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SEO Report for

January 12, 2020 11:38 PM
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8 criteria passed
3 criteria to solve


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• Category
Non-Standard Content  >  Adult Content
• Online since
• Age
8 years, 6 months, 9 days


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SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Sectigo Limited has expired on December 29, 2020.
Title Tag
Otto Group Media – Wir machen unsere Kunden auch zu Ihren Kunden
Length: 66 (recommended: 10 to 70)
Meta Description
Die Otto Group Media ist Ihr Partner wenn Sie erfolgreich Data Driven Advertising betreiben wollen – durch Retail Media erreichen wir Ihre Zielgruppe!
Length: 152 (recommended: 50 to 160)
Google preview
Desktop Version

Otto Group Media – Wir machen unsere Kunden auch zu Ihren Kunden

Die Otto Group Media ist Ihr Partner wenn Sie erfolgreich Data Driven Advertising betreiben wollen – durch Retail Media erreichen wir Ihre Zielgruppe!

Mobile Version

Favicon for

Otto Group Media – Wir machen unsere Kunden auch zu Ihren Kunden

Die Otto Group Media ist Ihr Partner wenn Sie erfolgreich Data Driven Advertising betreiben wollen – durch Retail Media erreichen...

Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0, maximum-scale=2.0


The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Otto Group Confidence: 86% Arrow up

Die Otto Group ist ein deutscher Handels- und Dienstleistungskonzern mit Sitz in Hamburg, der weltweit mit rund 50.000 Mitarbeitern agiert.

Die Aktivitäten der Otto Group sind die drei Unternehmensbereiche Einzelhandel, Finanzdienstleistungen und Service.

Zielgruppe Confidence: 63% Arrow up

Unter einer Zielgruppe (engl) versteht man im Marketing eine bestimmte Menge von Marktteilnehmern, die auf kommunikationspolitische Maßnahmen homogener reagieren als der Gesamtmarkt.

Die Grundlage zur Zielgruppenfindung nach jeweils relevanten Merkmalen ist die Marktsegmentierung.

WEBSITE SPEED website speed is slow. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time


This domain loads at the median speed of 2.3 seconds.

Speed Percentile

39% is faster than approximately 39 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.


Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

How looks like on a mobile device such as an iPhone.

How looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 23% #ffffff
  • 19% #f0f0f0
  • 10% #b0b0b0
  • 6% #b0a0a0
  • 6% #c0c0c0
  • 5% #c0b0b0
  • 4% #505060
  • 3% #404050
  • 3% #e0a030
  • 3% #706040
  • 3% #506070
  • 3% #607080

Text/code ratio's text/code ratio is 4.23%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 4.23%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 5
  • <H3> 4
  • <H4> 1
  • <H5> 3
  • <H6> 8
Top level heading
Für jeden kunden die passende lösung
2nd level heading
Mit daten und flächen zum erfolg
The perfect match
überzeugen sie sich von unserer arbeit
Otto group media
So funktioniert retail media
3rd level heading
4th level heading
Profitieren sie von unseren first party daten aus über 60 webshops der otto group
5th level heading
Sie möchten die sichtbarkeit ıhrer produkte erhöhen?
Das retail media magazin
Hast du lust unser start-up mitzugestalten?
6th level heading
Retail media (2)
Best cases
Aktive cookies
Buchbare segmente
Alt attributes Arrow up

We found 10 images on this website.
7 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 7 images on Check your website to make sure it's specified for each image on the page.


This is an overview of your homepage shares on social networks.

It's a good start.

You should focus on obtaining more social shares to improve your overall SEO strategy. Check out these tips to build a better social media presence.

  • Facebook iconFacebook
  • Total Engagement 53
  • Likes 3
  • Shares 50
  • Comments 0
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0


Domain Registrar KEY-SYSTEMS, LLC
Registration Date 07/24/2014 8 years, 6 months, 9 days ago
Last Modified 06/27/2019 3 years, 7 months, 6 days ago
Expiration Date 07/24/2020 Expired
Nameservers Arrow up
Host IP Address Country Flag for United StatesUnited States Flag for GermanyGermany Flag for ChileChile


Server map
  • Service Provider (ISP)
  • Mittwald CM Service GmbH und Co.KG
  • IP Address
  • Country
  • Flag for GermanyGermany
  • Region
  • Hesse , Frankfurt am Main
  • Latitude and Longitude
  • 50.1109 : 8.68213


The owner has chosen to keep his whois contact information private.
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