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Whois & Analysis for smithoptics.com

Dec 6, 2019 2:36 pm UTC

DOMAIN OWNER WHOIS

ⓘ The owner's whois contact information is public.
• Contact Name
Matt Widhalm
• Organization
SMITH
• Address
220 SE Martin Luther King Jr Blvd
• City
Portland
• Zip Code
97214
• State
OR
• Country Code
US
• Phone Number
Show phone
• Email
Show email
• Domain Registrar
NameCheap, Inc.
See Domain Dates and Nameservers
See Server Details
Desktop screen Desktop screenshot for smithoptics.com

SEO SCORE

smithoptics.com
Make your link ↑ do-follow
55

✅ 7 criteria passed
❌ 4 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your meta description eloquent and appealing, neither too short nor too long.
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Follow Google PageSpeed Insights to make your page faster.
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OVERVIEW

• Domain Owner
SMITH See more
• Category
Sports
• Online since
May 2, 2000 Explore Wayback Machine
• Age
24 years, 6 months, 6 days
• Alexa Rank
#66.041, smithoptics.com is in the world's top 100.000 websites!

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TECHNICAL SEO & SECURITY

❌ SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by GoDaddy.com, Inc. has expired on January 28, 2020.
✅ Title Tag
Smith United States | Smith Optics Home Page
Length: 44 (recommended: 10 to 70)
❌ Meta Description
Smith Optics sets the standard for high performance sunglasses, goggles and helmets. Smith innovations include the patented Regulator lens ventilation system, distortion-free Tapered Lens Technology, and the versatility of the Slider Series.
Length: 241 (recommended: 50 to 160)
ⓘ Google preview
Desktop Version

Smith United States | Smith Optics Home Page

https://smithoptics.com

Smith Optics sets the standard for high performance sunglasses, goggles and helmets. Smith innovations include the patented Regulator lens ventilation system, distor...

Mobile Version

https://smithoptics.com

Smith United States | Smith Optics Home Page

Smith Optics sets the standard for high performance sunglasses, goggles and helmets. Smith innovations include the patented Regula...

✅ Encoding
Great, language/character encoding is specified: utf-8
✅ URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Resolved URL
http://smithoptics.com https://www.smithoptics.com/us/
https://smithoptics.com https://www.smithoptics.com/us/
http://www.smithoptics.com https://www.smithoptics.com/us/
https://www.smithoptics.com https://www.smithoptics.com/us/
✅ Robots.txt
https://www.smithoptics.com/us/robots.txt
✅ URL Parameters
Great, the domain URLs look clean.
Attribute Value
ⓘ robots no-index,follow
ⓘ viewport width=1238

SEMANTIC ANALYSIS

ⓘ The owner has associated the following topics to the website.

ⓘ The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by smithoptics.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Slider (computing) Confidence: 76% Arrow up

A slider or track bar is a graphical control element with which a user may set a value by moving an indicator, usually in a horizontal fashion.

In some cases user may also click on a point on the slider to change the setting.

It is different from a scrollbar in that it is not continuous but used to adjust a value without changing the format of the display or the other information on the screen.
Page Smith Confidence: 75% Arrow up

Charles Page Smith (September 6, 1917 – August 28, 1995), who was known by his middle name, was a U.S. historian, professor, author, and newspaper columnist.
Optics Confidence: 71% Arrow up

Optics is the branch of physics which involves the behaviour and properties of light, including its interactions with matter and the construction of instruments that use or detect it.

Optics usually describes the behaviour of visible, ultraviolet, and infrared light.

Because light is an electromagnetic wave, other forms of electromagnetic radiation such as X-rays, microwaves, and radio waves exhibit similar properties.
United States Confidence: 69% Arrow up

The United States of America (USA), commonly known as the United States (U.S) or America, is a constitutional federal republic composed of 50 states, a federal district, five major self-governing territories, and various possessions.
Sunglasses Confidence: 68% Arrow up

Sunglasses or sun glasses are a form of protective eyewear designed primarily to prevent bright sunlight and high-energy visible light from damaging or discomforting the eyes.

