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Whois & Analysis for segmanta.com

Dec 15, 2019 10:59 am UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
Desktop screen Desktop screenshot for segmanta.com
72

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

Follow Google PageSpeed Insights to make your page faster.
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Fill the missing alt attributes on your images.
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OVERVIEW

• Domain Owner
Private
• Category
Business  >  Marketing
• Online since
October 1, 2013 Explore Wayback Machine
• Age
11 years, 1 month, 5 days
• Alexa Rank
#678.129, segmanta.com is in the world's top 1 million websites

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Let's Encrypt has expired on March 5, 2020.
Title Tag
Segmanta | What if market research was built by marketers?
Length: 58 (recommended: 10 to 70)
Meta Description
Empower your business with DIY survey tools to facilitate consumer understanding, optimize customer experience and drive growth through data enrichment
Length: 151 (recommended: 50 to 160)
Google preview
Desktop Version

Segmanta | What if market research was built by marketers?

https://segmanta.com

Empower your business with DIY survey tools to facilitate consumer understanding, optimize customer experience and drive growth through data enrichment

Mobile Version

https://segmanta.com

Segmanta | What if market research was built by marketers?

Empower your business with DIY survey tools to facilitate consumer understanding, optimize customer experience and drive growth th...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1, shrink-to-fit=no

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by segmanta.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Market research Confidence: 77% Arrow up

Market research is any organized effort to gather information about target markets or customers.

It is a very important component of business strategy.

The term is commonly interchanged with marketing research; however, expert practitioners may wish to draw a distinction, in that marketing research is concerned specifically about marketing processes, while market research is concerned specifically with markets.

Do it yourself Confidence: 76% Arrow up

Do it yourself (DIY) is the method of building, modifying, or repairing things without the direct aid of experts or professionals.

Academic research describes DIY as behaviors where "individuals engage raw and semi-raw materials and component parts to produce, transform, or reconstruct material possessions, including those drawn from the natural environment (e.g. landscaping)".

DIY behavior can be triggered by various motivations previously categorized as marketplace motivations (economic benefits, lack of product availability, lack of product quality, need for customization), and identity enhancement (craftsmanship, empowerment, community seeking, uniqueness).

Survey methodology Confidence: 73% Arrow up

A field of applied statistics of human research surveys, survey methodology studies the sampling of individual units from a population and the associated survey data collection techniques, such as questionnaire construction and methods for improving the number and accuracy of responses to surveys.

Survey methodology includes instruments or procedures that ask one or more questions that may, or may not, be answered.

Consumer Confidence: 71% Arrow up

A consumer is a person or organization that uses economic services or commodities.

In economic systems consumers are utilities expressed in the decision to trade or not.

Customer experience Confidence: 71% Arrow up

In commerce, customer experience (CX) is the product of an interaction between an organization and a customer over the duration of their relationship.

WEBSITE SPEED

segmanta.com website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.8s

This domain loads at the median speed of 1.8 seconds.

Speed Percentile

50%

segmanta.com is faster than approximately 50 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #678.129 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • segmanta.com daily visitors distribution - Total: 1 country
  • Flag for IsraelIsrael (21.1%)
  • Flaf icon for other countryOthers (78.9%)

Traffic country ranks

Country Rank
Flag for IsraelIsrael #12.531

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How segmanta.com looks like on a mobile device such as an iPhone.

Tablet
How segmanta.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 52% #1070ff
  • 14% #ffffff
  • 9% #1070f0
  • 5% #f0f0f0
  • 5% #0060e0
  • 2% #1060e0
  • 2% #90c0f0
  • 1% #f0ffff
  • 1% #1090f0
  • 1% #3080f0
  • 1% #4090ff
  • 1% #4080e0

Text/code ratio

segmanta.com's text/code ratio is 5.37%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 5.37%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 2
  • <H3> 3
  • <H4> 0
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
Built for the marketer researcher with a researcher marketer spirit
<H2>
2nd level heading
One platform, three core solutions
Powerful consumer insights made simple
<H3>
3rd level heading
Product
Company
Help
Alt attributes Arrow up

We found 39 images on this website.
39 ALT attributes are missing on your image tags. The issue affects 33 actual different images that could be loaded more than once in your page.

Image Image URL Occurrences
Image with missing alt attribute found on segmanta.com https://www.facebook.com/tr?id=1349537211819207&ev=PageView&noscript=1 1
Image with missing alt attribute found on segmanta.com https://segmanta.com/wp-content/uploads/2019/04/pg-logo.svg 1
Image with missing alt attribute found on segmanta.com https://segmanta.com/wp-content/uploads/2019/04/cocacola-logo.svg 1
Image with missing alt attribute found on segmanta.com https://segmanta.com/wp-content/uploads/2019/04/nestle-logo.svg 1
Image with missing alt attribute found on segmanta.com https://segmanta.com/wp-content/uploads/2019/04/virgin-logo.svg 1

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 39 images on segmanta.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 1.020
  • Likes 18
  • Shares 998
  • Comments 4

DOMAIN REGISTRAR

Domain Registrar GODADDY.COM, LLC
Registration Date 10/01/2013 11 years, 1 month, 5 days ago
Last Modified 09/24/2019 5 years, 1 month, 12 days ago
Expiration Date 10/01/2021 Expired
Nameservers Arrow up
Host IP Address Country
clark.ns.cloudflare.com 173.245.59.87 Flag for United StatesUnited States
mona.ns.cloudflare.com 2606:4700:50::adf5:3ace Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Google LLC
  • IP Address
  • 104.196.97.123
  • Country
  • Flag for United StatesUnited States
  • Region
  • Virginia , Ashburn
  • Latitude and Longitude
  • 39.0438 : -77.4874
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