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SEO Report for simpli.fi

October 29, 2019 11:49 PM
Desktop screen Desktop screenshot for simpli.fi

SEO SCORE

Favicon for simpli.fisimpli.fi
79

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your meta description eloquent and appealing, neither too short nor too long.
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Fill the missing alt attributes on your images.
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OVERVIEW

• Category
Business  >  Advertising
• Alexa Rank
#19.854, simpli.fi is in the world's top 20.000 websites!

FREE FORM BUILDER

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SEO

SSL Certificate
Great, this website is SSL secured (HTTPS).
The certificate issued by Let's Encrypt is valid from October 27, 2019 to January 25, 2020.
Title Tag
Local Programmatic Advertising & DSP Platform | Simpli.fi
Length: 61 (recommended: 10 to 70)
Meta Description
Simpli.fi is a comprehensive RTB platform built for localized campaigns. With display, mobile, video, social, and geo-fencing capabilities why trust your programmatic strategy to anyone else?
Length: 191 (recommended: 50 to 160)
Google preview
Desktop Version

Local Programmatic Advertising & DSP Platform | Simpli.fi

https://simpli.fi

Simpli.fi is a comprehensive RTB platform built for localized campaigns. With display, mobile, video, social, and geo-fencing capabilities why trust your programmati...

Mobile Version

Favicon for simpli.fi https://simpli.fi

Local Programmatic Advertising & DSP Platform | Simpli.fi

Simpli.fi is a comprehensive RTB platform built for localized campaigns. With display, mobile, video, social, and geo-fencing capa...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width
robots max-snippet:-1, max-image-preview:large, max-video-preview:-1

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by simpli.fi.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Simpli Confidence: 75% Arrow up

Simpli was an early search engine that offered word-sense disambiguation to search terms.

A user could enter in a search term that was ambiguous (e.g., Java) and the search engine would return a list of alternatives (coffee, programming language, island in the South Seas).

Geo-fence Confidence: 73% Arrow up

A geo-fence is a virtual perimeter for a real-world geographic area.

A geo-fence could be dynamically generated—as in a radius around a store or point location, or a geo-fence can be a predefined set of boundaries, like school attendance zones or neighborhood boundaries.

Digital signal processor Confidence: 72% Arrow up

A digital signal processor (DSP) is a specialized microprocessor (or a SIP block), with its architecture optimized for the operational needs of digital signal processing.

Advertising Confidence: 68% Arrow

WEBSITE SPEED

simpli.fi website speed is fast. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

2s

This domain loads at the median speed of 2 seconds.

Speed Percentile

44%

simpli.fi is faster than approximately 44 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #19.854 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for simpli.fi

Daily visitors by country

  • simpli.fi daily visitors distribution - Total: 10 countries
  • Flag for IndiaIndia (4.2%)
  • Flag for United States of AmericaUnited States of America (57.2%)
  • Flag for CanadaCanada (7.0%)
  • Flaf icon for other countryOthers (31.6%)

Traffic country ranks

Country Rank
Flag for IndiaIndia #56.829
Flag for IndonesiaIndonesia #16.419
Flag for EgyptEgypt #37.934
Flag for ThailandThailand #22.035
Flag for IsraelIsrael #11.021

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How simpli.fi looks like on a mobile device such as an iPhone.

Tablet
How simpli.fi looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 35% #304040
  • 29% #ffffff
  • 25% #000000
  • 2% #f0f0f0
  • 1% #001010
  • 1% #303040
  • 1% #30a0a0
  • 1% #a0b0b0
  • 1% #d02030
  • 1% #405050
  • 0% #10b0c0
  • 0% #20b0c0

Text/code ratio

simpli.fi's text/code ratio is 6.95%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 6.95%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 12
  • <H3> 9
  • <H4> 0
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
— who we work with —
<H2>
2nd level heading
Maximize performance
Own your geo
Execute omni-channel campaigns
Optimize audiences
Local media groups
<H3>
3rd level heading
Local media groups (2)
Advertising agencies & multi-location brands (2)
Trade desks & networks (2)
National campaigns with highly localizedaudiences
Delivering performance on high volumes of localizedcampaigns
Alt attributes Arrow up

We found 21 images on this website.
16 ALT attributes are missing on your image tags. The issue affects 13 actual different images that could be loaded more than once in your page.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 16 images on simpli.fi. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 1.555
  • Likes 763
  • Shares 584
  • Comments 208
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

SERVER

  • Service Provider (ISP)
  • Cogeco Peer 1
  • IP Address
  • 209.15.20.207
  • Country
  • Flag for United StatesUnited States
  • Region
  • Texas , San Antonio
  • Latitude and Longitude
  • 29.4241 : -98.4936

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