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Whois & Analysis for rockandice.com

Nov 29, 2019 2:43 pm UTC

DOMAIN OWNER WHOIS

The owner's whois contact information is public.
• Contact Name
QUENT WILLIAMS
• Address
875 VISTA HI DRIVE
• City
CARBONDALE
• Zip Code
81623
• State
COLORADO
• Country Code
US
• Phone Number
• Domain Registrar
Desktop screen Desktop screenshot for rockandice.com
69

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

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OVERVIEW

• Domain Owner
QUENT WILLIAMS See more
• Category
Sports  >  Climbing
• Online since
• Age
28 years, 6 months, 3 days
• Alexa Rank
#108.288, rockandice.com is in the world's top 1 million websites

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Amazon has expired on September 29, 2020.
Title Tag
Rock and Ice Magazine - Climbing News, Videos, Gear Reviews, Training Tips and More
Length: 83 (recommended: 10 to 70)
Meta Description
Rockandice.com is devoted to all things climbing, whatever your medium—rock, ice, snow or plastic—and style, from bouldering, sport, trad, alpine and ice.
Length: 158 (recommended: 50 to 160)
Google preview
Desktop Version

Rock and Ice Magazine - Climbing News, Videos, Gear Reviews, Training...

https://rockandice.com

Rockandice.com is devoted to all things climbing, whatever your medium—rock, ice, snow or plastic—and style, from bouldering, sport, trad, alpine and ice.

Mobile Version

https://rockandice.com

Rock and Ice Magazine - Climbing News, Videos, Gear Reviews, Training...

Rockandice.com is devoted to all things climbing, whatever your medium—rock, ice, snow or plastic—and style, from bouldering, spor...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

No 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content! Not all versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=no

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by rockandice.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Bouldering Confidence: 86% Arrow up

Bouldering is a form of rock climbing that is performed without the use of ropes or harnesses.

While it can be done without any equipment whatsoever, most climbers use climbing shoes to help secure footholds, chalk to keep their hands dry, and bouldering mats to prevent injuries from falls.

Unlike free solo climbing, which is also performed without ropes, bouldering problems (the path that a climber takes in order to complete the climb) are usually less than 6 meters (20 ft) tall.

Artificial climbing walls allow boulderers to train indoors in areas without natural boulders.

Bouldering competitions, which employ a variety of formats, take place in both indoor and outdoor settings.

Climbing Confidence: 67% Arrow up

Climbing is the activity of using one's hands, feet, or any other part of the body to ascend a steep object.

It is done recreationally, competitively, in trades that rely on it, and in emergency rescue and military operations.

It is done indoors and out, on natural and manmade structures.

Traditional climbing Confidence: 66% Arrow
Sport Confidence: 65% Arrow
Alps Confidence: 62% Arrow

WEBSITE SPEED

rockandice.com website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.5s

This domain loads at the median speed of 1.5 seconds.

Speed Percentile

59%

rockandice.com is faster than approximately 59 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #108.288 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • rockandice.com daily visitors distribution - Total: 2 countries
  • Flag for United States of AmericaUnited States of America (64.7%)
  • Flag for CanadaCanada (5.9%)
  • Flaf icon for other countryOthers (29.4%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #32.030
Flag for CanadaCanada #38.238

LAYOUT

Doctype Missing Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How rockandice.com looks like on a mobile device such as an iPhone.

Tablet
How rockandice.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 92% #000000
  • 2% #102030
  • 1% #501010
  • 1% #602020
  • 1% #807070
  • 1% #000010
  • 0% #105070
  • 0% #206070
  • 0% #ffffff
  • 0% #b03030
  • 0% #104050
  • 0% #b04040

Text/code ratio

rockandice.com's text/code ratio is 5.16%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 5.16%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 34
  • <H3> 0
  • <H4> 9
  • <H5> 5
  • <H6> 11

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>

For a better readability, only the first 20 <H2> tags are shown below.

2nd level heading
Latest news
Brad gobright dies in accident in el potrero chico, mexico (3)
Hazel findlay does "magic line," 5.14c trad!
Nims purja and the kuwaiti flag on ama dablam
The nose freed thrice this fall: seb berthe, barbara zangerl and jacopo larcher
<H4>
4th level heading
Tulson tolf: breath ın lightness. breath out freedom.
The tallest ındoor wall in the world is in…
Weekend whipper: three-man shoulder stand and an enormous fall in ardspach
Emily harrington's el cap rescue
Ryuchi murai - "united," v16 first ascent
<H5>
5th level heading
More features
More videos
More training
More gear reviews
More destinations
<H6>
6th level heading
Climbing
ınside beta
Weekend whippers
Features
Training (5)
Alt attributes Arrow up

We found 63 images on this website.
32 ALT attributes are missing on your image tags. The issue affects 27 actual different images that could be loaded more than once in your page.

Image Image URL Occurrences
Image with missing alt attribute found on rockandice.com https://www.facebook.com/tr?id=149671042480397&ev=PageView&noscript=1 1
Image with missing alt attribute found on rockandice.com //u.fg8dgt.com/pixel?type=img&id=352&cb=[CACHE_BUSTER] 1
Image with missing alt attribute found on rockandice.com https://d1vs4ggwgd7mlq.cloudfront.net/wp-content/uploads/2018/11/Gramicci-Brad-Gobright-climbs-hard-... 1
Image with missing alt attribute found on rockandice.com https://d1vs4ggwgd7mlq.cloudfront.net/wp-content/uploads/2019/11/hazel-findlay-magic-line-jacopo-lar... 1
Image with missing alt attribute found on rockandice.com https://d1vs4ggwgd7mlq.cloudfront.net/wp-content/uploads/2019/11/Screen-Shot-2019-11-25-at-1.07.22-P... 1

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 32 images on rockandice.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 2.950
  • Likes 192
  • Shares 2.719
  • Comments 39

DOMAIN REGISTRAR

Domain Registrar FASTDOMAIN INC.
Registration Date 05/06/1996 28 years, 6 months, 3 days ago
Last Modified 04/22/2019 5 years, 6 months, 17 days ago
Expiration Date 05/07/2020 Expired
Nameservers Arrow up
Host IP Address Country
ns-1464.awsdns-55.org 205.251.197.184 Flag for United StatesUnited States
ns-165.awsdns-20.com 205.251.192.165 Flag for United StatesUnited States
ns-1993.awsdns-57.co.uk 205.251.199.201 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Amazon.com, Inc.
  • IP Address
  • 54.71.122.76
  • Country
  • Flag for United StatesUnited States
  • Region
  • Oregon , Portland
  • Latitude and Longitude
  • 45.5235 : -122.676
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