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SEO Report for thepaper.cn

December 15, 2019 7:18 AM
Desktop screen Desktop screenshot for thepaper.cn

SEO SCORE

Favicon for thepaper.cnthepaper.cn
52

7 criteria passed
4 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your meta description eloquent and appealing, neither too short nor too long.
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Make all versions of your website point to the same URL.
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OVERVIEW

• Category
News / Weather / Information
• Alexa Rank
#4.128, thepaper.cn is in the world's top 5.000 websites!

FREE FORM BUILDER

Representation of an online Form

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Use our free online form builder to create any type of form for thepaper.cn.

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SEO

SSL Certificate
Great, this website is SSL secured (HTTPS).
The certificate issued by DigiCert Inc is valid from November 11, 2019 to January 9, 2021.
Title Tag
澎湃新闻-专注时政与思想-ThePaper.cn
Length: 46 (recommended: 10 to 70)
Meta Description
澎湃是植根于中国上海的时政思想类互联网平台,以最活跃的原创新闻与最冷静的思想分析为两翼,是互联网技术创新与新闻价值传承的结合体,致力于问答式新闻与新闻追踪功能的实践,澎湃,澎湃新闻,澎湃新闻网,新闻与思想
Length: 306 (recommended: 50 to 160)
Google preview
Desktop Version

澎湃新闻-专注时政与思想-ThePaper.cn

https://thepaper.cn

澎湃是植根于中国上海的时政思想类互联网平台,以最活跃的原创新闻与最冷静的思想分析为两翼,是互联网技术创新与新闻价值传承的结合体,致力于问答式新闻与新闻追踪功能的实践,澎湃,澎湃新闻,澎湃新闻网,新闻与思想

Mobile Version

Favicon for thepaper.cn https://thepaper.cn

澎湃新闻-专注时政与思想-ThePaper.cn

澎湃是植根于中国上海的时政思想类互联网平台,以最活跃的原创新闻与最冷静的思想分析为两翼,是互联网技术创新与新闻价值传承的结合体,致力于问答式新闻与新闻追踪功能的实践,澎湃,澎湃新闻,澎湃新闻网,新闻与思想

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

No 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content! Not all versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=0.8, minimum-scale=0.8, maximum-scale=3.0, user-scalable=yes

SEMANTIC ANALYSIS

The owner has associated the following topics to the website.

WEBSITE SPEED

thepaper.cn website speed is slow. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

3.5s

This domain loads at the median speed of 3.5 seconds.

Speed Percentile

17%

thepaper.cn is faster than approximately 17 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #4.128 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for thepaper.cn

Daily visitors by country

  • thepaper.cn daily visitors distribution - Total: 5 countries
  • Flag for ChinaChina (94.0%)
  • Flaf icon for other countryOthers (7.8%)

Traffic country ranks

Country Rank
Flag for TaiwanTaiwan #10.042
Flag for United States of AmericaUnited States of America #55.430
Flag for Hong KongHong Kong #3.777
Flag for AustraliaAustralia #13.784
Flag for ChinaChina #492

LAYOUT

Doctype HTML 4.01 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How thepaper.cn looks like on a mobile device such as an iPhone.

Tablet
How thepaper.cn looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 36% #f0f0f0
  • 21% #ffffff
  • 7% #f0c090
  • 4% #304040
  • 3% #e0b080
  • 2% #e03020
  • 2% #1070a0
  • 2% #f03000
  • 2% #f0d0a0
  • 1% #a0c0e0
  • 1% #203030
  • 1% #f0e0c0

Text/code ratio

thepaper.cn's text/code ratio is 13.39%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 13.39%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 23
  • <H3> 4
  • <H4> 0
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>

For a better readability, only the first 20 <H2> tags are shown below.

2nd level heading
“稳”“好”“进”,习近平引领中国经济走向2020
图解丨27条干货速读中央经济工作会议
关税税则委:暂不实施对原产于美国部分进口商品加征关税措施
被香港暴徒烧伤的李伯终于可下床走路了,李太称植皮部分成功
新西兰火山喷发致16人死,警方陆续公布遇难者身份
<H3>
3rd level heading
热新闻
热话题
热评论
热回答
Alt attributes Arrow up

We found 72 images on this website.
48 ALT attributes are missing on your image tags. The issue affects 18 actual different images that could be loaded more than once in your page.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 48 images on thepaper.cn. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 3.447
  • Likes 1.187
  • Shares 1.888
  • Comments 372
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

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