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Whois & Analysis for rubylane.com

Jan 15, 2020 3:50 am UTC

DOMAIN OWNER WHOIS

The owner's whois contact information is public.
• Organization
Ruby Lane, Inc.
• Address
381 Bush Street, Suite 400
• City
San Francisco
• Zip Code
94104
• State
CA
• Country Code
US
• Phone Number
• Domain Registrar
Desktop screen Desktop screenshot for rubylane.com
59

7 criteria passed
4 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your title tag clear, concise and include your most important keywords.
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Make your meta description eloquent and appealing, neither too short nor too long.
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OVERVIEW

• Domain Owner
Ruby Lane, Inc. See more
• Category
Hobbies & Interests  >  Collecting
• Online since
April 16, 1998 Explore Wayback Machine
• Age
26 years, 3 days
• Alexa Rank
#44.409, rubylane.com is in the world's top 50.000 websites!

FREE FORM BUILDER

Representation of an online Form

Use our free online form builder to create any type of form for rubylane.com.

Beauty and simplicity.

Use templates. No coding. Embed anywhere. Get emails. Collect data.


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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by DigiCert Inc has expired on October 20, 2021.
Title Tag
Ruby Lane - Antiques & Art . Dolls . Vintage Collectibles . Jewelry: Tue, January 14th
Length: 90 (recommended: 10 to 70)
Meta Description
Stroll down Ruby Lane's cobblestone streets to buy and sell quality Antique & Art, Doll, Vintage, and Jewelry items from the world's largest curated marketplace since 1998.
Length: 176 (recommended: 50 to 160)
Google preview
Desktop Version

Ruby Lane - Antiques & Art . Dolls . Vintage Collectibles . Jewelr...

https://rubylane.com

Stroll down Ruby Lane's cobblestone streets to buy and sell quality Antique & Art, Doll, Vintage, and Jewelry items from the world's largest curated marketplace...

Mobile Version

https://rubylane.com

Ruby Lane - Antiques & Art . Dolls . Vintage Collectibles . Jewelr...

Stroll down Ruby Lane's cobblestone streets to buy and sell quality Antique & Art, Doll, Vintage, and Jewelry items from the w...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

No 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content! Not all versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0, minimum-scale=1.0

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by rubylane.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Ruby Lane Confidence: 82% Arrow up

Ruby Lane is the world’s largest curated marketplace for antiques, vintage collectibles, vintage fashion, fine art and jewelry.

Cobblestone Confidence: 77% Arrow up

Cobblestone is a natural building material based on cobble-sized stones, and is used for pavement roads, streets, and buildings.

Art doll Confidence: 71% Arrow up

Art dolls are objects of art, rather than children's toys, created in a wide variety of styles and media, and may include both pre-manufactured parts or wholly original works.

Antique Confidence: 69% Arrow up

An antique ("old", "ancient") is a collectable item, at least 100 years old.

It is collected or desirable because of its age, beauty, rarity, condition, utility, personal emotional connection, and/or other unique features.

It is an object that represents a previous era or time period in human society.

Jewellery Confidence: 66% Arrow

WEBSITE SPEED

rubylane.com website speed is fast. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.4s

This domain loads at the median speed of 1.4 seconds.

Speed Percentile

62%

rubylane.com is faster than approximately 62 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #44.409 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • rubylane.com daily visitors distribution - Total: 7 countries
  • Flag for IndiaIndia (4.1%)
  • Flag for IsraelIsrael (9.4%)
  • Flag for United States of AmericaUnited States of America (65.4%)
  • Flaf icon for other countryOthers (21.1%)

Traffic country ranks

Country Rank
Flag for MoroccoMorocco #30.983
Flag for IndiaIndia #125.055
Flag for EgyptEgypt #23.269
Flag for Russian FederationRussian Federation #53.447
Flag for IsraelIsrael #1.392

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How rubylane.com looks like on a mobile device such as an iPhone.

Tablet
How rubylane.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 62% #ffffff
  • 25% #000000
  • 8% #f0f0f0
  • 2% #f0d0d0
  • 1% #fff0f0
  • 0% #807050
  • 0% #e0c0c0
  • 0% #fffff0
  • 0% #c03020
  • 0% #ffd0d0
  • 0% #300000
  • 0% #f0ffff

Text/code ratio

rubylane.com's text/code ratio is 2.24%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 2.24%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 5
  • <H3> 1
  • <H4> 1
  • <H5> 1
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
Featured
Shop by category
1st place best customer service
1st place communication
1st place recommended selling venue
<H3>
3rd level heading
Yes! ı want to be on ruby lane's exclusive email list!
<H4>
4th level heading
The ruby lane group
<H5>
5th level heading
We serve cookies
Alt attributes Arrow up

We found 254 images on this website.
211 ALT attributes are missing on your image tags. The issue affects 105 actual different images that could be loaded more than once in your page.

For a better readability, only the first 50 images missing a description are shown below.

Image Image URL Occurrences
Image with missing alt attribute found on rubylane.com https://cdn0.rubylane.com/_pod/item/821311/818/Vintage-Grosse-Germany-GoldTone-Butterfly-Brooch-pic-... 1
Image with missing alt attribute found on rubylane.com https://cdn0.rubylane.com/_pod/item/1395723/Emeraldx20Marquisex20Ballerina/1950s-14k-Gold-3-3ct-VS-p... 1
Image with missing alt attribute found on rubylane.com https://cdn0.rubylane.com/_pod/item/2018233/14Kx20RGx20antiquex20Lavalierx202055/14K-Rose-Gold-Antiq... 1
Image with missing alt attribute found on rubylane.com https://cdn0.rubylane.com/_pod/item/648247/3256439039/19th-Century-Sterling-Silver-Vinaigrette-Penda... 1
Image with missing alt attribute found on rubylane.com https://cdn0.rubylane.com/_pod/item/161143/I101x20Laliquex20Vasex20Silenes/LALIQUE-France-Ex78quisit... 3

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 211 images on rubylane.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

Congratulations, your website is highly shared on social media! It's an excellent signal for your overall SEO strategy.

  • Facebook iconFacebook
  • Total Engagement 24.826
  • Likes 8.510
  • Shares 15.921
  • Comments 395

DOMAIN REGISTRAR

Domain Registrar NAMECHEAP, INC.
Registration Date 04/16/1998 26 years, 3 days ago
Last Modified 03/16/2019 5 years, 1 month, 3 days ago
Expiration Date 04/15/2020 Expired
Nameservers Arrow up
Host IP Address Country
ns10.dnsmadeeasy.com 208.94.148.4 Flag for United StatesUnited States
ns11.dnsmadeeasy.com 208.80.124.4 Flag for United StatesUnited States
ns12.dnsmadeeasy.com 208.80.126.4 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Amazon.com, Inc.
  • IP Address
  • 54.161.163.1
  • Country
  • Flag for United StatesUnited States
  • Region
  • Virginia , Ashburn
  • Latitude and Longitude
  • 39.0438 : -77.4874
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