Arrow up
Host IP Address Country
ns-1349.awsdns-40.org 205.251.197.69 Flag for United StatesUnited States
ns-121.awsdns-15.com 205.251.192.121 Flag for United StatesUnited States
ns-593.awsdns-10.net 205.251.194.81 Flag for United StatesUnited States

SERVER

Server map
  • Service Provider (ISP)
  • Amazon.com, Inc.
  • IP Address
  • 18.221.100.47
  • Country
  • Flag for United StatesUnited States
  • Region
  • Ohio , Dublin
  • Latitude and Longitude
  • 40.0992 : -83.1141

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