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Whois & Analysis for soom.la

Nov 25, 2019 4:34 am UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
Desktop screen Desktop screenshot for soom.la
62

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

Make all versions of your website point to the same URL.
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OVERVIEW

• Domain Owner
Private
• Category
Business  >  Advertising
• Online since
• Age
12 years, 5 months, 18 days
• Alexa Rank
#884.155, soom.la is in the world's top 1 million websites

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TECHNICAL SEO & SECURITY

Redirection
soom.la redirects to https://soomla.com
SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Let's Encrypt has expired on February 16, 2020.
Title Tag
SOOMLA - In-App Advertising Insights
Length: 36 (recommended: 10 to 70)
Meta Description
Soomla provides insights such as ad revenue per user, advertiser discovery, waterfall bid distribution and ad whale detection.
Length: 126 (recommended: 50 to 160)
Google preview
Desktop Version

SOOMLA - In-App Advertising Insights

https://soom.la

Soomla provides insights such as ad revenue per user, advertiser discovery, waterfall bid distribution and ad whale detection.

Mobile Version

https://soom.la

SOOMLA - In-App Advertising Insights

Soomla provides insights such as ad revenue per user, advertiser discovery, waterfall bid distribution and ad whale detection.

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

No 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content! Not all versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width,initial-scale=1
author SOOMLA

SEMANTIC ANALYSIS

The owner has associated the following topics to the website.

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by soom.la.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Advertising Confidence: 72% Arrow up

Advertising is an audio or visual form of marketing communication that employs an openly sponsored, nonpersonal message to promote or sell a product, service or idea.

Sponsors of advertising are often businesses who wish to promote their products or services.

Advertising is differentiated from public relations in that an advertiser usually pays for and has control over the message.

It is differentiated from personal selling in that the message is nonpersonal, i.e., not directed to a particular individual.

Waterfall model Confidence: 70% Arrow up

The waterfall model is a sequential (non-iterative) design process, used in software development processes, in which progress is seen as flowing steadily downwards (like a waterfall) through the phases of conception, initiation, analysis, design, construction, testing, production/implementation and maintenance.

Mobile app Confidence: 67% Arrow
End user Confidence: 64% Arrow

WEBSITE SPEED

soom.la website speed is slow. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

0.8s

This domain loads at the median speed of 0.8 seconds.

Speed Percentile

88%

soom.la is faster than approximately 88 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #884.155 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How soom.la looks like on a mobile device such as an iPhone.

Tablet
How soom.la looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 35% #102040
  • 20% #005070
  • 13% #004060
  • 10% #003050
  • 4% #004050
  • 2% #204050
  • 1% #8090a0
  • 1% #405060
  • 1% #607080
  • 1% #708090
  • 1% #90a0b0
  • 1% #b0b090

Text/code ratio

soom.la's text/code ratio is 9.37%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 9.37%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 2
  • <H2> 10
  • <H3> 3
  • <H4> 0
  • <H5> 3
  • <H6> 0
<H1>
Top level heading
App monetızatıon has evolved
This is how soomla can help
<H2>
2nd level heading
ıt’s tıme to leverage your analytıcs.
Paid apps
ın app purchase apps
Apps with ads
Ready to level up your analytics?
<H3>
3rd level heading
Monetization dashboard
Ad revenue attribution
Ad control tools
<H5>
5th level heading
Product
Resources
Company
Alt attributes Arrow up

We found 40 images on this website.
39 ALT attributes are missing on your image tags. The issue affects 34 actual different images that could be loaded more than once in your page.

Image Image URL Occurrences
Image with missing alt attribute found on soom.la /images/logos/logo-extended-white.png 2
Image with missing alt attribute found on soom.la /images/logos/logo-extended-blue.png 1
Image with missing alt attribute found on soom.la ../images/homepage/banner/static.png 1
Image with missing alt attribute found on soom.la ../images/homepage/banner/robot.png 1
Image with missing alt attribute found on soom.la ../images/homepage/banner/pred.png 1

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 39 images on soom.la. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You're doing quiet good on social media!

Social shares are a key signal, among many others, that search engines use to evaluate the rankings of a website. Asking people to share your pages, adding visible social share buttons and make great quality content are 3 of the most powerful ways to grow your social presence.

  • Facebook iconFacebook
  • Total Engagement 471
  • Likes 8
  • Shares 459
  • Comments 4

DOMAIN REGISTRAR

Domain Registrar TLD REGISTRAR SOLUTIONS LTD
Registration Date 06/17/2012 12 years, 5 months, 18 days ago
Last Modified 03/29/2019 5 years, 8 months, 9 days ago
Expiration Date 06/18/2021 Expired
Nameservers Arrow up
Host IP Address Country
ns-873.awsdns-45.net 205.251.195.105 Flag for United StatesUnited States
ns-1651.awsdns-14.co.uk 205.251.198.115 Flag for United StatesUnited States
ns-1192.awsdns-21.org 205.251.196.168 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Google LLC
  • IP Address
  • 104.198.14.52
  • Country
  • Flag for United StatesUnited States
  • Region
  • Virginia , Ashburn
  • Latitude and Longitude
  • 39.0438 : -77.4874
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