poorpeoplescampaign.org Domain Owner Whois and Analysis

DOMAIN OWNER WHOIS

ⓘ The owner has chosen to keep his whois contact information private.

PERFORMANCE OPPORTUNITIES

Follow Google PageSpeed Insights to make your page faster.

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OVERVIEW

• Domain Owner

Private

• Category

News / Weather / Information

• Online since

June 15, 2009 Explore Wayback Machine

• Age

15 years, 4 months, 23 days

• Alexa Rank

#2.531.533

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TECHNICAL SEO & SECURITY

❌ SSL Certificate

This website is not SSL secured (HTTPS), the certificate issued by Let's Encrypt has expired on February 19, 2020.

✅ Title Tag

Poor People's Campaign: A National Call for Moral Revival
Length: 57 (recommended: 10 to 70)

✅ Meta Description

Uniting tens of thousands to challenge the evils of systemic racism, poverty, the war economy, ecological devastation & the nation’s distorted morality.
Length: 158 (recommended: 50 to 160)

ⓘ Google preview

Desktop Version

Poor People's Campaign: A National Call for Moral Revival

https://poorpeoplescampaign.org

Uniting tens of thousands to challenge the evils of systemic racism, poverty, the war economy, ecological devastation & the nation’s distorted morality.

Mobile Version

https://poorpeoplescampaign.org

Poor People's Campaign: A National Call for Moral Revival

Uniting tens of thousands to challenge the evils of systemic racism, poverty, the war economy, ecological devastation & the na...

✅ Encoding

Great, language/character encoding is specified: utf-8

✅ URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL	Resolved URL
http://poorpeoplescampaign.org	https://www.poorpeoplescampaign.org/
https://poorpeoplescampaign.org	https://www.poorpeoplescampaign.org/
http://www.poorpeoplescampaign.org	https://www.poorpeoplescampaign.org/
https://www.poorpeoplescampaign.org	https://www.poorpeoplescampaign.org/

✅ Robots.txt

https://www.poorpeoplescampaign.org/robots.txt

✅ URL Parameters

Great, the domain URLs look clean.

Attribute	Value
ⓘ viewport	width=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=0

SEMANTIC ANALYSIS

ⓘ The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by poorpeoplescampaign.org.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics

Poor People's Campaign Confidence: 87%

The Poor People's Campaign, or Poor People's March on Washington, was a 1968 effort to gain economic justice for poor people in the United States. It was organized by Martin Luther King, Jr. and the Southern Christian Leadership Conference (SCLC), and carried out under the leadership of Ralph Abernathy in the wake of King's assassination.

Institutional racism Confidence: 70%

Institutional racism (also known as institutionalized racism) is a form of racism expressed in the practice of social and political institutions. Institutional racism is also racism by individuals or informal social groups, governed by behavioral norms that support racist thinking and foment active racism. It is reflected in disparities regarding wealth, income, criminal justice, employment, housing, health care, political power and education, among other things. Whether implicitly or explicitly expressed, institutional racism occurs when a certain group is targeted and discriminated against based upon race. Institutional racism can go unnoticed as it is not always explicit and can be overlooked.

Morality Confidence: 66%

WEBSITE SPEED

❌ poorpeoplescampaign.org website speed is slow. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.4s

This domain loads at the median speed of 1.4 seconds.

Speed Percentile

67%

poorpeoplescampaign.org is faster than approximately 67 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

ⓘ This website is ranked #2.531.533 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

LAYOUT

ⓘ Doctype HTML5

ⓘ Responsive website, mobile-friendly.

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How poorpeoplescampaign.org looks like on a mobile device such as an iPhone.

Tablet
How poorpeoplescampaign.org looks like on a tablet such as an iPad.

Main colors used

ⓘ These are the main HTML color codes used by this website.

45% #ffe010
24% #ffffff
7% #f0e030
3% #505040
2% #404010
2% #606050
2% #f0f0f0
2% #707060
1% #fffff0
1% #fff0b0
1% #d0b010
1% #ffffd0

Text/code ratio

ⓘ poorpeoplescampaign.org's text/code ratio is 7.33%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.

Text / Code Ratio 7.33%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

❌ Headings

We did not find HTML headings (<H1> to <H6>) on this page.

poorpeoplescampaign.org currently has 0 HTML heading tags. Each page should have one, and only one, <H1> tag. Use phrases in your headings with your most important keywords in the top level, and be sure to maintain the <H1> to <H6> hierarchy.

<H1> 0
<H2> 0
<H3> 0
<H4> 0
<H5> 0
<H6> 0

❌ Alt attributes

We found 14 images on this website.
2 ALT attributes are missing on your image tags. The issue affects 1 actual different images that could be loaded more than once in your page.

Image	Image URL	Occurrences
	https://www.facebook.com/tr?id=204232286796323&ev=PageView&noscript=1	2

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 2 images on poorpeoplescampaign.org. Check your website to make sure it's specified for each image on the page.

LINKS

ⓘ There is a total of 0 links on the homepage of this website.

ⓘ Internal links: 0

ⓘ External links: 0

SOCIAL MEDIA PRESENCE

✅ This is an overview of your homepage shares on social networks.

Congratulations, your website is highly shared on social media! It's an excellent signal for your overall SEO strategy.

Facebook
Total Engagement 70.159
Likes 24.679
Shares 40.800
Comments 4.680

DOMAIN REGISTRAR

ⓘ Domain Registrar	GODADDY.COM, LLC
ⓘ Registration Date	06/15/2009 15 years, 4 months, 23 days ago
ⓘ Last Modified	10/08/2019 5 years, 29 days ago

Nameservers

Host	IP Address	Country
ns-1135.awsdns-13.org	205.251.196.111	United States
ns-553.awsdns-05.net	205.251.194.41	United States
ns-238.awsdns-29.com	205.251.192.238	United States
ns-1881.awsdns-43.co.uk	205.251.199.89	United States