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Whois & Analysis for therealreal.com

Nov 10, 2019 8:46 pm UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
• Contact Name
On behalf of therealreal.com owner
• Organization
Whois Privacy Service
• Address
P.O. Box 81226
• City
Seattle
• Zip Code
98108-1226
• State
WA
• Country Code
US
• Phone Number
• Domain Registrar
Desktop screen Desktop screenshot for therealreal.com
41

6 criteria passed
5 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your title tag clear, concise and include your most important keywords.
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Make your meta description eloquent and appealing, neither too short nor too long.
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OVERVIEW

• Domain Owner
Private
• Category
Style & Fashion  >  Accessories
• Online since
March 18, 2011 Explore Wayback Machine
• Age
13 years, 7 months, 20 days
• Alexa Rank
#6.774, therealreal.com is in the world's top 10.000 websites!

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by DigiCert Inc has expired on July 2, 2020.
Title Tag
Luxury consignment sales. Shop for pre-owned designer handbags, shoes, jewelry and more | The RealReal
Length: 102 (recommended: 10 to 70)
Meta Description
The RealReal is the leader in authenticated luxury consignment. Every item we sell is 100% authenticated by an expert. As a sustainable company, we give new life to pieces by brands from Chanel to Cartier, and hundreds more. Extend the lifecycle of luxury items. Join the consignment movement.
Length: 293 (recommended: 50 to 160)
Google preview
Desktop Version

Luxury consignment sales. Shop for pre-owned designer handbags, shoes,...

https://therealreal.com

The RealReal is the leader in authenticated luxury consignment. Every item we sell is 100% authenticated by an expert. As a sustainable company, we give new life to...

Mobile Version

https://therealreal.com

Luxury consignment sales. Shop for pre-owned designer handbags, shoes,...

The RealReal is the leader in authenticated luxury consignment. Every item we sell is 100% authenticated by an expert. As a sustai...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

No 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content! Not all versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1, user-scalable=no

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by therealreal.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Chanel Confidence: 81% Arrow up

Chanel S.A.

is a French, privately held company owned by Alain and Gérard Wertheimer, grandsons of Pierre Wertheimer, who was an early business partner of the couturière Gabrielle Bonheur Chanel.

Chanel S.A.

is a high fashion house that specializes in haute couture and ready-to-wear clothes, luxury goods and fashion accessories.

In her youth, Gabrielle Chanel gained the nickname Coco from her time as a chanteuse.

As a fashion designer, Coco Chanel catered to women’s taste for elegance in dress, with blouses and suits, trousers and dresses, and jewellry (gemstone and bijouterie) of simple design, that replaced the opulent, over-designed, and constrictive clothes and accessories of 19th-century fashion.

The Chanel product brands have been personified by fashion models and actresses, including Inès de La Fressange, Catherine Deneuve, Carole Bouquet, Vanessa Paradis, Nicole Kidman, Anna Mouglalis, Audrey Tautou, Keira Knightley and Marilyn Monroe.

Jewellery Confidence: 73% Arrow up

Jewellery or jewelry consists of small decorative items worn for personal adornment, such as brooches, rings, necklaces, earrings, and bracelets.

Jewellery may be attached to the body or the clothes, and the term is restricted to durable ornaments, excluding flowers for example.

For many centuries metal, often combined with gemstones, has been the normal material for jewellery, but other materials such as shells and other plant materials may be used.

It is one of the oldest type of archaeological artefact – with 100,000-year-old beads made from Nassarius shells thought to be the oldest known jewellery.

The basic forms of jewellery vary between cultures but are often extremely long-lived; in European cultures the most common forms of jewellery listed above have persisted since ancient times, while other forms such as adornments for the nose or ankle, important in other cultures, are much less common.

Historically, the most widespread influence on jewellery in terms of design and style have come from Asia.

Cartier (jeweler) Confidence: 71% Arrow up

Société Cartier is a French luxury goods conglomerate company.

The company designs, manufactures, distributes and sells jewellery and watches.

