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SEO Report for ubc.ca

November 30, 2019 7:38 AM
Desktop screen Desktop screenshot for ubc.ca

SEO SCORE

Favicon for ubc.caubc.ca
100

Well done!
All criteria passed

OVERVIEW

• Category
Education  >  College / Graduate School
• Online since
October 6, 2000 (explore Wayback Machine)
• Age
19 years, 5 months, 29 days
• Alexa Rank
#2.889, ubc.ca is in the world's top 5.000 websites!
• Owner
University of British Columbia (See more)

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SEO

SSL Certificate
Great, this website is SSL secured (HTTPS).
The certificate issued by Gandi is valid from January 18, 2019 to January 28, 2021.
Title Tag
The University of British Columbia
Length: 34 (recommended: 10 to 70)
Meta Description
The University of British Columbia is a global centre for research and teaching, consistently ranked among the top 20 public universities in the world.
Length: 151 (recommended: 50 to 160)
Google preview
Desktop Version

The University of British Columbia

https://ubc.ca

The University of British Columbia is a global centre for research and teaching, consistently ranked among the top 20 public universities in the world.

Mobile Version

Favicon for ubc.ca https://ubc.ca

The University of British Columbia

The University of British Columbia is a global centre for research and teaching, consistently ranked among the top 20 public unive...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by ubc.ca.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
University of British Columbia Confidence: 89% Arrow up

The University of British Columbia, commonly referred to as UBC, is a public research university with campuses and facilities in British Columbia, Canada.

Founded in 1908 as the McGill University College of British Columbia, the university became independent and adopted its current name in 1915.

It is British Columbia's oldest institution of higher learning and has over 60,000 students at its Vancouver and Okanagan Valley campuses.

Most students are enrolled in five larger faculties: Arts, Science, Applied Science, UBC Faculty of Medicine, and the Sauder School of Business.

UBC's Vancouver campus is within the University Endowment Lands, about west of Downtown Vancouver.

The Okanagan campus, acquired in 2005, is in Kelowna.

Public university Confidence: 73% Arrow up

A public university is a university that is predominantly funded by public means through a national or subnational government, as opposed to private universities.

Whether a national university is considered public varies from one country (or region) to another, largely depending on the specific education landscape.

Research Confidence: 71% Arrow up

Research comprises "creative work undertaken on a systematic basis in order to increase the stock of knowledge, including knowledge of humans, culture and society, and the use of this stock of knowledge to devise new applications." It is used to establish or confirm facts, reaffirm the results of previous work, solve new or existing problems, support theorems, or develop new theories.

A research project may also be an expansion on past work in the field.

Research projects can be used to develop further knowledge on a topic, or in the example of a school research project, they can be used to further a student's research prowess to prepare them for future jobs or reports.

To test the validity of instruments, procedures, or experiments, research may replicate elements of prior projects or the project as a whole.

The primary purposes of basic research (as opposed to applied research) are documentation, discovery, interpretation, or the research and development (R&D) of methods and systems for the advancement of human knowledge.

Approaches to research depend on epistemologies, which vary considerably both within and between humanities and sciences.

There are several forms of research: scientific, humanities, artistic, economic, social, business, marketing, practitioner research, life, technological,etc.

Education Confidence: 70% Arrow up

Education is the process of facilitating learning, or the acquisition of knowledge, skills, values, beliefs, and habits.

Educational methods include storytelling, discussion, teaching, training, and directed research.

Education frequently takes place under the guidance of educators, but learners may also educate themselves.

Education can take place in formal or informal settings and any experience that has a formative effect on the way one thinks, feels, or acts may be considered educational.

The methodology of teaching is called pedagogy.

College and university rankings Confidence: 70% Arrow up

College and university rankings are rankings of institutions in higher education ordered by various combinations of various factors.

Rankings have most often been conducted by magazines, newspapers, websites, governments, or academics.

In addition to ranking entire institutions, organizations perform rankings of specific programs, departments, and schools.

