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Whois & Analysis for secondstep.org

Dec 11, 2019 6:32 pm UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
Desktop screen Desktop screenshot for secondstep.org
62

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

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OVERVIEW

• Domain Owner
Private
• Category
Education
• Online since
November 22, 2000 Explore Wayback Machine
• Age
23 years, 11 months, 17 days
• Alexa Rank
#42.189, secondstep.org is in the world's top 50.000 websites!

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by DigiCert Inc has expired on July 22, 2020.
Title Tag
Second Step Program | Second Step
Length: 33 (recommended: 10 to 70)
Meta Description
Second Step is a program rooted in social-emotional learning (SEL) that helps transform schools into supportive, successful learning environments uniquely equipped to help children thrive.
Length: 188 (recommended: 50 to 160)
Google preview
Desktop Version

Second Step Program | Second Step

https://secondstep.org

Second Step is a program rooted in social-emotional learning (SEL) that helps transform schools into supportive, successful learning environments uniquely equipped t...

Mobile Version

https://secondstep.org

Second Step Program | Second Step

Second Step is a program rooted in social-emotional learning (SEL) that helps transform schools into supportive, successful learni...

Encoding
Great, language/character encoding is specified: utf-8
Hreflang Tags
Alternate URL Hreflang
Second Step is a program rooted in social-emotional learning (SEL) that helps transform schools into supportive, successful learning environments.
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1
viewport width=device-width, initial-scale=1

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by secondstep.org.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Child Confidence: 66% Arrow up

Biologically, a child (plural: children) is a human being between the stages of birth and puberty.

The legal definition of child generally refers to a minor, otherwise known as a person younger than the age of majority.

Social psychology Confidence: 64% Arrow up

Social psychology is the scientific study of how people's thoughts, feelings, and behaviors are influenced by the actual, imagined, or implied presence of others.

In this definition, scientific refers to the empirical method of investigation.

The terms thoughts, feelings, and behaviors include all psychological variables that are measurable in a human being.

The statement that others' presence may be imagined or implied suggests that we are prone to social influence even when no other people are present, such as when watching television, or following internalized cultural norms.

Education Confidence: 63% Arrow

WEBSITE SPEED

secondstep.org website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.2s

This domain loads at the median speed of 1.2 seconds.

Speed Percentile

61%

secondstep.org is faster than approximately 61 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #42.189 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • secondstep.org daily visitors distribution - Total: 1 country
  • Flag for United States of AmericaUnited States of America (97.2%)
  • Flaf icon for other countryOthers (5.6%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #7.618

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How secondstep.org looks like on a mobile device such as an iPhone.

Tablet
How secondstep.org looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 75% #ffffff
  • 15% #f0f0f0
  • 2% #002050
  • 1% #fff0f0
  • 1% #f09080
  • 1% #f0d0c0
  • 1% #e06040
  • 1% #f05030
  • 1% #f0ffff
  • 1% #ff5020
  • 0% #406080
  • 0% #305060

Text/code ratio

secondstep.org's text/code ratio is 4.59%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 4.59%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 6
  • <H3> 2
  • <H4> 2
  • <H5> 0
  • <H6> 5

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
Not just better students, better peopleâ„¢
The nonprofit behind second step
Sel for adults
Sel for out-of-school
Second step for middle school
<H3>
3rd level heading
Success stories
Featured products
<H4>
4th level heading
Latest blogs
On-demand webinars
<H6>
6th level heading
Returning users
New users
Social-emotional learning
Bullying prevention
Child protection
Alt attributes Arrow up

We found 13 images on this website.
3 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 3 images on secondstep.org. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You're doing quiet good on social media!

Social shares are a key signal, among many others, that search engines use to evaluate the rankings of a website. Asking people to share your pages, adding visible social share buttons and make great quality content are 3 of the most powerful ways to grow your social presence.

  • Facebook iconFacebook
  • Total Engagement 221
  • Likes 30
  • Shares 187
  • Comments 4

DOMAIN REGISTRAR

Domain Registrar TIERRANET INC. DBA DOMAINDISCOVER
Registration Date 11/22/2000 23 years, 11 months, 17 days ago
Last Modified 10/15/2019 5 years, 20 days ago
Nameservers Arrow up
Host IP Address Country
ns3-02.azure-dns.org 13.107.24.2 Flag for United StatesUnited States
ns1-02.azure-dns.com 40.90.4.2 Flag for United StatesUnited States
ns2-02.azure-dns.net 64.4.48.2 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Microsoft Corporation
  • IP Address
  • 104.40.70.211
  • Country
  • Flag for United StatesUnited States
  • Region
  • California , San Francisco
  • Latitude and Longitude
  • 37.783 : -122.417
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