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Whois & Analysis for shoeparlor.com

Nov 30, 2019 6:52 pm UTC

DOMAIN OWNER WHOIS

The owner's whois contact information is public.
• Contact Name
54th Footwear
• Organization
54th Footwear
• Address
851 7TH AVE
• City
NEW YORK
• Zip Code
10019-5229
• State
NY
• Country Code
US
• Phone Number
• Domain Registrar
Desktop screen Desktop screenshot for shoeparlor.com
62

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

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OVERVIEW

• Domain Owner
54th Footwear See more
• Category
Shopping  >  Personal Finance  >  Financial News
• Online since
• Age
25 years, 4 months, 22 days
• Alexa Rank
#688.468, shoeparlor.com is in the world's top 1 million websites

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by GoDaddy.com, Inc. has expired on March 27, 2020.
Title Tag
Free Shipping Over $60. Easy Returns | Shoe Parlor
Length: 50 (recommended: 10 to 70)
Meta Description
New York City's destination store to shop for your iconic classic sneakers, shoes and boots for all genders. Come in an find items you won't find anywhere else.
Length: 160 (recommended: 50 to 160)
Google preview
Desktop Version

Free Shipping Over $60. Easy Returns | Shoe Parlor

https://shoeparlor.com

New York City's destination store to shop for your iconic classic sneakers, shoes and boots for all genders. Come in an find items you won't find anywhere else.

Mobile Version

https://shoeparlor.com

Free Shipping Over $60. Easy Returns | Shoe Parlor

New York City's destination store to shop for your iconic classic sneakers, shoes and boots for all genders. Come in an find items...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

No 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content! Not all versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
robots INDEX,FOLLOW
viewport initial-scale=1.0, width=device-width

SEMANTIC ANALYSIS

The owner has associated the following topics to the website.

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by shoeparlor.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
New York City Confidence: 81% Arrow up

The City of New York, often called New York City or simply New York, is the most populous city in the United States.

With an estimated 2015 population of 8,550,405 distributed over a land area of about, New York City is also the most densely populated major city in the United States.

Located at the southern tip of the state of New York, the city is the center of the New York metropolitan area, one of the most populous urban agglomerations in the world.

A global power city, New York City exerts a significant impact upon commerce, finance, media, art, fashion, research, technology, education, and entertainment, its fast pace defining the term .

Home to the headquarters of the United Nations, New York is an important center for international diplomacy and has been described as the cultural and financial capital of the world.

Sneakers Confidence: 77% Arrow up

Sneakers (also known as athletic shoes, tennis shoes, runners, takkies, or trainers) are shoes primarily designed for sports or other forms of physical exercise.

Sneakers have evolved to be used for casual everyday activities.

The term generally describes a type of footwear with a flexible sole made of rubber or synthetic material and an upper part made of leather or synthetic materials.

Examples of such shoes include athletic footwear such as: basketball shoes, tennis shoes, cross trainers and other shoes worn for specific sports.

Retail Confidence: 75% Arrow up

Retail markets and shops have a very ancient history, dating back to antiquity.

Retailing involves the process of selling consumer goods or services to customers through multiple channels of distribution to earn a profit.

Retailers satisfy demand is identified through a supply chain.

Retailers typically make a variety of strategic level decisions including the type of store, the market to be served, the optimal product assortment, customer service, supporting services and the store's overall market positioning.

Once the strategic retail plan is in place, retailers devise the retail mix which includes product, price, place, promotion, personnel and presentation.

In the digital age, an increasing number of retailers are seeking to reach broader markets by selling through multiple channels, including both bricks and mortar and online retailing.

Digital technologies are also changing the way that consumers pay for goods and services.

Retailing support services may also include the provision of credit, delivery services and a range of supporting services.

Shoe Confidence: 71% Arrow up

A shoe is an item of footwear intended to protect and comfort the human foot while the wearer is doing various activities.

Shoes are also used as an item of decoration and fashion.

The design of shoes has varied enormously through time and from culture to culture, with appearance originally being tied to function.

Additionally, fashion has often dictated many design elements, such as whether shoes have very high heels or flat ones.

Contemporary footwear in the 2010s varies widely in style, complexity and cost.

Basic sandals may consist of only a thin sole and simple strap and be sold for a low cost.

High fashion shoes made by famous designers may be made of expensive materials, use complex construction and sell for hundreds or even thousands of dollars a pair.

Some shoes are designed for specific purposes, such as boots designed specifically for mountaineering or skiing.

Boot Confidence: 68% Arrow

WEBSITE SPEED

shoeparlor.com website speed is slow. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

2.7s

This domain loads at the median speed of 2.7 seconds.

Speed Percentile

29%

shoeparlor.com is faster than approximately 29 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #688.468 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How shoeparlor.com looks like on a mobile device such as an iPhone.

Tablet
How shoeparlor.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 51% #808080
  • 28% #706060
  • 9% #605050
  • 6% #000000
  • 5% #ffffff
  • 2% #f0f0f0
  • 0% #100000
  • 0% #fff0f0
  • 0% #f0f0ff
  • 0% #808090
  • 0% #fffff0
  • 0% #f0ffff

Text/code ratio

shoeparlor.com's text/code ratio is 0.53%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 0.53%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 0
  • <H3> 10
  • <H4> 0
  • <H5> 0
  • <H6> 2

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H3>
3rd level heading
Ugg womens antoine fur boot
Blundstone unisex 1944 boot
Pikolinos womens huelma w2z-8964 boot
Sorel womens 1964 premium cvs boot
Dr. martens unisex 1460 waterproof boot
<H6>
6th level heading
Womens
Mens
Alt attributes Arrow up

We found 25 images on this website.
1 ALT attributes are missing on your image tags.

Image Image URL Occurrences
- data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw== 1

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 1 images on shoeparlor.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 1.027
  • Likes 162
  • Shares 859
  • Comments 6

DOMAIN REGISTRAR

Domain Registrar NETWORK SOLUTIONS, LLC
Registration Date 06/17/1999 25 years, 4 months, 22 days ago
Last Modified 04/18/2019 5 years, 6 months, 22 days ago
Expiration Date 06/17/2024 Expired
Nameservers Arrow up
Host IP Address Country
ns-1649.awsdns-14.co.uk 205.251.198.113 Flag for United StatesUnited States
ns-420.awsdns-52.com 205.251.193.164 Flag for United StatesUnited States
ns-1192.awsdns-21.org 205.251.196.168 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Amazon.com, Inc.
  • IP Address
  • 52.7.4.228
  • Country
  • Flag for United StatesUnited States
  • Region
  • Virginia , Ashburn
  • Latitude and Longitude
  • 39.0438 : -77.4874
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