Various rankings consider combinations of measures of funding and endowment, research excellence and/or influence, specialization expertise, admissions, student options, award numbers, internationalization, graduate employment, industrial linkage, historical reputation and other criteria.

Various rankings mostly evaluating on institutional output by research.

Some rankings evaluate institutions within a single country, while others assess institutions worldwide.

The subject has produced much debate about rankings' usefulness and accuracy.

The expanding diversity in rating methodologies and accompanying criticisms of each indicate the lack of consensus in the field.

The variety of academic rankings provide a comprehensive overview and insightful overlook of different academic institutions on composite capabilities in academia.

Whilst United Nations advocates for the beneficial role that higher education could be the common good of social leverage and educating skills to equip everyone participated, yet college ranking is a transparent tool for a fair evaluation for the public.

WEBSITE SPEED

ubc.ca website speed is fast. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.6s

This domain loads at the median speed of 1.6 seconds.

Speed Percentile

55%

ubc.ca is faster than approximately 55 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #2.889 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for ubc.ca

Daily visitors by country

  • ubc.ca daily visitors distribution - Total: 18 countries
  • Flag for IndiaIndia (7.8%)
  • Flag for United States of AmericaUnited States of America (10.1%)
  • Flag for CanadaCanada (50.3%)
  • Flag for JapanJapan (13.0%)
  • Flaf icon for other countryOthers (19.6%)

Traffic country ranks

Country Rank
Flag for IndiaIndia #3.364
Flag for EgyptEgypt #6.463
Flag for SingaporeSingapore #3.630
Flag for PhilippinesPhilippines #3.181
Flag for SpainSpain #5.566

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How ubc.ca looks like on a mobile device such as an iPhone.

Tablet
How ubc.ca looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 24% #ffffff
  • 20% #102040
  • 9% #a0b0c0
  • 9% #705050
  • 5% #f0f0f0
  • 5% #302020
  • 5% #806060
  • 5% #504040
  • 4% #e0e0e0
  • 4% #403030
  • 4% #101010
  • 1% #e0e0f0

Text/code ratio

ubc.ca's text/code ratio is 8.88%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 8.88%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 4
  • <H3> 12
  • <H4> 1
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
The university of british columbia
<H2>
2nd level heading
Marquee
Spotlight
Connect with ubc
Explore ubc
<H3>
3rd level heading
A creative approach to earthquake resilience
Ubc ditching single-use coffee cups and plastic food ware
ıan williams wins canada’s largest literary prize
Get ready for graduation
21 money-saving tips and tricks for students
<H4>
4th level heading
Ubc sites
Alt attributes Arrow up

We found 10 images on this website.
Great, 0 ALT attributes are missing on your image tags.

SOCIAL

This is an overview of your homepage shares on social networks.

Congratulations, your website is highly shared on social media! It's an excellent signal for your overall SEO strategy.

  • Facebook iconFacebook
  • Total Engagement 10.296
  • Likes 5.013
  • Shares 3.096
  • Comments 2.187
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Domain Registrar WEBNAMES.CA INC.
Registration Date 10/06/2000 19 years, 5 months, 29 days ago
Last Modified 10/26/2019 5 months, 9 days ago
Nameservers Arrow up
Host IP Address Country
dns3.ubc.ca 142.103.1.1 Flag for CanadaCanada
hub.ubc.ca 137.82.1.1 Flag for CanadaCanada
nightbird.eis.utoronto.ca 128.100.72.90 Flag for CanadaCanada

SERVER

Server map
  • Service Provider (ISP)
  • BCnet
  • IP Address
  • 206.87.224.15
  • Country
  • Flag for CanadaCanada
  • Region
  • British Columbia , Vancouver
  • Latitude and Longitude
  • 49.4635 : -122.822

OWNER

The owner's whois contact information is public.
Name
University of British Columbia
Address
6251 Cecil Green Park Road
City
Vancouver
Zip
V6T1Z1
State
BC
Country Code
CA
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