They can sometimes also function as a visual aid, as variously termed spectacles or glasses exist, featuring lenses that are colored, polarized or darkened.

In the early 20th century, they were also known as sun cheaters (cheaters being an American slang term for glasses).

WEBSITE SPEED

❌ smithoptics.com website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.8s

This domain loads at the median speed of 1.8 seconds.

Speed Percentile

48%

smithoptics.com is faster than approximately 48 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

ⓘ This website is ranked #66.041 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • smithoptics.com daily visitors distribution - Total: 2 countries
  • Flag for United States of AmericaUnited States of America (73.6%)
  • Flag for CanadaCanada (7.4%)
  • Flaf icon for other countryOthers (19%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #11.545
Flag for CanadaCanada #14.621

LAYOUT

ⓘ Doctype HTML5 Arrow ⓘ Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How smithoptics.com looks like on a mobile device such as an iPhone.

Tablet
How smithoptics.com looks like on a tablet such as an iPad.

Main colors used

ⓘ These are the main HTML color codes used by this website. Arrow
  • 19% #ffffff
  • 19% #f0f0f0
  • 13% #f0ffff
  • 12% #001020
  • 11% #002030
  • 8% #102040
  • 3% #000010
  • 3% #90b0d0
  • 2% #000000
  • 2% #203050
  • 2% #f0f0ff
  • 1% #80a0c0

Text/code ratio

ⓘ smithoptics.com's text/code ratio is 2.44%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 2.44%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

✅ Headings Arrow up

Great, we found headings on this page.

  • <H1> 5
  • <H2> 2
  • <H3> 2
  • <H4> 3
  • <H5> 2
  • <H6> 0
<H1>
Top level heading
ıntroducıng 4d mag™
Mag techınstantly adaptwith chromapop options.
Ultimate ıntegrationgoggles and helmetsdesigned to fit and functionas a complete system.
Clear viewsyour sight, your style.made to order.
Lifestylesunglasseschromapop optionsfor the whole family.
<H2>
2nd level heading
Holiday gift guidefind the perfect giftfor the thrill seeker in your life.
Please accept the terms and conditions
<H3>
3rd level heading
Top trending products
Featured collections
<H4>
4th level heading
Newsletter signup
Log in to your account
Popular products
<H5>
5th level heading
Dealer locator
Newsletter signup
❌ Alt attributes Arrow up

We found 84 images on this website.
3 ALT attributes are missing on your image tags. The issue affects 2 actual different images that could be loaded more than once in your page.

Image Image URL Occurrences
Image with missing alt attribute found on smithoptics.com /_ui/desktop/smithoptics/images/footer_bar.jpg 2
Image with missing alt attribute found on smithoptics.com https://mpp.mxptint.net/2/24405/?rnd=492824 1

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 3 images on smithoptics.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

❌ This is an overview of your homepage shares on social networks.

It's a good start.

You should focus on obtaining more social shares to improve your overall SEO strategy. Check out these tips to build a better social media presence.

  • Facebook iconFacebook
  • Total Engagement 62
  • Likes 11
  • Shares 51
  • Comments 0

DOMAIN REGISTRAR

ⓘ Domain Registrar NAMECHEAP, INC.
ⓘ Registration Date 05/02/2000 24 years, 6 months, 6 days ago
ⓘ Last Modified 04/02/2019 5 years, 7 months, 7 days ago
ⓘ Expiration Date 05/02/2020 Expired
Nameservers Arrow up
Host IP Address Country
ns-1172.awsdns-18.org 205.251.196.148 Flag for United StatesUnited States
ns-20.awsdns-02.com 205.251.192.20 Flag for United StatesUnited States
ns-2026.awsdns-61.co.uk 205.251.199.234 Flag for United StatesUnited States
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SERVER DETAILS

Server map
  • ⓘ Service Provider (ISP)
  • CenturyLink Communications
  • ⓘ IP Address
  • 64.28.65.98
  • ⓘ Country
  • Flag for United StatesUnited States
  • ⓘ Region
  • Massachusetts , Waltham
  • ⓘ Latitude and Longitude
  • 42.397 : -71.2683
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