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Whois & Analysis for serenata-nethotel.com

Nov 3, 2019 1:20 am UTC

DOMAIN OWNER WHOIS

ⓘ The owner has chosen to keep his whois contact information private.
• Contact Name
REDACTED FOR PRIVACY
• Address
REDACTED FOR PRIVACY
• City
REDACTED FOR PRIVACY
• Zip Code
REDACTED FOR PRIVACY
• Country Code
DE
• Phone Number
REDACTED FOR PRIVACY ext: REDACTED FOR PRIVACY
• Email
https://webform.meshdigital.com
• Domain Registrar
Mesh Digital Limited
See Domain Dates and Nameservers
See Server Details
Desktop screen Desktop screenshot for serenata-nethotel.com

SEO SCORE

serenata-nethotel.com
Make your link ↑ do-follow
62

✅ 7 criteria passed
❌ 4 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your website secure with an SSL certificate.
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Make all versions of your website point to the same URL.
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OVERVIEW

• Domain Owner
Private
• Category
Business  >  Business Software  >  Travel  >  Hotels
• Online since
September 28, 2012 Explore Wayback Machine
• Age
12 years, 2 months, 14 days
• Alexa Rank
#3.852.826

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TECHNICAL SEO & SECURITY

ⓘ Redirection
serenata-nethotel.com redirects to https://nextguestcrm.com
❌ SSL Certificate
This website is not SSL secured (HTTPS). Consider adding a free SSL Certificate.
✅ Title Tag
CRM Technology | NextGuest CRM | NextGuest IntraWare
Length: 52 (recommended: 10 to 70)
✅ Meta Description
Welcome to NextGuest, the world’s leading CRM provider for the hotel industry. Learn about the services we've built, and see how we can help you.
Length: 147 (recommended: 50 to 160)
ⓘ Google preview
Desktop Version

CRM Technology | NextGuest CRM | NextGuest IntraWare

http://serenata-nethotel.com

Welcome to NextGuest, the world’s leading CRM provider for the hotel industry. Learn about the services we've built, and see how we can help you.

Mobile Version

http://serenata-nethotel.com

CRM Technology | NextGuest CRM | NextGuest IntraWare

Welcome to NextGuest, the world’s leading CRM provider for the hotel industry. Learn about the services we've built, and see how w...

✅ Encoding
Great, language/character encoding is specified: utf-8
❌ URL Resolve

No 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content! Not all versions of your page point to the same URL.

URL Resolved URL
http://serenata-nethotel.com https://www.serenata.com/
https://serenata-nethotel.com SSL certificate's common name is invalid
http://www.serenata-nethotel.com https://www.serenata.com/
https://www.serenata-nethotel.com SSL certificate's common name is invalid
✅ Robots.txt
https://www.serenata.com/robots.txt
✅ URL Parameters
Great, the domain URLs look clean.
Attribute Value
ⓘ robots index, follow, noodp, noydir
ⓘ viewport width=device-width, initial-scale=1, user-scalable=0

SEMANTIC ANALYSIS

ⓘ The owner has associated the following topics to the website.

ⓘ The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by serenata-nethotel.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Customer relationship management Confidence: 71% Arrow up

Customer relationship management (CRM) is an approach to managing a company's interaction with current and potential future customers.

It tries to analyze data about customers' history with a company and to improve business relationships with customers, specifically focusing on customer retention and ultimately driving sales growth.
Customer retention Confidence: 70% Arrow up

Customer retention refers to the ability of a company or product to retain its customers over some specified period.

High customer retention means customers of the product or business tend to return to, continue to buy or in some other way not defect to another product or business, or to non-use entirely.

Selling organizations generally attempt to reduce customer defections.

Customer retention starts with the first contact an organization has with a customer and continues throughout the entire lifetime of a relationship and successful retention efforts take this entire lifecycle into account.

A company’s ability to attract and retain new customers is related not only to its product or services, but also to the way it services its existing customers, the value the customers actually generate as a result of utilizing the solutions, and the reputation it creates within and across the marketplace.
Knowledge Confidence: 69% Arrow up

Knowledge is a familiarity, awareness or understanding of someone or something, such as facts, information, descriptions, or skills, which is acquired through experience or education by perceiving, discovering, or learning.
Memory Confidence: 67% Arrow
Virtue Confidence: 66% Arrow

WEBSITE SPEED

✅ serenata-nethotel.com website speed is fast. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

ⓘ This website is ranked #3.852.826 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

LAYOUT

ⓘ Doctype HTML5 Arrow ⓘ Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How serenata-nethotel.com looks like on a mobile device such as an iPhone.

Tablet
How serenata-nethotel.com looks like on a tablet such as an iPad.

Main colors used

ⓘ These are the main HTML color codes used by this website. Arrow
  • 50% #303020
  • 25% #202010
  • 12% #ffffff
  • 9% #f0f0f0
  • 1% #d0e0f0
  • 1% #3050a0
  • 1% #f0f0ff
  • 0% #4060a0
  • 0% #e0e0f0
  • 0% #f0ffff
  • 0% #8090c0
  • 0% #fffff0

Text/code ratio

ⓘ serenata-nethotel.com's text/code ratio is 6.58%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 6.58%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

✅ Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 2
  • <H3> 4
  • <H4> 11
  • <H5> 6
  • <H6> 0
<H1>
Top level heading
The crm technology for top hoteliers
<H2>
2nd level heading
Delivering on the promise of data
Cookies are important to the proper functioning of a site.
<H3>
3rd level heading
Work wıth us for proven results
ıt’s smart to ınvest ın guest retention
Featured work
.
<H4>
4th level heading
Marketing automation
ıntent triggered marketing
Decision support
Guest recognition & retention
Transactional emails
SEE MORE
<H5>
5th level heading
Shaping the german hotel ındustry
ınternationally recognized luxury hotel brand
Munich
Asia pacific
New york
SEE MORE
❌ Alt attributes Arrow up

We found 3 images on this website.
1 ALT attributes are missing on your image tags.

Image Image URL Occurrences
Image with missing alt attribute found on serenata-nethotel.com //db1a2gksrmkh2.cloudfront.net/nextguestcrm.com-1865739038/cms/cache/v2/5a9032f206d1d.png/1680x940/f... 1

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 1 images on serenata-nethotel.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

❌ This is an overview of your homepage shares on social networks.

It's a good start.

You should focus on obtaining more social shares to improve your overall SEO strategy. Check out these tips to build a better social media presence.

  • Facebook iconFacebook
  • Total Engagement 98
  • Likes 25
  • Shares 68
  • Comments 5

DOMAIN REGISTRAR

ⓘ Domain Registrar MESH DIGITAL LIMITED
ⓘ Registration Date 09/28/2012 12 years, 2 months, 14 days ago
ⓘ Last Modified 09/27/2019 5 years, 2 months, 16 days ago
ⓘ Expiration Date 09/28/2020 Expired
Nameservers Arrow up
Host IP Address Country
ns.namespace4you.de 80.67.16.124 Flag for GermanyGermany
ns2.namespace4you.de 193.223.77.3 Flag for GermanyGermany

SERVER DETAILS

Server map
  • ⓘ Service Provider (ISP)
  • Datacenter Munich
  • ⓘ IP Address
  • 109.70.217.236
  • ⓘ Country
  • Flag for GermanyGermany
  • ⓘ Region
  • Bavaria , Munich
  • ⓘ Latitude and Longitude
  • 48.1356 : 11.6611
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