Whois & Analysis for owox.com

Marketing research is "the process or set of processes that links the producers, customers, and end users to the marketer through information — information used to identify and define marketing opportunities and problems; generate, refine, and evaluate marketing actions; monitor marketing performance; and improve understanding of marketing as a process.

Relationship marketing was first defined as a form of marketing developed from direct response marketing campaigns which emphasizes customer retention and satisfaction, rather than a focus on sales transactions.

In business, engineering and manufacturing, quality has a pragmatic interpretation as the non-inferiority or superiority of something; it's also defined as fitness for purpose.

Quality is a perceptual, conditional, and somewhat subjective attribute and may be understood differently by different people.

Consumers may focus on the specification quality of a product/service, or how it compares to competitors in the marketplace.

Producers might measure the conformance quality, or degree to which the product/service was produced correctly.

A goal is a desired result or possible outcome that a person or a system envisions, plans and commits to achieve: a personal or organizational desired end-point in some sort of assumed development.

Many people endeavor to reach goals within a finite time by setting deadlines.

Forecasting is the process of making predictions of the future based on past and present data and most commonly by analysis of trends.

A commonplace example might be estimation of some variable of interest at some specified future date.

Prediction is a similar, but more general term.

Both might refer to formal statistical methods employing time series, cross-sectional or longitudinal data, or alternatively to less formal judgmental methods.

Usage can differ between areas of application: for example, in hydrology the terms "forecast" and "forecasting" are sometimes reserved for estimates of values at certain specific future times, while the term "prediction" is used for more general estimates, such as the number of times floods will occur over a long period.