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Whois & Analysis for reachlocal.com

Dec 9, 2019 6:23 pm UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
Desktop screen Desktop screenshot for reachlocal.com
79

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

Make all versions of your website point to the same URL.
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Fill the missing alt attributes on your images.
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OVERVIEW

• Domain Owner
Private
• Category
Business  >  Marketing
• Online since
December 10, 2003 Explore Wayback Machine
• Age
20 years, 11 months, 1 day
• Alexa Rank
#45.924, reachlocal.com is in the world's top 50.000 websites!

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by DigiCert Inc has expired on October 14, 2020.
Title Tag
Digital Marketing for Local Business Online - ReachLocal
Length: 56 (recommended: 10 to 70)
Meta Description
ReachLocal offers comprehensive digital marketing services to help businesses reach their customers. Start enhancing your local online marketing today.
Length: 151 (recommended: 50 to 160)
Google preview
Desktop Version

Digital Marketing for Local Business Online - ReachLocal

https://reachlocal.com

ReachLocal offers comprehensive digital marketing services to help businesses reach their customers. Start enhancing your local online marketing today.

Mobile Version

https://reachlocal.com

Digital Marketing for Local Business Online - ReachLocal

ReachLocal offers comprehensive digital marketing services to help businesses reach their customers. Start enhancing your local on...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

No 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content! Not all versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0

SEMANTIC ANALYSIS

The owner has associated the following topics to the website.

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by reachlocal.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
ReachLocal Confidence: 86% Arrow up

ReachLocal, Inc. ("ReachLocal")() is an online marketing and advertising solution provider for small, medium, and large businesses, advertising to consumers in local markets.

It provides Internet and mobile Internet marketing solutions to business clients in the United States, Europe, Asia and Australia.

Digital marketing Confidence: 79% Arrow up

Digital marketing (also known as data-driven marketing) is an umbrella term for the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium.

Online advertising Confidence: 75% Arrow up

Online advertising, also called online marketing or Internet advertising or web advertising, is a form of marketing and advertising which uses the Internet to deliver promotional marketing messages to consumers.

Consumers view online advertising as an unwanted distraction with few benefits and have increasingly turned to ad blocking for a variety of reasons.

Marketing Confidence: 72% Arrow up

Marketing is the study and management of exchange relationships.

The American Marketing Association has defined marketing as "the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.".

Business Confidence: 67% Arrow

WEBSITE SPEED

reachlocal.com website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

2.1s

This domain loads at the median speed of 2.1 seconds.

Speed Percentile

40%

reachlocal.com is faster than approximately 40 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #45.924 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • reachlocal.com daily visitors distribution - Total: 4 countries
  • Flag for IndiaIndia (5.8%)
  • Flag for United States of AmericaUnited States of America (75.6%)
  • Flag for BrazilBrazil (5.7%)
  • Flag for CanadaCanada (5.2%)
  • Flaf icon for other countryOthers (7.7%)

Traffic country ranks

Country Rank
Flag for IndiaIndia #59.220
Flag for United States of AmericaUnited States of America #10.638
Flag for BrazilBrazil #29.864
Flag for CanadaCanada #21.376

LAYOUT

Doctype HTML 4.01 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How reachlocal.com looks like on a mobile device such as an iPhone.

Tablet
How reachlocal.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 51% #f0f0f0
  • 11% #ffffff
  • 10% #202010
  • 5% #506080
  • 5% #9090a0
  • 4% #607080
  • 3% #405060
  • 3% #708090
  • 1% #e0d0c0
  • 1% #f0f0e0
  • 1% #907050
  • 1% #90a0b0

Text/code ratio

reachlocal.com's text/code ratio is 3.86%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 3.86%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 2
  • <H2> 10
  • <H3> 5
  • <H4> 3
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
ReachlocalÂdigital marketing services
Simplifying local marketing.
<H2>
2nd level heading
Total digital marketing system
Our partners
The reachlocal experıence
People & technology that work for you
Clıent success storıes
<H3>
3rd level heading
The smarter way to reach local customers.
Drive leads & awareness
Build your presence
Know what works
Manage leads & customers
<H4>
4th level heading
ı want to grow my local busıness
ı want to grow my natıonal busıness
ı want to help my clıents
Alt attributes Arrow up

We found 33 images on this website.
32 ALT attributes are missing on your image tags. The issue affects 30 actual different images that could be loaded more than once in your page.

Image Image URL Occurrences
Image with missing alt attribute found on reachlocal.com /sites/all/modules/custom/reachlocal_internationalization_modules/reachlocal_int_bridge/images/us.pn... 2
Image with missing alt attribute found on reachlocal.com /sites/all/modules/custom/reachlocal_internationalization_modules/reachlocal_int_bridge/images/au.pn... 1
Image with missing alt attribute found on reachlocal.com /sites/all/modules/custom/reachlocal_internationalization_modules/reachlocal_int_bridge/images/br.pn... 1
Image with missing alt attribute found on reachlocal.com /sites/all/modules/custom/reachlocal_internationalization_modules/reachlocal_int_bridge/images/ca.pn... 1
Image with missing alt attribute found on reachlocal.com /sites/all/modules/custom/reachlocal_internationalization_modules/reachlocal_int_bridge/images/nz.pn... 1

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 32 images on reachlocal.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

Congratulations, your website is highly shared on social media! It's an excellent signal for your overall SEO strategy.

  • Facebook iconFacebook
  • Total Engagement 35.319
  • Likes 3.388
  • Shares 31.418
  • Comments 513

DOMAIN REGISTRAR

Domain Registrar MARKMONITOR, INC.
Registration Date 12/10/2003 20 years, 11 months, 1 day ago
Last Modified 10/21/2019 5 years, 16 days ago
Expiration Date 05/01/2022 Expired
Nameservers Arrow up
Host IP Address Country
ns02.gannett-dns.com 45.54.66.65 Flag for United StatesUnited States
dns3.p07.nsone.net 198.51.44.71 Flag for United StatesUnited States
ns04.gannett-dns.com 45.54.66.193 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Amazon Technologies Inc.
  • IP Address
  • 54.245.106.105
  • Country
  • Flag for United StatesUnited States
  • Region
  • Oregon , Portland
  • Latitude and Longitude
  • 45.5235 : -122.676
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