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SEO Report for redcross.ca

January 13, 2020 3:59 AM
Desktop screen Desktop screenshot for redcross.ca

SEO SCORE

Favicon for redcross.caredcross.ca
66

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

Consider adding a robots.txt file in your web server's root directory.
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OVERVIEW

• Category
Society
• Online since
October 5, 2000 (explore Wayback Machine)
• Age
20 years, 24 days
• Alexa Rank
#102.918, redcross.ca is in the world's top 1 million websites
• Owner
The Canadian Red Cross Society (See more)

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SEO

SSL Certificate
Great, this website is SSL secured (HTTPS).
The certificate issued by Entrust, Inc. is valid from November 20, 2018 to November 20, 2020.
Title Tag
Helping The Most Vulnerable - Canadian Red Cross
Length: 48 (recommended: 10 to 70)
Meta Description
Learn about the Canadian Red Cross Society including who we are, where we work, what we do, volunteering and donating.
Length: 118 (recommended: 50 to 160)
Google preview
Desktop Version

Helping The Most Vulnerable - Canadian Red Cross

https://redcross.ca

Learn about the Canadian Red Cross Society including who we are, where we work, what we do, volunteering and donating.

Mobile Version

Favicon for redcross.ca https://redcross.ca

Helping The Most Vulnerable - Canadian Red Cross

Learn about the Canadian Red Cross Society including who we are, where we work, what we do, volunteering and donating.

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

Robots.txt
No robots.txt file was found on this page.
URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by redcross.ca.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Canadian Red Cross Confidence: 83% Arrow up

The Canadian Red Cross Society is a Canadian humanitarian charitable organization, and one of 190 national Red Cross and Red Crescent societies.

Volunteering Confidence: 65% Arrow up

Volunteering is generally considered an altruistic activity where an individual or group provides services for no financial gain "to benefit another person, group or organization".

Volunteering is also renowned for skill development and is often intended to promote goodness or to improve human quality of life.

Volunteering may have positive benefits for the volunteer as well as for the person or community served.

It is also intended to make contacts for possible employment.

Many volunteers are specifically trained in the areas they work, such as medicine, education, or emergency rescue.

Others serve on an as-needed basis, such as in response to a natural disaster.

WEBSITE SPEED

redcross.ca website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

0.4s

This domain loads at the median speed of 0.4 seconds.

Speed Percentile

98%

redcross.ca is faster than approximately 98 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #102.918 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for redcross.ca

Daily visitors by country

  • redcross.ca daily visitors distribution - Total: 1 country
  • Flag for CanadaCanada (86.4%)
  • Flaf icon for other countryOthers (13.6%)

Traffic country ranks

Country Rank
Flag for CanadaCanada #2.366

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How redcross.ca looks like on a mobile device such as an iPhone.

Tablet
How redcross.ca looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 39% #000000
  • 20% #e0e0e0
  • 13% #ffffff
  • 4% #604040
  • 3% #105060
  • 2% #e0f0f0
  • 2% #806050
  • 2% #005070
  • 2% #c0e0e0
  • 2% #100000
  • 1% #705040
  • 1% #a0c040

Text/code ratio

redcross.ca's text/code ratio is 5.71%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 5.71%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 6
  • <H2> 2
  • <H3> 2
  • <H4> 0
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
Albania earthquake appeal: red cross delivers urgent medical assistance and relief (2)
Australia fires: red cross delivers relief and comfort (2)
First aid on the streets: comedian and instructor tests first aid know how
Cold-related emergencies: staying warm and safe in canadian winters
<H2>
2nd level heading
Coping with crisis
20 things to try in 2020
<H3>
3rd level heading
Stay informed and stay connected
Subscribe to our email newsletter now
Alt attributes Arrow up

We found 19 images on this website.
7 ALT attributes are missing on your image tags. The issue affects 6 actual different images that could be loaded more than once in your page.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 7 images on redcross.ca. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 7.105
  • Likes 933
  • Shares 6.023
  • Comments 149
  • Pinterest iconPinterest 2
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Domain Registrar FASTWEBSERVER INTERNET SERVICES INC.
Registration Date 10/05/2000 20 years, 24 days ago
Last Modified 08/01/2019 1 year, 2 months, 29 days ago
Nameservers Arrow up
Host IP Address Country
dns1.datacentres.rogers.com 206.191.0.210 Flag for CanadaCanada
dns2.datacentres.rogers.com 206.191.0.140 Flag for CanadaCanada
dns3.datacentres.rogers.com 216.129.193.16 Flag for CanadaCanada

SERVER

Server map
  • Service Provider (ISP)
  • TELUS Communications Inc
  • IP Address
  • 209.171.43.232
  • Country
  • Flag for CanadaCanada
  • Region
  • Ontario , Napanee
  • Latitude and Longitude
  • 44.2148 : -76.9643

OWNER

The owner's whois contact information is public.
Name
IS Infrastructure
Organization
The Canadian Red Cross Society
Address
The Canadian Red Cross Society
City
Ottawa
Zip
K2P2P2
State
ON
Country Code
CA
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