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SEO Report for piano.io

December 9, 2019 2:18 PM
Desktop screen Desktop screenshot for piano.io

SEO SCORE

Favicon for piano.iopiano.io
90

10 criteria passed
1 criteria to solve

PERFORMANCE OPPORTUNITIES

Fill the missing alt attributes on your images.
Arrow

OVERVIEW

• Category
Hobbies & Interests  >  Guitar / Keyboard / Drums  >  Business  >  Marketing
• Online since
August 4, 2013 (explore Wayback Machine)
• Age
7 years, 1 month, 23 days
• Alexa Rank
#116.528, piano.io is in the world's top 1 million websites

FREE FORM BUILDER

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SEO

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Let's Encrypt has expired on February 7, 2020.
Title Tag
Piano • The Digital Business Platform
Length: 39 (recommended: 10 to 70)
Meta Description
Piano empowers intelligent segmentation, cross-channel experience management, offer presentation, split testing, billing, customer care and more.
Length: 145 (recommended: 50 to 160)
Google preview
Desktop Version

Piano • The Digital Business Platform

https://piano.io

Piano empowers intelligent segmentation, cross-channel experience management, offer presentation, split testing, billing, customer care and more.

Mobile Version

Favicon for piano.io https://piano.io

Piano • The Digital Business Platform

Piano empowers intelligent segmentation, cross-channel experience management, offer presentation, split testing, billing, customer...

Encoding
Great, language/character encoding is specified: utf-8
Hreflang Tags
Alternate URL Hreflang
https://piano.io en-us
https://piano.io en-uk
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, user-scalable=no, initial-scale=1.0, maximum-scale=1.0, minimum-scale=1.0, minimal-ui

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by piano.io.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
A/B testing Confidence: 79% Arrow up

In marketing and business intelligence, A/B testing is a term for a randomized experiment with two variants, A and B, which are the control and variation in the controlled experiment.

A/B testing is a form of statistical hypothesis testing with two variants leading to the technical term, two-sample hypothesis testing, used in the field of statistics.

Other terms used for this method include bucket tests and split.run testing.

These terms can have a wider applicability to more than two variants, but the term A/B testing is also frequently used in the context of testing more than two variants.

In online settings, such as web design (especially user experience design), the goal of A/B testing is to identify changes to web pages that increase or maximize an outcome of interest (e.g., click-through rate for a banner advertisement).

Formally the current web page is associated with the null hypothesis.

A/B testing is a way to compare two versions of a single variable typically by testing a subject's response to variable A against variable B, and determining which of the two variables is more effective.

Customer service Confidence: 73% Arrow up

Customer service is the provision of service to customers before, during and after a purchase.

The perception of success of such interactions is dependent on employees "who can adjust themselves to the personality of the guest".

Market segmentation Confidence: 72% Arrow up

Market segmentation is the process of dividing a broad consumer or business market, normally consisting of existing and potential customers, into sub-groups of consumers (known as segments) based on some type of shared characteristics.

In dividing or segmenting markets, researchers typically look for shared characteristics such as common needs, common interests, similar lifestyles or even similar demographic profiles.

The overall aim of segmentation is to identify high yield segments – that is, those segments that are likely to be the most profitable or that have growth potential – so that these can be selected for special attention (i.e. become target markets).

Knowledge management Confidence: 72% Arrow up

Knowledge management (KM) is the process of creating, sharing, using and managing the knowledge and information of an organization.

It refers to a multidisciplinary approach to achieving organisational objectives by making the best use of knowledge.

Piano Confidence: 65% Arrow

WEBSITE SPEED

piano.io website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

2.6s

This domain loads at the median speed of 2.6 seconds.

Speed Percentile

28%

piano.io is faster than approximately 28 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #116.528 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for piano.io

Daily visitors by country

  • piano.io daily visitors distribution - Total: 3 countries
  • Flag for United States of AmericaUnited States of America (52.0%)
  • Flag for IndiaIndia (10.8%)
  • Flaf icon for other countryOthers (37.2%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #66.111
Flag for IndiaIndia #121.609
Flag for UkraineUkraine #58.016

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How piano.io looks like on a mobile device such as an iPhone.

Tablet
How piano.io looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 59% #ffffff
  • 41% #f0f0f0
  • 0% #e0e0e0
  • 0% #a0a0a0
  • 0% #909090
  • 0% #d0d0d0
  • 0% #c0c0c0
  • 0% #b0b0b0

Text/code ratio

piano.io's text/code ratio is 2.47%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 2.47%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 3
  • <H3> 20
  • <H4> 2
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
End-to-end? best of breed? how about both.
The pıano platform & servıces
Join the digital business platform.
<H3>
3rd level heading
Built for digital business.
Designed to convert.
Made for business people.
Completely white-labeled.
…and fully integrated.
<H4>
4th level heading
Piano
Popular topics
Alt attributes Arrow up

We found 48 images on this website.
5 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 5 images on piano.io. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

You're doing quiet good on social media!

Social shares are a key signal, among many others, that search engines use to evaluate the rankings of a website. Asking people to share your pages, adding visible social share buttons and make great quality content are 3 of the most powerful ways to grow your social presence.

  • Facebook iconFacebook
  • Total Engagement 180
  • Likes 38
  • Shares 139
  • Comments 3
  • Pinterest iconPinterest 6
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Domain Registrar GODADDY.COM, LLC
Registration Date 08/04/2013 7 years, 1 month, 23 days ago
Last Modified 07/30/2018 2 years, 1 month, 28 days ago

SERVER

Server map
  • Service Provider (ISP)
  • Fastly
  • IP Address
  • 23.185.0.4
  • Country
  • Flag for United StatesUnited States
  • Region
  • California , San Francisco
  • Latitude and Longitude
  • 37.7922 : -122.406

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