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Whois & Analysis for umbel.com

Dec 14, 2019 11:16 am UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
• Contact Name
Whois Agent (748069543)
• Organization
Whois Privacy Protection Service, Inc.
• Address
PO Box 639, C/O umbel.com
• City
Kirkland
• Zip Code
98083
• State
WA
• Country Code
US
• Phone Number
Desktop screen Desktop screenshot for umbel.com
72

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

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OVERVIEW

• Domain Owner
Private
• Category
Business  >  Marketing
• Online since
• Age
21 years, 5 months, 3 days
• Alexa Rank
#465.520, umbel.com is in the world's top 1 million websites

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Let's Encrypt has expired on January 26, 2020.
Title Tag
Umbel | Fan Engagement & Data Management
Length: 44 (recommended: 10 to 70)
Meta Description
Engage fans, collect fan data, and transform data into revenue with the leading solution for sports and entertainment marketers.
Length: 128 (recommended: 50 to 160)
Google preview
Desktop Version

Umbel | Fan Engagement & Data Management

https://umbel.com

Engage fans, collect fan data, and transform data into revenue with the leading solution for sports and entertainment marketers.

Mobile Version

https://umbel.com

Umbel | Fan Engagement & Data Management

Engage fans, collect fan data, and transform data into revenue with the leading solution for sports and entertainment marketers.

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by umbel.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Umbel Confidence: 86% Arrow up

An umbel is an inflorescence which consists of a number of short flower stalks (called pedicels) which spread from a common point, somewhat like umbrella ribs.

The word was coined in botany in the 1590s, from Latin umbella "parasol, sunshade." The arrangement can vary from being flat topped to almost spherical.

Umbels can be simple or compound.

The secondary umbels of compound umbels are known as umbellules or umbellets.

A small umbel is called an umbellule.

The arrangement of the inflorescence in umbels is referred to as umbellate, or occasionally subumbellate (almost umbellate).

Fan (person) Confidence: 68% Arrow up

A fan, or fanatic, sometimes also called aficionado or supporter, is a person who is enthusiastically devoted to something or somebody, such as a band, a sports team, a genre, a book, a movie or an entertainer.

Collectively, the fans of a particular object or person constitute its fanbase or fandom.

They may show their enthusiasm in a variety of ways, such as by promoting the object of their interest, being members of a fan club, holding or participating in fan conventions, or writing fan mail.

They may also engage in creative activities ("fan labor") such as creating fanzines, writing fan fiction, making memes or drawing fan art.

Marketing Confidence: 66% Arrow

WEBSITE SPEED

umbel.com website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.3s

This domain loads at the median speed of 1.3 seconds.

Speed Percentile

70%

umbel.com is faster than approximately 70 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #465.520 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • umbel.com daily visitors distribution - Total: 1 country
  • Flag for United States of AmericaUnited States of America (82.5%)
  • Flaf icon for other countryOthers (17.5%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #193.675

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How umbel.com looks like on a mobile device such as an iPhone.

Tablet
How umbel.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 52% #ffffff
  • 16% #f0f0f0
  • 6% #e0e0f0
  • 5% #f0ffff
  • 5% #202060
  • 4% #f0f0ff
  • 2% #50c0d0
  • 2% #4070a0
  • 1% #505080
  • 1% #80c0d0
  • 1% #fffff0
  • 1% #c0f0f0

Text/code ratio

umbel.com's text/code ratio is 3.53%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 3.53%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 4
  • <H3> 8
  • <H4> 0
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
Want to get really data driven? meet first-party data.
<H2>
2nd level heading
Use mvpaudience (powered by umbel) to…
Who are your fans?
Get started
Latest news
<H3>
3rd level heading
Join over 100 brands that engage fans with our audience platform
Grow your fan base
Manage data
Know your audience
Drive revenue
Alt attributes Arrow up

We found 30 images on this website.
11 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 11 images on umbel.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 2.238
  • Likes 534
  • Shares 1.532
  • Comments 172

DOMAIN REGISTRAR

Domain Registrar ENOM, INC.
Registration Date 06/05/2003 21 years, 5 months, 3 days ago
Last Modified 03/04/2017 7 years, 8 months, 6 days ago
Expiration Date 06/05/2020 Expired
Nameservers Arrow up
Host IP Address Country
ns10.dnsmadeeasy.com 208.94.148.4 Flag for United StatesUnited States
ns11.dnsmadeeasy.com 208.80.124.4 Flag for United StatesUnited States
ns12.dnsmadeeasy.com 208.80.126.4 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Google LLC
  • IP Address
  • 104.196.172.71
  • Country
  • Flag for United StatesUnited States
  • Region
  • Virginia , Ashburn
  • Latitude and Longitude
  • 39.0438 : -77.4874
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