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Whois & Analysis for powells.com

Dec 14, 2019 12:39 pm UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
• Contact Name
DATA REDACTED
• Organization
DATA REDACTED
• Address
DATA REDACTED
• City
DATA REDACTED
• Zip Code
DATA REDACTED
• State
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• Country Code
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• Email
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• Domain Registrar
Desktop screen Desktop screenshot for powells.com
72

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

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OVERVIEW

• Domain Owner
Private
• Category
Arts & Entertainment  >  Books & Literature
• Online since
• Age
28 years, 8 months, 24 days
• Alexa Rank
#70.250, powells.com is in the world's top 100.000 websites!

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by DigiCert Inc has expired on June 20, 2021.
Title Tag
Powell’s Books | The World’s Largest Independent Bookstore
Length: 62 (recommended: 10 to 70)
Meta Description
Shop new, used, rare, and out-of-print books. Powell's is an independent bookstore based in Portland, Oregon. Browse staff picks, author features, and more.
Length: 156 (recommended: 50 to 160)
Google preview
Desktop Version

Powell’s Books | The World’s Largest Independent Bookstore

https://powells.com

Shop new, used, rare, and out-of-print books. Powell's is an independent bookstore based in Portland, Oregon. Browse staff picks, author features, and more.

Mobile Version

https://powells.com

Powell’s Books | The World’s Largest Independent Bookstore

Shop new, used, rare, and out-of-print books. Powell's is an independent bookstore based in Portland, Oregon. Browse staff picks,...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
copyright © 2015 Powells.com
author Used, New, and Out of Print Books - We Buy and Sell - Powell's Books
distribution GLOBAL
robots INDEX, FOLLOW
revisit-after 1 DAYS
rating GENERAL
viewport initial-scale=1.0, maximum-scale=2.0, width=device-width
viewport width=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=0, minimal-ui

SEMANTIC ANALYSIS

The owner has associated the following topics to the website.

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by powells.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Independent bookstore Confidence: 89% Arrow up

An independent bookstore is a retail bookstore which is independently owned.

Usually, independent stores consist of only a single actual store (although there are some multi-store independents).

They may be structured as sole proprietorships, closely held corporations or partnerships (i.e. a small number of shareholders or partners), cooperatives, or nonprofits.

Independent stores can be contrasted with chain bookstores, which have many locations and are owned by large corporations which often have other divisions besides bookselling.

Powell's Books Confidence: 89% Arrow up

Powell's Books is a chain of bookstores in Portland, Oregon, and its surrounding metropolitan area.

Powell's headquarters, dubbed Powell's City of Books, claims to be the largest independent new and used bookstore in the world.

Powell's City of Books is located in the Pearl District on the edge of downtown and occupies a full city block between NW 10th and 11th Avenues and between W.

Burnside and NW Couch Streets.

It contains over, about 1.6 acres of retail floor space.

CNN rates it one of the ten "coolest" bookstores in the world.

Portland, Oregon Confidence: 84% Arrow up

Portland is a port and the largest city in the U.S. state of Oregon and the seat of Multnomah County.

It is in the Willamette Valley region of the Pacific Northwest, at the confluence of the Willamette and Columbia Rivers.

The city covers and had an estimated population of 632,309 in 2015, making it the 26th most populous city in the United States.

Approximately 2,389,228 people live in the Portland metropolitan statistical area (MSA), the 23rd most populous MSA in the United States.

Its Combined Statistical Area (CSA) ranks 17th with a population of 3,022,178.

Roughly 60% of Oregon's population resides within the Portland metropolitan area.

Out-of-print book Confidence: 61% Arrow

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

Run Google PageSpeed Insights Analysis on powells.com

TRAFFIC

This website is ranked #70.250 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • powells.com daily visitors distribution - Total: 4 countries
  • Flag for IndiaIndia (4.7%)
  • Flag for United States of AmericaUnited States of America (71.6%)
  • Flag for CanadaCanada (3.3%)
  • Flaf icon for other countryOthers (20.4%)

Traffic country ranks

Country Rank
Flag for IndiaIndia #128.384
Flag for PhilippinesPhilippines #12.539
Flag for United States of AmericaUnited States of America #16.186
Flag for CanadaCanada #55.359

LAYOUT

Doctype HTML 4.01 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How powells.com looks like on a mobile device such as an iPhone.

Tablet
How powells.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 41% #ffffff
  • 16% #000000
  • 12% #f0f0f0
  • 6% #fff0e0
  • 4% #001010
  • 4% #101000
  • 2% #102030
  • 2% #fffff0
  • 2% #201000
  • 1% #001020
  • 1% #c09080
  • 1% #302010

Text/code ratio

powells.com's text/code ratio is 3.87%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 3.87%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 10
  • <H3> 48
  • <H4> 4
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
Picks of the season (2)
Featured bestsellers
Bestsellers
Popular used titles (2)
Kids' graphic novels (2)
<H3>

For a better readability, only the first 20 <H3> tags are shown below.

3rd level heading
Starsight (skyward #2) (2)
One long river of song: notes on wonder (2)
The ocean at the end of the lane (ıllustrated edition) (2)
The fifth risk: undoing democracy (2)
Dog man: fetch-22 (dog man #8)
<H4>
4th level heading
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Alt attributes Arrow up

We found 81 images on this website.
6 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 6 images on powells.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 3.631
  • Likes 1.668
  • Shares 1.418
  • Comments 545

DOMAIN REGISTRAR

Domain Registrar CLOUDFLARE, INC.
Registration Date 07/30/1995 28 years, 8 months, 24 days ago
Last Modified 03/06/2019 5 years, 1 month, 15 days ago
Expiration Date 07/29/2024 3 months, 10 days from now
Nameservers Arrow up
Host IP Address Country
dion.ns.cloudflare.com 173.245.59.156 Flag for United StatesUnited States
sara.ns.cloudflare.com 173.245.58.144 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • vXchnge Operating
  • IP Address
  • 130.250.131.110
  • Country
  • Flag for United StatesUnited States
  • Region
  • Oregon , Portland
  • Latitude and Longitude
  • 45.5231 : -122.68
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