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❌ 2 criteria to solve
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Data Driven Video Marketing for Social Media and Email by Playable
https://playable.video
Data driven video marketing by Playable delivers more effective video marketing by harnessing the data in video, replacing guess work with data science.
https://playable.video
Data Driven Video Marketing for Social Media and Email by Playable
Data driven video marketing by Playable delivers more effective video marketing by harnessing the data in video, replacing guess w...
Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.
| Attribute | Value |
| ⓘ robots | max-snippet:-1, max-image-preview:large, max-video-preview:-1 |
| ⓘ viewport | width=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=0 |
ⓘ The results of our semantic analysis are shown below using the website's language.
They are the main concepts covered by playable.video.
Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.
| Topics | |
Social media Confidence: 74% 
|
|
Data science Confidence: 73%
|
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Email Confidence: 70%
|
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Marketing communications Confidence: 64% 
|
❌ playable.video website speed is slow. Page speed is important for visitors and search engines.
Get insights to improve your page loading time.
This domain loads at the median speed of 2.9 seconds.
playable.video is faster than approximately 25 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.
A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.
ⓘ This website is ranked #636.673 by Alexa.
This rank is traffic based. The lower the rank is, the better the domain is ranked.
Mobile Rendering
This website seems to be optimized for Mobile Visitors.
Phone
Tablet
A good text to HTML ratio is anywhere from 25 to 70%.
This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.
Great, we found headings on this page.
| Top level heading |
| Make your video marketing more effective |
| 2nd level heading |
| Data driven video marketing |
| More effective video marketing |
| 3rd level heading |
| More effective video |
| More roı |
| More results |
| A selection of our clients |
| 4th level heading |
| Facebook and ınstagram video |
| Video email |
| Video content |
| 6th level heading |
| Publish video in your posts or social ads that drive more response, more shares and deeper engagement by replacing gut instinct with data science in your content creation process. |
| Reach 98% of your email audience in the body of any email, on any device, on any connection, at the moment of open, with high quality autoplay video email. |
| Create and edit your video content based on data science rather than gut instinct to create the most engaging content which your visitors will watch from start to finish. |
| Publish more effective video by using data from the analysis of 1,000’s of video campaigns to curate aı-generated video remixes. |
| Continual improvement of video engagement and roı by evolving your video marketing from an unpredictable art to a data science. |
| Optimize your audience engagement and conversion using aı to expose the best video content to deliver against the campaign objective, for each viewer. |
We found 33 images on this website.
2
ALT attributes are missing on your image tags.
| Image | Image URL | Occurrences |
| https://www.facebook.com/tr?id=647310269000331&ev=PageView&noscript=1 | 1 | |
| https://dc.ads.linkedin.com/collect/?pid=95804&fmt=gif | 1 |
Alternative text allows you to add a description to an image.
Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.
It looks like you're missing alternative text for 2 images on playable.video. Check your website to make sure it's specified for each image on the page.
| Anchor | Type | URL |
| Terms | text | https://console-classic.playable.video/static/playable_customer_agreement.pdf |
| text | https://facebook.com/playablevideo | |
| text | https://twitter.com/playable_video | |
| text | https://linkedin.com/company/playable-video |
| Domain |
United States
SOCIAL MEDIA PRESENCE
You're doing quiet good on social media!
Social shares are a key signal, among many others, that search engines use to evaluate the rankings of a website. Asking people to share your pages, adding visible social share buttons and make great quality content are 3 of the most powerful ways to grow your social presence.