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SEO Report for shiseido.fr

February 1, 2020 3:38 PM
Desktop screen Desktop screenshot for shiseido.fr

SEO SCORE

Favicon for shiseido.frshiseido.fr
69

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your meta description eloquent and appealing, neither too short nor too long.
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Make all versions of your website point to the same URL.
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OVERVIEW

• Category
Style & Fashion  >  Beauty
• Online since
March 24, 1997 (explore Wayback Machine)
• Alexa Rank
• Owner
Shiseido France (See more)

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SEO

SSL Certificate
Great, this website is SSL secured (HTTPS).
The certificate issued by DigiCert Inc is valid from July 12, 2019 to July 11, 2021.
Title Tag
SHISEIDO | Soins, maquillage et parfums
Length: 39 (recommended: 10 to 70)
Meta Description
Shiseido offers the highest quality products in brightening and anti-aging skincare, makeup and fragrance with 145 years of technology. Free samples everyday, every order. Shiseido
Length: 180 (recommended: 50 to 160)
Google preview
Desktop Version

SHISEIDO | Soins, maquillage et parfums

https://shiseido.fr

Shiseido offers the highest quality products in brightening and anti-aging skincare, makeup and fragrance with 145 years of technology. Free samples everyday, every...

Mobile Version

Favicon for shiseido.fr https://shiseido.fr

SHISEIDO | Soins, maquillage et parfums

Shiseido offers the highest quality products in brightening and anti-aging skincare, makeup and fragrance with 145 years of techn...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

No 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content! Not all versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=0

SEMANTIC ANALYSIS

The owner has associated the following topics to the website.

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by shiseido.fr.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Shiseido Confidence: 87% Arrow up

is a Japanese multinational personal care company, that is a skin care, hair care, cosmetics and fragrance producer.

It is one of the oldest cosmetics companies in the world.

Founded in 1872, it celebrated its 140th anniversary in 2012.

It is the largest cosmetic firm in Japan and the fifth largest cosmetics company in the world.

Shiseido is only available at cosmetic counters at selected department stores or pharmacists.

The company owns numerous brands and subsidiaries worldwide, in addition to its founding label.

The company trades on the Tokyo stock exchange, and it is a chief competitor of SK-II.

Cosmetics Confidence: 75% Arrow up

Cosmetics, also known as make-up, are substances or products used to enhance or alter the appearance or fragrance of the body.

Many cosmetics are designed for use of applying to the face and hair.

They are generally mixtures of chemical compounds; some being derived from natural sources (such as coconut oil), and some being synthetics.

Common cosmetics include lipstick, mascara, eye shadow, foundation, rouge, skin cleansers and skin lotions, shampoo, hairstyling products (gel, hair spray, etc), perfume and cologne.

Life extension Confidence: 70% Arrow up

Life extension science, also known as anti-aging medicine, indefinite life extension, experimental gerontology, and biomedical gerontology, is the study of slowing down or reversing the processes of aging to extend both the maximum and average lifespan.

The ability to achieve this, however, does not currently exist.

Aroma compound Confidence: 69% Arrow up

An aroma-compound, also known as an odorant, aroma, fragrance, or flavor, is a chemical compound that has a smell or odor.

A chemical-compound has a smell or odor when it is sufficiently volatile to be transported to the olfactory system in the upper-part of the nose.

Technology Confidence: 64% Arrow

WEBSITE SPEED

shiseido.fr website speed is fast. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

2s

This domain loads at the median speed of 2 seconds.

Speed Percentile

38%

shiseido.fr is faster than approximately 38 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #6.815.040 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for shiseido.fr

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How shiseido.fr looks like on a mobile device such as an iPhone.

Tablet
How shiseido.fr looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 33% #ffffff
  • 29% #f0f0e0
  • 20% #fff0f0
  • 11% #d0d0d0
  • 4% #000000
  • 2% #f0f0f0
  • 0% #ffd0d0
  • 0% #c09090
  • 0% #fffff0
  • 0% #b08090
  • 0% #fff0ff
  • 0% #f0fff0

Text/code ratio

shiseido.fr's text/code ratio is 3.63%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 3.63%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 3
  • <H2> 10
  • <H3> 4
  • <H4> 9
  • <H5> 9
  • <H6> 0
<H1>
Top level heading
Soin du visage
Make up
Soins solaires
<H2>
2nd level heading
Se connecter
J'explore (2)
Faıtes l’expÉrıence d'une peau plus forte en une semaıne seulement*
97,00 €
95,00 €
<H3>
3rd level heading
Contacter le service client
Best-sellers des soins du visage
@shıseıdo sur ınstagram
Ne manquez rıen
<H4>
4th level heading
Ultimune
Produit primé
Ultımune
Meilleures ventes (2)
Benefıance
<H5>
5th level heading
Concentré activateur énergisant
Concentré activateur energisant
Crème jour lissante anti-rides spf25
Crème super revitalisante absolue
Bb sport spf 50+
Alt attributes Arrow up

We found 31 images on this website.
10 ALT attributes are missing on your image tags. The issue affects 7 actual different images that could be loaded more than once in your page.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 10 images on shiseido.fr. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 1.524
  • Likes 45
  • Shares 1.476
  • Comments 3
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Nameservers Arrow up
Host IP Address Country
indom10.indomco.com 156.154.130.100 Flag for United StatesUnited States
indom20.indomco.net 156.154.131.100 Flag for United StatesUnited States

SERVER

Server map
  • Service Provider (ISP)
  • Cloudflare, Inc.
  • IP Address
  • 104.16.66.52
  • Country
  • Flag for United StatesUnited States
  • Region
  • Illinois , Chicago
  • Latitude and Longitude
  • 41.8781 : -87.6298

OWNER

The owner's whois contact information is public.
Organization
Shiseido France
Address
18, avenue Matignon 75008 Paris
Country Code
FR
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