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SEO Report for orlen.pl

November 27, 2019 12:03 PM
Desktop screen Desktop screenshot for orlen.pl

SEO SCORE

Favicon for orlen.plorlen.pl
55

7 criteria passed
4 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your meta description eloquent and appealing, neither too short nor too long.
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Consider adding a robots.txt file in your web server's root directory.
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OVERVIEW

• Category
Hobbies & Interests  >  Board Games / Puzzles
• Online since
March 23, 2000 (explore Wayback Machine)
• Age
20 years, 3 months, 14 days
• Alexa Rank
#106.061, orlen.pl is in the world's top 1 million websites

FREE FORM BUILDER

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SEO

SSL Certificate
Great, this website is SSL secured (HTTPS).
The certificate issued by Unizeto Technologies S.A. is valid from October 28, 2019 to October 27, 2020.
Title Tag
Strona główna - PKN ORLEN
Length: 27 (recommended: 10 to 70)
Meta Description
Jesteśmy jedną z największych korporacji przemysłu naftowego w Europie Środkowo-Wschodniej. Zajmujemy się przerobem ropy naftowej na benzyny bezołowiowe, olej napędowy, olej opałowy, paliwo lotnicze, tworzywa sztuczne i wyroby petrochemiczne. Posiadamy największą w Europie Centralnej sieć stacji paliw zlokalizowaną w Polsce, Niemczech, Czechach i na Litwie. Na stacjach oferujemy klientom produkty i usługi najwyższej jakości. Zapleczem sieci detalicznej ORLENU jest efektywna infrastruktura logistyczna, składająca się z naziemnych i podziemnych baz magazynowych oraz sieci rurociągów dalekosiężny...
Length: 626 (recommended: 50 to 160)
Google preview
Desktop Version

Strona główna - PKN ORLEN

https://orlen.pl

Jesteśmy jedną z największych korporacji przemysłu naftowego w Europie Środkowo-Wschodniej. Zajmujemy się przerobem ropy naftowej na benzyny bezołowiowe, olej napędo...

Mobile Version

Favicon for orlen.pl https://orlen.pl

Strona główna - PKN ORLEN

Jesteśmy jedną z największych korporacji przemysłu naftowego w Europie Środkowo-Wschodniej. Zajmujemy się przerobem ropy naftowej...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve
Robots.txt
No robots.txt file was found on this page.
URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0

SEMANTIC ANALYSIS

The owner has associated the following topics to the website.

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by orlen.pl.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

WEBSITE SPEED

orlen.pl website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

4.4s

This domain loads at the median speed of 4.4 seconds.

Speed Percentile

10%

orlen.pl is faster than approximately 10 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #106.061 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for orlen.pl

Daily visitors by country

  • orlen.pl daily visitors distribution - Total: 3 countries
  • Flag for PolandPoland (67.7%)
  • Flag for IndiaIndia (31.0%)

Traffic country ranks

Country Rank
Flag for PolandPoland #3.122
Flag for IndiaIndia #45.793
Flag for BelarusBelarus #22.266

LAYOUT

Doctype HTML 4.01 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How orlen.pl looks like on a mobile device such as an iPhone.

Tablet
How orlen.pl looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 37% #f0f0f0
  • 23% #ffffff
  • 10% #501010
  • 9% #702020
  • 3% #603030
  • 2% #fff0f0
  • 2% #a03030
  • 1% #d02010
  • 1% #ffe0e0
  • 1% #e0c0c0
  • 1% #d02000
  • 1% #704040

Text/code ratio

orlen.pl's text/code ratio is 5.19%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 5.19%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 1
  • <H3> 1
  • <H4> 0
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
Aktualności
<H3>
3rd level heading
Nasze markı
Alt attributes Arrow up

We found 33 images on this website.
25 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 25 images on orlen.pl. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 2.786
  • Likes 4
  • Shares 2.777
  • Comments 5
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Registration Date 03/23/2000 20 years, 3 months, 14 days ago
Last Modified 03/08/2019 1 year, 4 months ago
Expiration Date 03/22/2022 1 year, 8 months, 19 days from now
Nameservers Arrow up
Host IP Address Country
dns1.orlen.pl 91.212.223.21 Flag for PolandPoland
dns2.orlen.pl 91.212.223.22 Flag for PolandPoland

SERVER

Server map
  • Service Provider (ISP)
  • Polski Koncern Naftowy Orlen S.A.
  • IP Address
  • 91.212.223.185
  • Country
  • Flag for PolandPoland
  • Region
  • Mazovia , Płock
  • Latitude and Longitude
  • 52.5338 : 19.762

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