Founded in Paris, France in 1847 by Louis-François Cartier, the company remained under family control until 1964.

The company maintains its headquarters in Paris and is now a wholly owned subsidiary of the Compagnie Financière Richemont SA.

Brand Confidence: 69% Arrow up

A brand (or marque for car model) is a name, term, design, symbol, or other feature that distinguishes one seller’s product from those of others.

Brands are used in business, marketing, and advertising.

Retail Confidence: 69% Arrow up

Retail markets and shops have a very ancient history, dating back to antiquity.

Retailing involves the process of selling consumer goods or services to customers through multiple channels of distribution to earn a profit.

Retailers satisfy demand is identified through a supply chain.

Retailers typically make a variety of strategic level decisions including the type of store, the market to be served, the optimal product assortment, customer service, supporting services and the store's overall market positioning.

Once the strategic retail plan is in place, retailers devise the retail mix which includes product, price, place, promotion, personnel and presentation.

In the digital age, an increasing number of retailers are seeking to reach broader markets by selling through multiple channels, including both bricks and mortar and online retailing.

Digital technologies are also changing the way that consumers pay for goods and services.

Retailing support services may also include the provision of credit, delivery services and a range of supporting services.

WEBSITE SPEED

therealreal.com website speed is very slow. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.4s

This domain loads at the median speed of 1.4 seconds.

Speed Percentile

62%

therealreal.com is faster than approximately 62 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #6.774 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • therealreal.com daily visitors distribution - Total: 6 countries
  • Flag for United States of AmericaUnited States of America (69.2%)
  • Flag for CanadaCanada (3.5%)
  • Flag for JapanJapan (15.3%)
  • Flaf icon for other countryOthers (12%)

Traffic country ranks

Country Rank
Flag for IndiaIndia #37.719
Flag for United States of AmericaUnited States of America #1.599
Flag for AustraliaAustralia #5.608
Flag for United Arab EmiratesUnited Arab Emirates #4.168
Flag for CanadaCanada #4.866

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How therealreal.com looks like on a mobile device such as an iPhone.

Tablet
How therealreal.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 51% #b0b0b0
  • 25% #f0f0f0
  • 8% #ffffff
  • 3% #403020
  • 3% #908070
  • 2% #706040
  • 2% #605040
  • 2% #807060
  • 1% #504030
  • 0% #4060a0
  • 0% #f0f0ff
  • 0% #c0d0e0

Text/code ratio

therealreal.com's text/code ratio is 4.79%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 4.79%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 2
  • <H2> 6
  • <H3> 0
  • <H4> 0
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
Shop & consign
Consign
<H2>
2nd level heading
Customer care
Company
Top fashion brands
Visit us
Top categories
Alt attributes Arrow up

We found 107 images on this website.
28 ALT attributes are missing on your image tags. The issue affects 14 actual different images that could be loaded more than once in your page.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 28 images on therealreal.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

Congratulations, your website is highly shared on social media! It's an excellent signal for your overall SEO strategy.

  • Facebook iconFacebook
  • Total Engagement 444.659
  • Likes 355.554
  • Shares 74.313
  • Comments 14.792

DOMAIN REGISTRAR

Domain Registrar AMAZON REGISTRAR, INC.
Registration Date 03/18/2011 13 years, 7 months, 20 days ago
Last Modified 07/09/2019 5 years, 3 months, 27 days ago
Expiration Date 03/18/2022 Expired
Nameservers Arrow up
Host IP Address Country
ns-1099.awsdns-09.org 205.251.196.75 Flag for United StatesUnited States
ns-1755.awsdns-27.co.uk 205.251.198.219 Flag for United StatesUnited States
ns-468.awsdns-58.com 205.251.193.212 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Fastly
  • IP Address
  • 151.101.0.242
  • Country
  • Flag for United StatesUnited States
  • Region
  • Virginia , Ashburn
  • Latitude and Longitude
  • 39.0438 : -77.4874
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