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Whois & Analysis for sleepnumber.com

Nov 11, 2019 12:50 am UTC

DOMAIN OWNER WHOIS

The owner's whois contact information is public.
• Contact Name
SELECT COMFORT CORPORATION
• Organization
SELECT COMFORT CORPORATION
• Address
9800 59TH AVE N
• City
MINNEAPOLIS
• Zip Code
55442-4528
• State
MN
• Country Code
US
• Phone Number
• Domain Registrar
Desktop screen Desktop screenshot for sleepnumber.com
69

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your meta description eloquent and appealing, neither too short nor too long.
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OVERVIEW

• Domain Owner
SELECT COMFORT CORPORATION See more
• Category
Health & Fitness  >  Sleep Disorders
• Online since
• Age
24 years, 4 months, 17 days
• Alexa Rank
#47.024, sleepnumber.com is in the world's top 50.000 websites!

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Let's Encrypt has expired on November 21, 2019.
Title Tag
Adjustable and Smart Beds, Bedding and Pillows | Sleep Number
Length: 61 (recommended: 10 to 70)
Meta Description
Shop the Official Site for Sleep Number adjustable beds, memory foam mattresses, kids beds, bedding, pillows & more. Know better sleep & comfortable adjustability with Sleep Number.
Length: 189 (recommended: 50 to 160)
Google preview
Desktop Version

Adjustable and Smart Beds, Bedding and Pillows | Sleep Number

https://sleepnumber.com

Shop the Official Site for Sleep Number adjustable beds, memory foam mattresses, kids beds, bedding, pillows & more. Know better sleep & comfortable adjustab...

Mobile Version

https://sleepnumber.com

Adjustable and Smart Beds, Bedding and Pillows | Sleep Number

Shop the Official Site for Sleep Number adjustable beds, memory foam mattresses, kids beds, bedding, pillows & more. Know bett...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

No 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content! Not all versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
robots index, follow
viewport width=device-width, initial-scale=1

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by sleepnumber.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Memory foam Confidence: 93% Arrow up

Memory foam is polyurethane with additional chemicals increasing its viscosity and density.

It is often referred to as "viscoelastic" polyurethane foam, or low-resilience polyurethane foam (LRPu).

Higher-density memory foam softens in reaction to body heat, allowing it to mold to a warm body in a few minutes.

Newer foams may recover more quickly to their original shape.

Select Comfort Confidence: 85% Arrow up

Select Comfort is a U.S.-based manufacturer that manufactures the Sleep Number and Comfortaire beds as well as foundations and bedding accessories.

The company is based in Plymouth, Minnesota, a suburb of Minneapolis.

In addition to its Minnesota headquarters, Select Comfort has manufacturing and distribution facilities in South Carolina and Utah.

As of 2015, the company employed 3,098 people across the United States.

Pillow Confidence: 80% Arrow up

A pillow is used to sleep on and support the head/neck or other parts of the body while sleeping, lying down or sitting.

In addition, pillows have decorative uses and are used on beds, couches or chairs; these are also referred to as cushions.

Bedding Confidence: 78% Arrow up

Bedding, also known as bedclothes or bed linen, is the materials laid above the mattress of a bed for hygiene, warmth, protection of the mattress, and decorative effect.

Bedding is the removable and washable portion of a human sleeping environment.

Multiple sets of bedding for each bed will often be washed in rotation and/or changed seasonally to improve sleep comfort at varying room temperatures.

In American English, the word bedding generally does not include the mattress, bed frame, or bed base (such as box-spring), while in British English it does.

In Australian and New Zealand English, bedding is often called manchester.

Mattress Confidence: 77% Arrow up

A mattress is a large pad for supporting the reclining body, used as a bed or as part of a bed.

Mattresses may consist of a quilted or similarly fastened case, usually of heavy cloth, that contains hair, straw, cotton, foam rubber, etc., or a framework of metal springs.

Mattresses may also be filled with air or water.

WEBSITE SPEED

sleepnumber.com website speed is fast. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

0.8s

This domain loads at the median speed of 0.8 seconds.

Speed Percentile

87%

sleepnumber.com is faster than approximately 87 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #47.024 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • sleepnumber.com daily visitors distribution - Total: 1 country
  • Flag for United States of AmericaUnited States of America (93.6%)
  • Flaf icon for other countryOthers (6.4%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #9.307

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How sleepnumber.com looks like on a mobile device such as an iPhone.

Tablet
How sleepnumber.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 39% #808080
  • 13% #101020
  • 11% #ffffff
  • 8% #102030
  • 8% #303040
  • 6% #000000
  • 2% #f0f0f0
  • 2% #a0a090
  • 1% #909080
  • 1% #705040
  • 1% #604030
  • 1% #907050

Text/code ratio

sleepnumber.com's text/code ratio is 3.78%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 3.78%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 3
  • <H3> 0
  • <H4> 1
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
Sleep number: adjustable and smart beds, bedding and pillows
<H2>
2nd level heading
Be in the know
More reasons to love our beds
ıt could only come from sleep number®
<H4>
4th level heading
Your session is about to expire
Alt attributes Arrow up

We found 201 images on this website.
173 ALT attributes are missing on your image tags. The issue affects 27 actual different images that could be loaded more than once in your page.

Image Image URL Occurrences
Image with missing alt attribute found on sleepnumber.com https://www.facebook.com/tr?id=1841496392831246&ev=PageView&noscript=1 1
Image with missing alt attribute found on sleepnumber.com https://www.sleepnumber.com/assets/img/mse/changeovers/022618/lightbox/i7-desktop.jpg 1
Image with missing alt attribute found on sleepnumber.com https://pixel.locker2.com/image/Sdym7xH5g4h4dCQFg.png?cb=1573433346 1
Image with missing alt attribute found on sleepnumber.com https://pixel.locker2.com/image/Sdym7xH5g4h4dCQFg.png 1
Image with missing alt attribute found on sleepnumber.com https://analytics.twitter.com/i/adsct?txn_id=l5fht&p_id=Twitter 1

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 173 images on sleepnumber.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

Congratulations, your website is highly shared on social media! It's an excellent signal for your overall SEO strategy.

  • Facebook iconFacebook
  • Total Engagement 121.953
  • Likes 86.237
  • Shares 10.040
  • Comments 25.676

DOMAIN REGISTRAR

Domain Registrar NETWORK SOLUTIONS, LLC
Registration Date 06/18/2000 24 years, 4 months, 17 days ago
Last Modified 04/19/2019 5 years, 6 months, 18 days ago
Expiration Date 06/18/2024 Expired
Nameservers Arrow up
Host IP Address Country
authns1.qwest.net 63.150.72.4 Flag for United StatesUnited States
authns2.qwest.net 208.44.130.120 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Rackspace Hosting
  • IP Address
  • 192.237.147.27
  • Country
  • Flag for United StatesUnited States
  • Region
  • Texas , Windcrest
  • Latitude and Longitude
  • 29.5078 : -98.3939

HEALTH & FITNESS > SLEEP DISORDERS COMPETITORS IN UNITED STATES

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