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SEO Report for shrm.org

December 4, 2019 10:58 PM
Desktop screen Desktop screenshot for shrm.org

SEO SCORE

Favicon for shrm.orgshrm.org
69

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your meta description eloquent and appealing, neither too short nor too long.
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Make all versions of your website point to the same URL.
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OVERVIEW

• Category
Business  >  Business Software
• Online since
• Age
25 years, 4 months, 22 days
• Alexa Rank
#10.451, shrm.org is in the world's top 20.000 websites!

FREE FORM BUILDER

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SEO

SSL Certificate
Great, this website is SSL secured (HTTPS).
The certificate issued by COMODO CA Limited is valid from August 10, 2017 to October 22, 2020.
Title Tag
SHRM - The Voice of All Things Work
Length: 35 (recommended: 10 to 70)
Meta Description
Now is a pivotal time for the workplace and workforce as critical issues affecting society impact work. The Society for Human Resource Management (SHRM) is the world’s largest HR association, with 300,000 members creating better workplaces.
Length: 242 (recommended: 50 to 160)
Google preview
Desktop Version

SHRM - The Voice of All Things Work

https://shrm.org

Now is a pivotal time for the workplace and workforce as critical issues affecting society impact work. The Society for Human Resource Management (SHRM) is the world...

Mobile Version

Favicon for shrm.org https://shrm.org

SHRM - The Voice of All Things Work

Now is a pivotal time for the workplace and workforce as critical issues affecting society impact work. The Society for Human Reso...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

No 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content! Not all versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1
abstract Now is a pivotal time for the workplace and workforce as critical issues affecting society impact work. The Society for...

SEMANTIC ANALYSIS

The owner has associated the following topics to the website.

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by shrm.org.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Employment Confidence: 72% Arrow up

Employment is a relationship between two parties, usually based on a contract where work is paid for, where one party, which may be a corporation, for profit, not-for-profit organization, co-operative or other entity is the employer and the other is the employee.

Employees work in return for payment, which may be in the form of an hourly wage, by piecework or an annual salary, depending on the type of work an employee does or which sector she or he is working in.

Employees in some fields or sectors may receive gratuities, bonus payment or stock options.

In some types of employment, employees may receive benefits in addition to payment.

Benefits can include health insurance, housing, disability insurance or use of a gym.

Employment is typically governed by employment laws or regulations or legal contracts.

Society for Human Resource Management Confidence: 69% Arrow up

The Society for Human Resource Management (SHRM) is a professional human resources membership association headquartered in Alexandria, Virginia.

SHRM promotes the role of HR as a profession and provides education, certification, and networking to its members, while lobbying Congress on issues pertinent to labor management.

Professional association Confidence: 68% Arrow up

A professional association (also called a professional body, professional organization, or professional society) is usually a nonprofit organization seeking to further a particular profession, the interests of individuals engaged in that profession and the public interest.

Critical theory Confidence: 65% Arrow
Social group Confidence: 64% Arrow

WEBSITE SPEED

shrm.org website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

2.1s

This domain loads at the median speed of 2.1 seconds.

Speed Percentile

38%

shrm.org is faster than approximately 38 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #10.451 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for shrm.org

Daily visitors by country

  • shrm.org daily visitors distribution - Total: 14 countries
  • Flag for IndiaIndia (15.2%)
  • Flag for United States of AmericaUnited States of America (58.0%)
  • Flag for NigeriaNigeria (3.4%)
  • Flaf icon for other countryOthers (23.4%)

Traffic country ranks

Country Rank
Flag for IndiaIndia #5.958
Flag for EgyptEgypt #10.186
Flag for SingaporeSingapore #7.540
Flag for MalaysiaMalaysia #3.992
Flag for PhilippinesPhilippines #3.869

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How shrm.org looks like on a mobile device such as an iPhone.

Tablet
How shrm.org looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 16% #ffffff
  • 13% #302020
  • 11% #403030
  • 11% #101010
  • 7% #404040
  • 6% #504050
  • 5% #505060
  • 5% #f0f0f0
  • 2% #f010a0
  • 2% #c020e0
  • 2% #606070
  • 2% #807070

Text/code ratio

shrm.org's text/code ratio is 4.77%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 4.77%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 2
  • <H3> 7
  • <H4> 5
  • <H5> 2
  • <H6> 4

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
Workplace news & trends
ımportant dates
<H3>
3rd level heading
Local chapters
Job finder
Shrm member spotlıght: marı
Shrm's vision for 2020 workplace
Leadıng culture conversatıons
<H4>
4th level heading
Hr daily newsletter
Shrm
Work at shrm
Elevate hr
Work wıth shrm
<H5>
5th level heading
Find chapters in your area
Find an hr job near you
<H6>
6th level heading
Shrm certıfıcatıon
Hr resource spotlight
Browse our online program catalog.
People analytics
Alt attributes Arrow up

We found 19 images on this website.
11 ALT attributes are missing on your image tags. The issue affects 10 actual different images that could be loaded more than once in your page.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 11 images on shrm.org. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

Congratulations, your website is highly shared on social media! It's an excellent signal for your overall SEO strategy.

  • Facebook iconFacebook
  • Total Engagement 12.544
  • Likes 1.631
  • Shares 10.529
  • Comments 384
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Domain Registrar ENOM, INC.
Registration Date 05/09/1995 25 years, 4 months, 22 days ago
Last Modified 04/11/2019 1 year, 5 months, 20 days ago
Nameservers Arrow up
Host IP Address Country
ns3.p02.dynect.net 208.78.71.2 Flag for United StatesUnited States
ns1.p02.dynect.net 208.78.70.2 Flag for United StatesUnited States
ns2.p02.dynect.net 204.13.250.2 Flag for United StatesUnited States

SERVER

Server map
  • Service Provider (ISP)
  • Society Human Resource Management
  • IP Address
  • 198.22.197.80
  • Country
  • Flag for United StatesUnited States
  • Region
  • District of Columbia , Washington
  • Latitude and Longitude
  • 38.9371 : -76.9928

BUSINESS > BUSINESS SOFTWARE COMPETITORS IN UNITED STATES

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