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Whois & Analysis for target.com

Dec 10, 2019 8:26 pm UTC

DOMAIN OWNER WHOIS

The owner's whois contact information is public.
• Organization
Target Brands, Inc.
• Address
1000 Nicollet Mall, TPS 3165
• City
Minneapolis
• Zip Code
55403
• State
MN
• Country Code
US
• Phone Number
• Domain Registrar
Desktop screen Desktop screenshot for target.com
83

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

Consider adding a robots.txt file in your web server's root directory.
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Fill the missing alt attributes on your images.
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OVERVIEW

• Domain Owner
Target Brands, Inc. See more
• Category
Shopping
• Online since
January 2, 1997 Explore Wayback Machine
• Age
27 years, 4 months
• Alexa Rank
#299, target.com is in the world's top 500 websites!

FREE FORM BUILDER

Representation of an online Form

Use our free online form builder to create any type of form for target.com.

Beauty and simplicity.

Use templates. No coding. Embed anywhere. Get emails. Collect data.


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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by GlobalSign nv-sa has expired on July 12, 2020.
Title Tag
Target : Expect More. Pay Less.
Length: 31 (recommended: 10 to 70)
Meta Description
Shop Target for free two-day shipping or free same-day store pick-up, plus free and easy returns. Save 5% every day with your Target RedCard.
Length: 141 (recommended: 50 to 160)
Google preview
Desktop Version

Target : Expect More. Pay Less.

https://target.com

Shop Target for free two-day shipping or free same-day store pick-up, plus free and easy returns. Save 5% every day with your Target RedCard.

Mobile Version

https://target.com

Target : Expect More. Pay Less.

Shop Target for free two-day shipping or free same-day store pick-up, plus free and easy returns. Save 5% every day with your Targ...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

Robots.txt
No robots.txt file was found on this page.
URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width,initial-scale=1,minimum-scale=1,maximum-scale=2
robots index, follow

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by target.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Target Corporation Confidence: 90% Arrow up

Target Corporation is the second-largest discount store retailer in the United States, behind Walmart, and a component of the S&P 500 Index.

Founded by George Dayton and headquartered in Minneapolis, Minnesota, the company was originally named Goodfellow Dry Goods in June 1902 before being renamed the Dayton's Dry Goods Company in 1903 and later the Dayton Company in 1910.

The first Target store opened in Roseville, Minnesota in 1962 while the parent company was renamed the Dayton Corporation in 1967.

It became the Dayton-Hudson Corporation after merging with the J.L.

Hudson Company in 1969 and held ownership of several department store chains including Dayton's, Hudson's, Marshall Field's, and Mervyn's.

Retail Confidence: 69% Arrow up

Retail markets and shops have a very ancient history, dating back to antiquity.

Retailing involves the process of selling consumer goods or services to customers through multiple channels of distribution to earn a profit.

Retailers satisfy demand is identified through a supply chain.

Retailers typically make a variety of strategic level decisions including the type of store, the market to be served, the optimal product assortment, customer service, supporting services and the store's overall market positioning.

Once the strategic retail plan is in place, retailers devise the retail mix which includes product, price, place, promotion, personnel and presentation.

In the digital age, an increasing number of retailers are seeking to reach broader markets by selling through multiple channels, including both bricks and mortar and online retailing.

Digital technologies are also changing the way that consumers pay for goods and services.

Retailing support services may also include the provision of credit, delivery services and a range of supporting services.

Free and Easy (1930 film) Confidence: 65% Arrow

WEBSITE SPEED

target.com website speed is fast. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1s

This domain loads at the median speed of 1 seconds.

Speed Percentile

77%

target.com is faster than approximately 77 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #299 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • target.com daily visitors distribution - Total: 7 countries
  • Flag for United States of AmericaUnited States of America (89.6%)
  • Flaf icon for other countryOthers (10.4%)

Traffic country ranks

Country Rank
Flag for IndiaIndia #2.064
Flag for United States of AmericaUnited States of America #53
Flag for AustraliaAustralia #462
Flag for BrazilBrazil #2.867
Flag for MexicoMexico #902

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How target.com looks like on a mobile device such as an iPhone.

Tablet
How target.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 28% #700000
  • 24% #d00000
  • 6% #f0f0f0
  • 5% #a00000
  • 4% #900000
  • 3% #c00010
  • 3% #800000
  • 2% #600000
  • 2% #201020
  • 2% #ffffff
  • 2% #f0e0e0
  • 2% #500000

Text/code ratio

target.com's text/code ratio is 1.55%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 1.55%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 8
  • <H3> 18
  • <H4> 0
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
Homepage
<H2>
2nd level heading
Toy deals! save $25
Holiday must-haves as soon as today
Save on tech & games
Home for the holidays
Clothing deals for the family
<H3>
3rd level heading
Ä°pad save up to $100*
Free $50 gift card when you buy 2 select video games*
Free $10 gift card when you spend $50
Buy 2, get 1 free on kids’ books*
Save up to 30% on home items*
Alt attributes Arrow up

We found 40 images on this website.
37 ALT attributes are missing on your image tags.

Image Image URL Occurrences

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 37 images on target.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

Congratulations, your website is highly shared on social media! It's an excellent signal for your overall SEO strategy.

  • Facebook iconFacebook
  • Total Engagement 352.776
  • Likes 161.074
  • Shares 114.838
  • Comments 76.864

DOMAIN REGISTRAR

Domain Registrar CSC CORPORATE DOMAINS, INC.
Registration Date 01/02/1997 27 years, 4 months ago
Last Modified 12/19/2017 6 years, 4 months, 14 days ago
Expiration Date 01/01/2027 2 years, 8 months, 3 days from now
Nameservers Arrow up
Host IP Address Country
ns5-65.akam.net 184.85.248.65 Flag for United StatesUnited States
ns1-168.akam.net 193.108.91.168 Flag for ChileChile
ns4-65.akam.net 84.53.139.65 Flag for GermanyGermany

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Fastly
  • IP Address
  • 151.101.2.187
  • Country
  • Flag for United StatesUnited States
  • Region
  • Virginia , Ashburn
  • Latitude and Longitude
  • 39.0438 : -77.4874
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