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Whois & Analysis for underarmour.com

Sep 26, 2021 3:36 am UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
Desktop screen Desktop screenshot for underarmour.com
69

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your meta description eloquent and appealing, neither too short nor too long.
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Make all versions of your website point to the same URL.
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OVERVIEW

• Domain Owner
Private
• Online since
• Alexa Rank
#5.649, underarmour.com is in the world's top 10.000 websites!

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Amazon has expired on April 24, 2022.
Title Tag
Under Armour® Official Store | FREE Shipping available
Length: 55 (recommended: 10 to 70)
Meta Description
Under Armour makes game-changing sports apparel, athletic shirts, shoes & accessories. FREE SHIPPING available + FREE Returns on workout clothes, shoes & gear.
Length: 175 (recommended: 50 to 160)
Google preview
Desktop Version

Under Armour® Official Store | FREE Shipping available

https://underarmour.com

Under Armour makes game-changing sports apparel, athletic shirts, shoes & accessories. FREE SHIPPING available + FREE Returns on workout clothes, shoes &...

Mobile Version

https://underarmour.com

Under Armour® Official Store | FREE Shipping available

Under Armour makes game-changing sports apparel, athletic shirts, shoes & accessories. FREE SHIPPING available + FREE Retu...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

No 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content! Not all versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0, minimum-scale=1, maximum-scale=1, user-scalable=no

SEMANTIC ANALYSIS

The owner has associated the following topics to the website.

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by underarmour.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Under Armour Confidence: 85% Arrow up

Under Armour, Inc. is an American company that manufactures footwear, sports, and casual apparel.

Under Armour's global headquarters are located in Baltimore, Maryland with additional offices located in Amsterdam (European headquarters), Austin, Guangzhou, Hong Kong, Houston, Jakarta, London, Mexico City, Munich, New York City, Panama City (international headquarters), Paris, Pittsburgh, Portland, San Francisco, São Paulo, Santiago, Seoul, Shanghai (Greater Chinese headquarters), and Toronto.

Sneakers Confidence: 74% Arrow up

Sneakers (also known as athletic shoes, tennis shoes, gym shoes, sport shoes, runners, or trainers) are shoes primarily designed for sports or other forms of physical exercise, but which are now also often used for everyday wear.

The term generally describes a type of footwear with a flexible sole made of rubber or synthetic material and an upper part made of leather or synthetic materials.

Sportswear (activewear) Confidence: 74% Arrow up

Sportswear or activewear is clothing, including footwear, worn for sport or physical exercise.

Sport-specific clothing is worn for most sports and physical exercise, for practical, comfort or safety reasons.

Shoe Confidence: 74% Arrow up

A shoe is an item of footwear intended to protect and comfort the human foot while the wearer is doing various activities.

Shoes are also used as an item of decoration and fashion.

The design of shoes has varied enormously through time and from culture to culture, with appearance originally being tied to function.

Additionally, fashion has often dictated many design elements, such as whether shoes have very high heels or flat ones.

Contemporary footwear in the 2010s varies widely in style, complexity and cost.

Basic sandals may consist of only a thin sole and simple strap and be sold for a low cost.

High fashion shoes made by famous designers may be made of expensive materials, use complex construction and sell for hundreds or even thousands of dollars a pair.

Some shoes are designed for specific purposes, such as boots designed specifically for mountaineering or skiing.

Clothing Confidence: 74% Arrow up

Clothing (also known as clothes, apparel and attire) is a collective term for garments, items worn on the body.

Clothing can be made of textiles, animal skin, or other thin sheets of materials put together.

The wearing of clothing is mostly restricted to human beings and is a feature of all human societies.

The amount and type of clothing worn depend on body type, social, and geographic considerations.

Some clothing can be gender-specific.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

Run Google PageSpeed Insights Analysis on underarmour.com

TRAFFIC

This website is ranked #5.649 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • underarmour.com daily visitors distribution - Total: 5 countries
  • Flag for (3.8%)
  • Flag for (76.0%)
  • Flaf icon for other countryOthers (20.2%)

Traffic country ranks

Country Rank
Flag for #16.450
Flag for #4.904
Flag for #15.530
Flag for #1.284
Flag for #9.457

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How underarmour.com looks like on a mobile device such as an iPhone.

Tablet
How underarmour.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 42% #ffffff
  • 17% #202020
  • 13% #d0e0f0
  • 12% #f0f0f0
  • 6% #303030
  • 2% #805040
  • 2% #906050
  • 1% #704030
  • 1% #a07060
  • 1% #b08070
  • 1% #c0d0e0
  • 1% #b09080

Text/code ratio

underarmour.com's text/code ratio is 2.37%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 2.37%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 1
  • <H3> 0
  • <H4> 0
  • <H5> 0
  • <H6> 6
<H1>
Top level heading
Be the fırst to know
<H2>
2nd level heading
Sign up for emails and get 15% off your next order, no minimum.
<H6>
6th level heading
Locations nearby
Ua rival fleece (2)
Armour fleece®
Ready to find your running shoes?
Outlet
Alt attributes Arrow up

We found 48 images on this website.
20 ALT attributes are missing on your image tags. The issue affects 16 actual different images that could be loaded more than once in your page.

Image Image URL Occurrences
Image with missing alt attribute found on underarmour.com https://underarmour.scene7.com/is/image/Underarmour/FW21_NewArrivals_Site_2_1_W?qlt=85&fmt=jpg&wid=1... 1
Image with missing alt attribute found on underarmour.com https://underarmour.scene7.com/is/image/Underarmour/FW21_NewArrivals_Site_1_1_W?qlt=85&fmt=jpg&wid=7... 1
Image with missing alt attribute found on underarmour.com https://underarmour.scene7.com/is/image/Underarmour/FW21_NewArrivals_Tiles_1_1_M?qlt=85&fmt=jpg&scl=... 2
Image with missing alt attribute found on underarmour.com https://underarmour.scene7.com/is/image/Underarmour/FW21_NewArrivals_Tiles_1_1_W?qlt=85&fmt=jpg&scl=... 2
Image with missing alt attribute found on underarmour.com https://underarmour.scene7.com/is/image/Underarmour/FW21_NewArrivals_Tiles_1_1_Y?qlt=85&fmt=jpg&scl=... 2

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 20 images on underarmour.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

Congratulations, your website is highly shared on social media! It's an excellent signal for your overall SEO strategy.

  • Facebook iconFacebook
  • Total Engagement 122.209
  • Likes 48.256
  • Shares 62.466
  • Comments 11.487
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