mobile
Mobile menu

Whois & Analysis for stilacosmetics.com

Nov 5, 2019 12:50 am UTC

DOMAIN OWNER WHOIS

The owner's whois contact information is public.
• Contact Name
Stila Corp
• Organization
Stila Corp
• City
Glendale
• Zip Code
91203
• State
CA
• Country Code
US
• Phone Number
• Domain Registrar
Desktop screen Desktop screenshot for stilacosmetics.com
79

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your meta description eloquent and appealing, neither too short nor too long.
Arrow
Fill the missing alt attributes on your images.
Arrow

OVERVIEW

• Domain Owner
Stila Corp See more
• Category
Style & Fashion  >  Beauty  >  Accessories
• Online since
• Age
26 years, 17 days
• Alexa Rank
#224.840, stilacosmetics.com is in the world's top 1 million websites

FREE FORM BUILDER

Representation of an online Form

Use our free online form builder to create any type of form for stilacosmetics.com.

Beauty and simplicity.

Use templates. No coding. Embed anywhere. Get emails. Collect data.


opens a new window

TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by DigiCert Inc has expired on August 11, 2020.
Title Tag
Stila Cosmetics Official Site | Beauty, Cosmetics, Makeup - Stila
Length: 65 (recommended: 10 to 70)
Meta Description
For over twenty years, Stila has created innovative, artistry-proven makeup and color cosmetics that perform from morning to moonlight, drawing inspiration from the runway and translating it into real life. Stila Cosmetics
Length: 222 (recommended: 50 to 160)
Google preview
Desktop Version

Stila Cosmetics Official Site | Beauty, Cosmetics, Makeup - Stila

https://stilacosmetics.com

For over twenty years, Stila has created innovative, artistry-proven makeup and color cosmetics that perform from morning to moonlight, drawing inspiration from the...

Mobile Version

https://stilacosmetics.com

Stila Cosmetics Official Site | Beauty, Cosmetics, Makeup - Stila

For over twenty years, Stila has created innovative, artistry-proven makeup and color cosmetics that perform from morning to moon...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1

SEMANTIC ANALYSIS

The owner has associated the following topics to the website.

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by stilacosmetics.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Stila Confidence: 82% Arrow up

Stila Cosmetics is an American cosmetics company founded in 1994.

The cosmetics line is headed by makeup artist Jeanine Lobell.

The name Stila (pronounced STEE-la) was derived from the Swedish word "stil," which can mean "style".

Stila's official website is quoted as saying that they chose that name because they believe "every woman’s makeup should be as individual as her own signature".

Jeanine Lobell writes on her blog that, "We kind of just made up the name, ‘Stila.’ It sounds sort of like stil in Swedish, which means style." Lobell grew up in Sweden.

Cosmetics Confidence: 78% Arrow up

Cosmetics, also known as make-up, are substances or products used to enhance or alter the appearance or fragrance of the body.

Many cosmetics are designed for use of applying to the face and hair.

They are generally mixtures of chemical compounds; some being derived from natural sources (such as coconut oil), and some being synthetics.

Common cosmetics include lipstick, mascara, eye shadow, foundation, rouge, skin cleansers and skin lotions, shampoo, hairstyling products (gel, hair spray, etc), perfume and cologne.

Runway (fashion) Confidence: 72% Arrow up

In fashion, a runway, catwalk or ramp is a narrow, usually flat platform that runs into an auditorium or between sections of an outdoor seating area, used by models to demonstrate clothing and accessories during a fashion show.

In fashion jargon, "what's on the catwalk" or similar phrasing can refer to whatever is new and popular in fashion.

A runway could be as basic as a narrow space between rows of chairs or more elaborate setups with multiple catwalks.

Most runway shows are held inside, for shelter against the weather, but there are times when runway shows are held outdoors.

In the 2016 Paris Fashion Week, Chanel presented an elaborate setup by designing the hall as if it were an airport.

The viewing guests sat as if they were awaiting their flights while the models walked around the airport approaching ticket counters.

Artistry (cosmetics) Confidence: 66% Arrow
Human skin color Confidence: 63% Arrow

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

Run Google PageSpeed Insights Analysis on stilacosmetics.com

TRAFFIC

This website is ranked #224.840 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • stilacosmetics.com daily visitors distribution - Total: 1 country
  • Flag for United States of AmericaUnited States of America (74.3%)
  • Flaf icon for other countryOthers (25.7%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #59.305

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How stilacosmetics.com looks like on a mobile device such as an iPhone.

Tablet
How stilacosmetics.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 41% #807070
  • 24% #808080
  • 14% #ffffff
  • 8% #f0f0f0
  • 3% #706060
  • 2% #f0e0e0
  • 2% #302030
  • 1% #503040
  • 1% #101030
  • 1% #201020
  • 1% #000000
  • 1% #000010

Text/code ratio

stilacosmetics.com's text/code ratio is 1.07%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 1.07%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 16
  • <H3> 2
  • <H4> 6
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
You may also like
Kiss the stars stay all day® liquid lipstick set (3)
The highest realm glitter & glow liquid eye shadow set (3)
Ethereal elements beauty boss lip gloss set (3)
Blue realm velvet eye shadow palette (2)
<H3>
3rd level heading
Login / register (2)
<H4>
4th level heading
Subscribe for tips and new releases (2)
Connect with stila
About us
Accessibility
Customer service
Alt attributes Arrow up

We found 58 images on this website.
27 ALT attributes are missing on your image tags. The issue affects 18 actual different images that could be loaded more than once in your page.

Image Image URL Occurrences
Image with missing alt attribute found on stilacosmetics.com https://www.stilacosmetics.com/on/demandware.static/-/Sites-stila-storefront-catalog-en/default/dwe5... 1
Image with missing alt attribute found on stilacosmetics.com https://www.stilacosmetics.com/on/demandware.static/-/Sites-stila-storefront-catalog-en/default/dw81... 1
Image with missing alt attribute found on stilacosmetics.com https://www.stilacosmetics.com/on/demandware.static/-/Sites-stila-storefront-catalog-en/default/dwb2... 1
Image with missing alt attribute found on stilacosmetics.com https://www.stilacosmetics.com/on/demandware.static/-/Sites-stila-storefront-catalog-en/default/dw3e... 1
Image with missing alt attribute found on stilacosmetics.com https://www.stilacosmetics.com/dw/image/v2/BCJW_PRD/on/demandware.static/-/Sites-master-catalog/defa... 3

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 27 images on stilacosmetics.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

Congratulations, your website is highly shared on social media! It's an excellent signal for your overall SEO strategy.

  • Facebook iconFacebook
  • Total Engagement 33.001
  • Likes 24.986
  • Shares 6.451
  • Comments 1.564

DOMAIN REGISTRAR

Domain Registrar CSC CORPORATE DOMAINS, INC.
Registration Date 04/09/1998 26 years, 17 days ago
Last Modified 04/04/2019 5 years, 22 days ago
Expiration Date 04/08/2021 Expired
Nameservers Arrow up
Host IP Address Country
ns4.dnsmadeeasy.com 208.80.127.2 Flag for United StatesUnited States
ns2.dnsmadeeasy.com 208.80.126.2 Flag for United StatesUnited States
ns3.dnsmadeeasy.com 208.80.125.2 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Cloudflare, Inc.
  • IP Address
  • 104.17.217.8
  • Country
  • Flag for United StatesUnited States
  • Region
  • Virginia , Ashburn
  • Latitude and Longitude
  • 39.0438 : -77.4874

STYLE & FASHION > ACCESSORIES COMPETITORS IN UNITED STATES

SHARE THIS PAGE