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Whois & Analysis for simple.com

Dec 19, 2019 8:04 pm UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
• Contact Name
On behalf of simple.com owner
• Organization
Whois Privacy Service
• Address
P.O. Box 81226
• City
Seattle
• Zip Code
98108-1226
• State
WA
• Country Code
US
• Phone Number
• Domain Registrar
Desktop screen Desktop screenshot for simple.com
90

10 criteria passed
1 criteria to solve

PERFORMANCE OPPORTUNITIES

Fill the missing alt attributes on your images.
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OVERVIEW

• Domain Owner
Private
• Category
Personal Finance  >  Credit / Debit & Loans
• Online since
December 5, 1998 Explore Wayback Machine
• Age
25 years, 11 months, 5 days
• Alexa Rank
#16.566, simple.com is in the world's top 20.000 websites!

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by DigiCert Inc has expired on October 16, 2020.
Title Tag
Simple | Online Banking With Built-In Budgeting & Saving Tools
Length: 66 (recommended: 10 to 70)
Meta Description
Simple is online banking with superhuman customer service and tools to help you easily budget and save, right inside your account.
Length: 130 (recommended: 50 to 160)
Google preview
Desktop Version

Simple | Online Banking With Built-In Budgeting & Saving Tools

https://simple.com

Simple is online banking with superhuman customer service and tools to help you easily budget and save, right inside your account.

Mobile Version

https://simple.com

Simple | Online Banking With Built-In Budgeting & Saving Tools

Simple is online banking with superhuman customer service and tools to help you easily budget and save, right inside your account.

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1, maximum-scale=1

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by simple.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Online banking Confidence: 78% Arrow up

Online banking, also known as internet banking, e-banking or virtual banking, is an electronic payment system that enables customers of a bank or other financial institution to conduct a range of financial transactions through the financial institution's website.

The online banking system will typically connect to or be part of the core banking system operated by a bank and is in contrast to branch banking which was the traditional way customers accessed banking services.

Budget Confidence: 72% Arrow up

A budget is a quantitative expression of a financial plan for a defined period of time.

It may include planned sales volumes and revenues, resource quantities, costs and expenses, assets, liabilities and cash flows.

It expresses strategic plans of business units, organizations, activities or events in measurable terms.

Saving Confidence: 70% Arrow up

Saving is income not spent, or deferred consumption.

Methods of saving include putting money aside in, for example, a deposit account, a pension account, an investment fund, or as cash.

Saving also involves reducing expenditures, such as recurring costs.

In terms of personal finance, saving generally specifies low-risk preservation of money, as in a deposit account, versus investment, wherein risk is a lot higher; in economics more broadly, it refers to any income not used for immediate consumption.

Customer service Confidence: 70% Arrow up

Customer service is the provision of service to customers before, during and after a purchase.

The perception of success of such interactions is dependent on employees "who can adjust themselves to the personality of the guest".

Deposit account Confidence: 70% Arrow up

A deposit account is a savings account, current account or any other type of bank account that allows money to be deposited and withdrawn by the account holder.

These transactions are recorded on the bank's books, and the resulting balance is recorded as a liability for the bank and represents the amount owed by the bank to the customer.

Some banks may charge a fee for this service, while others may pay the customer interest on the funds deposited.

WEBSITE SPEED

simple.com website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1s

This domain loads at the median speed of 1 seconds.

Speed Percentile

78%

simple.com is faster than approximately 78 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #16.566 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • simple.com daily visitors distribution - Total: 2 countries
  • Flag for United States of AmericaUnited States of America (90.7%)
  • Flag for IndiaIndia (3.1%)
  • Flaf icon for other countryOthers (6.2%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #3.489
Flag for IndiaIndia #75.316

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How simple.com looks like on a mobile device such as an iPhone.

Tablet
How simple.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 30% #b0b0b0
  • 23% #705040
  • 7% #e0f0f0
  • 6% #e0f0ff
  • 6% #c0c0c0
  • 5% #806050
  • 5% #f0e0d0
  • 5% #ffffff
  • 3% #908070
  • 3% #a09080
  • 2% #fff0e0
  • 1% #f0ffff

Text/code ratio

simple.com's text/code ratio is 15.48%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 15.48%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 8
  • <H3> 0
  • <H4> 0
  • <H5> 5
  • <H6> 0
<H1>
Top level heading
Bank, budget and earn 35x the national average.
<H2>
2nd level heading
How simple works.
Always know what's safe-to-spend®.
Make plans for what to do, not what’s due.
Save toward your goals, automatically.
Build your savings without even trying.
<H5>
5th level heading
Company
Help
Get the app
Reach us
Join our community
Alt attributes Arrow up

We found 11 images on this website.
9 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 9 images on simple.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

Congratulations, your website is highly shared on social media! It's an excellent signal for your overall SEO strategy.

  • Facebook iconFacebook
  • Total Engagement 54.180
  • Likes 13.003
  • Shares 25.337
  • Comments 15.840

DOMAIN REGISTRAR

Domain Registrar AMAZON REGISTRAR, INC.
Registration Date 12/05/1998 25 years, 11 months, 5 days ago
Last Modified 10/31/2019 5 years, 5 days ago
Expiration Date 12/04/2020 Expired
Nameservers Arrow up
Host IP Address Country
ns-1204.awsdns-22.org 205.251.196.180 Flag for United StatesUnited States
ns-1649.awsdns-14.co.uk 205.251.198.113 Flag for United StatesUnited States
ns-416.awsdns-52.com 205.251.193.160 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Fastly
  • IP Address
  • 151.101.128.205
  • Country
  • Flag for United StatesUnited States
  • Region
  • New Jersey , Newark
  • Latitude and Longitude
  • 40.7357 : -74.1724
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