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Whois & Analysis for tryfern.com

Nov 6, 2019 8:21 pm UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
• Contact Name
Contact Privacy Inc. Customer 1242723912
• Organization
Contact Privacy Inc. Customer 1242723912
• Address
96 Mowat Ave
• City
Toronto
• Zip Code
M4K 3K1
• State
ON
• Country Code
CA
• Phone Number
Desktop screen Desktop screenshot for tryfern.com
62

7 criteria passed
4 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your meta description eloquent and appealing, neither too short nor too long.
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Make all versions of your website point to the same URL.
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OVERVIEW

• Domain Owner
Private
• Category
Style & Fashion  >  Fashion
• Online since
• Age
6 years, 5 months, 12 days

SUPERCHARGE YOUR SEO

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TECHNICAL SEO & SECURITY

Redirection
tryfern.com redirects to https://lyst.com
SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Let's Encrypt has expired on December 23, 2019.
Title Tag
Lyst - Your World of Fashion
Length: 28 (recommended: 10 to 70)
Meta Description
Shop and discover the world's most stylish brands, curated for you. With more than 9,000 brands and over 2,000 stores in one place, Lyst is the definitive fashion destination.
Length: 175 (recommended: 50 to 160)
Google preview
Desktop Version

Lyst - Your World of Fashion

https://tryfern.com

Shop and discover the world's most stylish brands, curated for you. With more than 9,000 brands and over 2,000 stores in one place, Lyst is the definitive fashion de...

Mobile Version

https://tryfern.com

Lyst - Your World of Fashion

Shop and discover the world's most stylish brands, curated for you. With more than 9,000 brands and over 2,000 stores in one place...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

No 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content! Not all versions of your page point to the same URL.

Robots.txt
No robots.txt file was found on this page.
URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=no

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by tryfern.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Lyst Confidence: 70% Arrow up

Lyst is a fashion marketplace that allows users to shop from several thousand brands in a single place.

Retail Confidence: 69% Arrow up

Retail markets and shops have a very ancient history, dating back to antiquity.

Retailing involves the process of selling consumer goods or services to customers through multiple channels of distribution to earn a profit.

Retailers satisfy demand is identified through a supply chain.

Retailers typically make a variety of strategic level decisions including the type of store, the market to be served, the optimal product assortment, customer service, supporting services and the store's overall market positioning.

Once the strategic retail plan is in place, retailers devise the retail mix which includes product, price, place, promotion, personnel and presentation.

In the digital age, an increasing number of retailers are seeking to reach broader markets by selling through multiple channels, including both bricks and mortar and online retailing.

Digital technologies are also changing the way that consumers pay for goods and services.

Retailing support services may also include the provision of credit, delivery services and a range of supporting services.

Fashion Confidence: 65% Arrow

WEBSITE SPEED

tryfern.com website speed is fast. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How tryfern.com looks like on a mobile device such as an iPhone.

Tablet
How tryfern.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 31% #001030
  • 13% #e0e0f0
  • 10% #f0f0f0
  • 7% #c0d0d0
  • 5% #e0a080
  • 3% #b0c0c0
  • 3% #000000
  • 3% #606080
  • 2% #ffffff
  • 2% #d0e0f0
  • 2% #d09070
  • 2% #e0f0f0

Text/code ratio

tryfern.com's text/code ratio is 2.10%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 2.10%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 5
  • <H2> 0
  • <H3> 7
  • <H4> 7
  • <H5> 14
  • <H6> 0
<H1>
Top level heading
Your fashion search starts here.
Women (2)
Men (2)
<H3>
3rd level heading
Need some inspiration?
Shop new arrivals at 24s
40% off select styles at monnier frères
The lyst ındex q3
1. search & discover
<H4>
4th level heading
Menu
Follow us
Mobile
Women
Men
<H5>
5th level heading
Browse by category (2)
Browse clothing (2)
Browse shoes (2)
Browse accessories (2)
Browse bags (2)
Alt attributes Arrow up

We found 6 images on this website.
4 ALT attributes are missing on your image tags. The issue affects 2 actual different images that could be loaded more than once in your page.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 4 images on tryfern.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

Congratulations, your website is highly shared on social media! It's an excellent signal for your overall SEO strategy.

  • Facebook iconFacebook
  • Total Engagement 13.173
  • Likes 1.062
  • Shares 11.708
  • Comments 403

DOMAIN REGISTRAR

Domain Registrar GOOGLE LLC
Registration Date 05/24/2018 6 years, 5 months, 12 days ago
Last Modified 05/25/2019 5 years, 5 months, 12 days ago
Expiration Date 05/24/2020 Expired
Nameservers Arrow up
Host IP Address Country
ns-cloud-c1.googledomains.com 216.239.32.108 Flag for United StatesUnited States
ns-cloud-c2.googledomains.com 216.239.34.108 Flag for United StatesUnited States
ns-cloud-c3.googledomains.com 216.239.36.108 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Google LLC
  • IP Address
  • 216.239.38.21
  • Country
  • Flag for United StatesUnited States
  • Region
  • Virginia , Ashburn
  • Latitude and Longitude
  • 39.0438 : -77.4874
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