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SEO Report for strategyonline.ca

December 6, 2019 5:30 PM
Desktop screen Desktop screenshot for strategyonline.ca

SEO SCORE

Favicon for strategyonline.castrategyonline.ca
69

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your title tag clear, concise and include your most important keywords.
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Make your meta description eloquent and appealing, neither too short nor too long.
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OVERVIEW

• Category
Business  >  Marketing
• Online since
• Age
13 years, 2 months, 15 days
• Alexa Rank
#92.952, strategyonline.ca is in the world's top 100.000 websites!
• Owner
Brunico Communications Ltd. (See more)

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SEO

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Amazon has expired on July 8, 2020.
Title Tag
strategy
Length: 8 (recommended: 10 to 70)
Meta Description
strategy uncovers and shares the bold vision, brand new ideas of Canada's national marketing community. We deliver on this tagline via the monthly strategy magazine, strategy events, awards competitions, as well as various initiatives with industry partners - from the CASSIES to our presence at Cannes.
Length: 303 (recommended: 50 to 160)
Google preview
Desktop Version

strategy

https://strategyonline.ca

strategy uncovers and shares the bold vision, brand new ideas of Canada's national marketing community. We deliver on this tagline via the monthly strategy magazine,...

Mobile Version

Favicon for strategyonline.ca https://strategyonline.ca

strategy

strategy uncovers and shares the bold vision, brand new ideas of Canada's national marketing community. We deliver on this tagline...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width,initial-scale=1.0,maximum-scale=1.0,user-scalable=0

SEMANTIC ANALYSIS

The owner has associated the following topics to the website.

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by strategyonline.ca.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Canada Confidence: 73% Arrow up

Canada (French) is a country in the northern half of North America.

Its ten provinces and three territories extend from the Atlantic to the Pacific and northward into the Arctic Ocean, covering, making it the world's second-largest country by total area and the fourth-largest country by land area.

Canada's border with the United States is the world's longest binational land border.

The majority of the country has a cold or severely cold winter climate, but southerly areas are warm in summer.

Canada is sparsely populated, the majority of its land territory being dominated by forest and tundra and the Rocky Mountains.

It is highly urbanized with 82 per cent of the 35.15 million people concentrated in large and medium-sized cities, many near the southern border.

One third of the population lives in the three largest cities: Toronto, Montreal and Vancouver.

Its capital is Ottawa, and other major urban areas include Calgary, Edmonton, Quebec City, Winnipeg and Hamilton.

Marketing Confidence: 70% Arrow up

Marketing is the study and management of exchange relationships.

The American Marketing Association has defined marketing as "the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.".

Industry Confidence: 62% Arrow
Partnership Confidence: 61% Arrow

WEBSITE SPEED

strategyonline.ca website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.8s

This domain loads at the median speed of 1.8 seconds.

Speed Percentile

50%

strategyonline.ca is faster than approximately 50 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #92.952 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for strategyonline.ca

Daily visitors by country

  • strategyonline.ca daily visitors distribution - Total: 2 countries
  • Flag for CanadaCanada (69.8%)
  • Flag for United States of AmericaUnited States of America (9.0%)
  • Flaf icon for other countryOthers (21.2%)

Traffic country ranks

Country Rank
Flag for CanadaCanada #3.878
Flag for United States of AmericaUnited States of America #204.852

LAYOUT

Doctype HTML 4.01 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How strategyonline.ca looks like on a mobile device such as an iPhone.

Tablet
How strategyonline.ca looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 19% #000000
  • 13% #ffffff
  • 11% #101010
  • 8% #d0d0d0
  • 7% #e0e0f0
  • 5% #303030
  • 5% #202020
  • 5% #7020b0
  • 4% #9030e0
  • 3% #6020a0
  • 2% #8020d0
  • 2% #f0f0f0

Text/code ratio

strategyonline.ca's text/code ratio is 4.45%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 4.45%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 20
  • <H3> 0
  • <H4> 0
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
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Do closures at lowe’s spell the end of the dıy era?
Hudson’s bay focuses on little moments in return to mass holiday advertising
Can a family name take on cineplex?
2019 moy: fountain tire’s denise gohl-eacrett tackles shopper angst
Alt attributes Arrow up

We found 42 images on this website.
15 ALT attributes are missing on your image tags. The issue affects 13 actual different images that could be loaded more than once in your page.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 15 images on strategyonline.ca. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

You're doing quiet good on social media!

Social shares are a key signal, among many others, that search engines use to evaluate the rankings of a website. Asking people to share your pages, adding visible social share buttons and make great quality content are 3 of the most powerful ways to grow your social presence.

  • Facebook iconFacebook
  • Total Engagement 629
  • Likes 110
  • Shares 481
  • Comments 38
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Domain Registrar EASYDNS TECHNOLOGIES INC.
Registration Date 07/18/2007 13 years, 2 months, 15 days ago
Last Modified 09/01/2019 1 year, 1 month, 1 day ago
Nameservers Arrow up
Host IP Address Country
ns-1225.awsdns-25.org 205.251.196.201 Flag for United StatesUnited States
ns-1963.awsdns-53.co.uk 205.251.199.171 Flag for United StatesUnited States
ns-54.awsdns-06.com 205.251.192.54 Flag for United StatesUnited States

SERVER

Server map
  • Service Provider (ISP)
  • Amazon.com, Inc.
  • IP Address
  • 34.196.61.1
  • Country
  • Flag for United StatesUnited States
  • Region
  • Virginia , Ashburn
  • Latitude and Longitude
  • 39.0438 : -77.4874

OWNER

The owner's whois contact information is public.
Name
Brunico Communications Ltd.
Address
366 Adelaide St. West, Suite 100
City
Toronto
Zip
M5V1R9
State
ON
Country Code
CA
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