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Whois & Analysis for optcentral.com

Nov 18, 2019 9:03 pm UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
Desktop screen Desktop screenshot for optcentral.com
83

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

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OVERVIEW

• Domain Owner
Private
• Category
Business  >  Marketing
• Alexa Rank
#936.028, optcentral.com is in the world's top 1 million websites

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TECHNICAL SEO & SECURITY

Redirection
optcentral.com redirects to https://consumer.optcentral.com
SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by CloudFlare, Inc. has expired on October 9, 2020.
Title Tag
OPT | Sales & Marketing Tools for the Bridal, Jewelry, and Watch Industry
Length: 77 (recommended: 10 to 70)
Meta Description
Discover, Promote, and Sell with OmniChannel Sales & Marketing Tools for the Bridal, Jewelry, and Watch Industry.
Length: 117 (recommended: 50 to 160)
Google preview
Desktop Version

OPT | Sales & Marketing Tools for the Bridal, Jewelry, and Watch I...

https://optcentral.com

Discover, Promote, and Sell with OmniChannel Sales & Marketing Tools for the Bridal, Jewelry, and Watch Industry.

Mobile Version

https://optcentral.com

OPT | Sales & Marketing Tools for the Bridal, Jewelry, and Watch I...

Discover, Promote, and Sell with OmniChannel Sales & Marketing Tools for the Bridal, Jewelry, and Watch Industry.

Encoding
Great, language/character encoding is specified: utf-8
URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by optcentral.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Jewellery Confidence: 74% Arrow up

Jewellery or jewelry consists of small decorative items worn for personal adornment, such as brooches, rings, necklaces, earrings, and bracelets.

Jewellery may be attached to the body or the clothes, and the term is restricted to durable ornaments, excluding flowers for example.

For many centuries metal, often combined with gemstones, has been the normal material for jewellery, but other materials such as shells and other plant materials may be used.

It is one of the oldest type of archaeological artefact – with 100,000-year-old beads made from Nassarius shells thought to be the oldest known jewellery.

The basic forms of jewellery vary between cultures but are often extremely long-lived; in European cultures the most common forms of jewellery listed above have persisted since ancient times, while other forms such as adornments for the nose or ankle, important in other cultures, are much less common.

Historically, the most widespread influence on jewellery in terms of design and style have come from Asia.

Omnichannel Confidence: 74% Arrow up

Omnichannel is a cross-channel business model that companies use to increase customer experience.

The approach has verticals in healthcare, government, financial services, retail and telecommunications industries, including channels such as physical locations, FAQ webpages, social media, live web chats, mobile applications and telephone communication.

Companies that use omnichannel contend that a customer values the ability to be in constant contact with a company through multiple avenues at the same time.

Marketing Confidence: 73% Arrow up

Marketing is the study and management of exchange relationships.

The American Marketing Association has defined marketing as "the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.".

Sales Confidence: 69% Arrow up

A sale is the exchange of a commodity or money as the price of a good or a service.

Sales (plural only) is activity related to selling or the amount of goods or services sold in a given time period.

Watch Confidence: 66% Arrow

WEBSITE SPEED

optcentral.com website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

0.8s

This domain loads at the median speed of 0.8 seconds.

Speed Percentile

88%

optcentral.com is faster than approximately 88 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #936.028 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • optcentral.com daily visitors distribution - Total: 1 country
  • Flag for United States of AmericaUnited States of America (66.8%)
  • Flaf icon for other countryOthers (33.2%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #206.923

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How optcentral.com looks like on a mobile device such as an iPhone.

Tablet
How optcentral.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 40% #404040
  • 15% #ffffff
  • 13% #403030
  • 12% #302020
  • 10% #f0f0f0
  • 6% #000000
  • 2% #b0c0d0
  • 0% #f0f0ff
  • 0% #c0d0e0
  • 0% #5070a0
  • 0% #f0ffff
  • 0% #a0b0c0

Text/code ratio

optcentral.com's text/code ratio is 5.84%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 5.84%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 2
  • <H3> 16
  • <H4> 1
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
Dıscover. promote. sell. monıtor.
<H2>
2nd level heading
Online and ın-store
Put opt to work
<H3>
3rd level heading
For brands (2)
For retailers (2)
Who we work with
At the showcase (2)
On the retailer's website (2)
<H4>
4th level heading
Entitled users only
Alt attributes Arrow up

We found 37 images on this website.
37 ALT attributes are missing on your image tags. The issue affects 27 actual different images that could be loaded more than once in your page.

Image Image URL Occurrences
Image with missing alt attribute found on optcentral.com https://s23275.pcdn.co/optconsumer/wp-content/uploads/2017/09/OPT_blue_wTag.svg 1
Image with missing alt attribute found on optcentral.com https://s23275.pcdn.co/optconsumer/wp-content/uploads/2017/06/Ret_09.png 2
Image with missing alt attribute found on optcentral.com https://s23275.pcdn.co/optconsumer/wp-content/uploads/2017/06/BND_10.png 2
Image with missing alt attribute found on optcentral.com https://s23275.pcdn.co/optconsumer/wp-content/uploads/2017/06/Ret_10.png 2
Image with missing alt attribute found on optcentral.com https://s23275.pcdn.co/optconsumer/wp-content/uploads/2017/06/Ret_01.png 2

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 37 images on optcentral.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

It seems you have a very poor social media presence.

Follow these tips to build a better relationship with your audience : set smart goals, identify your audience, be human, seek relationships, create an editorial calendar, automate, focus on helping, optimize for engagement, get visual, stay active and create great content.

  • Facebook iconFacebook
  • Total Engagement 0
  • Likes 0
  • Shares 0
  • Comments 0
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