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SEO Report for unicredit.eu

November 18, 2019 7:28 AM
Desktop screen Desktop screenshot for unicredit.eu

SEO SCORE

Favicon for unicredit.euunicredit.eu
66

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

Consider adding a robots.txt file in your web server's root directory.
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Follow Google PageSpeed Insights to make your page faster.
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OVERVIEW

• Category
Personal Finance  >  Financial News
• Alexa Rank
#789.558, unicredit.eu is in the world's top 1 million websites

FREE FORM BUILDER

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SEO

Redirection
unicredit.eu redirects to https://unicreditgroup.eu
SSL Certificate
Great, this website is SSL secured (HTTPS).
The certificate issued by Actalis S.p.A./03358520967 is valid from July 16, 2019 to July 16, 2020.
Title Tag
Home - Institutional website of the financial Group - UniCredit
Length: 63 (recommended: 10 to 70)
Meta Description
UniCredit - European financial leading Group in banking services with thousands of branches distributed in 17 countries and 50 markets.
Length: 135 (recommended: 50 to 160)
Google preview
Desktop Version

Home - Institutional website of the financial Group - UniCredit

https://unicredit.eu

UniCredit - European financial leading Group in banking services with thousands of branches distributed in 17 countries and 50 markets.

Mobile Version

Favicon for unicredit.eu https://unicredit.eu

Home - Institutional website of the financial Group - UniCredit

UniCredit - European financial leading Group in banking services with thousands of branches distributed in 17 countries and 50 mar...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

Robots.txt
No robots.txt file was found on this page.
URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1
author This attribute is present but empty.
robots FOLLOW, INDEX

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by unicredit.eu.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
UniCredit Confidence: 84% Arrow up

UniCredit S.p.A. is an Italian global banking and financial services company.

Its network spans 50 markets in 17 countries, with more than 8,500 branches and over 147,000 employees.

Its strategic position in Western and Eastern Europe gives the group one of the region's highest market shares.

The company is a component of the Euro Stoxx 50 stock market index.

Bank Confidence: 73% Arrow up

A bank is a financial institution that accepts deposits from the public and creates credit.

Lending activities can be performed either directly or indirectly through capital markets.

Due to their importance in the financial stability of a country, banks are highly regulated in most countries.

Most nations have institutionalized a system known as fractional reserve banking under which banks hold liquid assets equal to only a portion of their current liabilities.

In addition to other regulations intended to ensure liquidity, banks are generally subject to minimum capital requirements based on an international set of capital standards, known as the Basel Accords.

Finance Confidence: 71% Arrow up

Finance is a field that deals with the study of investments.

It includes the dynamics of assets and liabilities over time under conditions of different degrees of uncertainty and risk.

Finance can also be defined as the science of money management.

Finance aims to price assets based on their risk level and their expected rate of return.

Finance can be broken into three different sub-categories: public finance, corporate finance and personal finance.

Market (economics) Confidence: 70% Arrow up

A market is one of the many varieties of systems, institutions, procedures, social relations and infrastructures whereby parties engage in exchange.

While parties may exchange goods and services by barter, most markets rely on sellers offering their goods or services (including labor) in exchange for money from buyers.

It can be said that a market is the process by which the prices of goods and services are established.

Markets facilitate trade and enable the distribution and allocation of resources in a society.

Markets allow any trade-able item to be evaluated and priced.

A market emerges more or less spontaneously or may be constructed deliberately by human interaction in order to enable the exchange of rights (cf.

ownership) of services and goods.

Markets generally supplant gift economies and are often held in place through rules and customs, such as a booth fee, competitive pricing, source of goods for sale (local produce or stock registration), and the threat of military or police force if these rules are broken.

Institution Confidence: 70% Arrow up

Institutions are "stable, valued, recurring patterns of behavior".

As structures or mechanisms of social order, they govern the behaviour of a set of individuals within a given community.

Institutions are identified with a social purpose, transcending individuals and intentions by mediating the rules that govern living behavior.

WEBSITE SPEED

unicredit.eu website speed is slow. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

2.7s

This domain loads at the median speed of 2.7 seconds.

Speed Percentile

28%

unicredit.eu is faster than approximately 28 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #789.558 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for unicredit.eu

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How unicredit.eu looks like on a mobile device such as an iPhone.

Tablet
How unicredit.eu looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 21% #a0e0f0
  • 20% #f0f0f0
  • 17% #ffffff
  • 8% #507070
  • 8% #50d0f0
  • 6% #00d0f0
  • 3% #e00020
  • 3% #307070
  • 3% #006080
  • 1% #90e0f0
  • 1% #d0f0ff
  • 1% #d0f0f0

Text/code ratio

unicredit.eu's text/code ratio is 6.03%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 6.03%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 4
  • <H3> 22
  • <H4> 23
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
Financial highlights
Latest press releases and news
Events calendar
Focus on
<H3>
3rd level heading
Cash management (4)
Capital markets day (4)
3q19 group results presentation
Diversity and ınclusion (2)
ınvestor hıghlıghts
<H4>
4th level heading
Mobile payments, international payments in real time, virtual accounts (4)
And virtual banking: the new tools tailored for large companies (4)
Learn more (7)
London, 3 december 2019 (4)
Live audio webcast & conference call milan, 7 november 2019 - 10.00 cet
Alt attributes Arrow up

We found 18 images on this website.
13 ALT attributes are missing on your image tags. The issue affects 9 actual different images that could be loaded more than once in your page.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 13 images on unicredit.eu. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

You're doing quiet good on social media!

Social shares are a key signal, among many others, that search engines use to evaluate the rankings of a website. Asking people to share your pages, adding visible social share buttons and make great quality content are 3 of the most powerful ways to grow your social presence.

  • Facebook iconFacebook
  • Total Engagement 845
  • Likes 273
  • Shares 451
  • Comments 121
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Nameservers Arrow up
Host IP Address Country
a22-64.akam.net 23.211.61.64 Flag for United StatesUnited States
a13-67.akam.net 2.22.230.67 Flag for United KingdomUnited Kingdom
a11-66.akam.net 84.53.139.66 Flag for ColombiaColombia

SERVER

Server map
  • Service Provider (ISP)
  • UniCredito Italiano SPA
  • IP Address
  • 193.193.172.123
  • Country
  • Flag for ItalyItaly
  • Region
  • Lombardy , Milan
  • Latitude and Longitude
  • 45.4898 : 9.12568

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