Whois & Analysis for searchengineland.com

Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a web search engine's unpaid results—often referred to as "natural", "organic", or "earned" results.

In general, the earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine's users; these visitors can then be converted into customers.

SEO may target different kinds of search, including image search, local search, video search, academic search, news search, and industry-specific vertical search engines.

Search engine marketing (SEM) is a form of Internet marketing that involves the promotion of websites by increasing their visibility in search engine results pages (SERPs) primarily through paid advertising.

SEM may incorporate search engine optimization (SEO), which adjusts or rewrites website content and site architecture to achieve a higher ranking in search engine results pages to enhance pay per click (PPC) listings.

Danny Sullivan is the Chief Content Officer at Third Door Media, and co-founder of Search Engine Land, an industry publication that covers news and information about search engines, and search marketing, SEO and SEM topics.

Third Door Media also produces Marketing Land, a sister website that covers broader digital marketing topics including social media, display advertising, email marketing, analytics, mobile, and marketing technology.

Search Engine Land and Marketing Land are owned by Third Door Media, of which Danny Sullivan is partner and chief content officer.

A web search engine is a software system that is designed to search for information on the World Wide Web.

The search results are generally presented in a line of results often referred to as search engine results pages (SERPs).

The information may be a mix of web pages, images, and other types of files.

Some search engines also mine data available in databases or open directories.

Unlike web directories, which are maintained only by human editors, search engines also maintain real-time information by running an algorithm on a web crawler.

News broadcasting is the medium of broadcasting of various news events and other information via television, radio or internet in the field of broadcast journalism.

The content is usually either produced locally in a radio studio or television studio newsroom, or by a broadcast network.

It may also include additional material such as sports coverage, weather forecasts, traffic reports, commentary and other material that the broadcaster feels is relevant to their audience.