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SEO Report for utica.edu

December 25, 2019 6:20 PM
Desktop screen Desktop screenshot for utica.edu

SEO SCORE

Favicon for utica.eduutica.edu
62

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your meta description eloquent and appealing, neither too short nor too long.
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Follow Google PageSpeed Insights to make your page faster.
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OVERVIEW

• Category
Education  >  College Life  >  College / Graduate School
• Online since
February 10, 1999 (explore Wayback Machine)
• Age
21 years, 4 months, 27 days
• Alexa Rank
#116.354, utica.edu is in the world's top 1 million websites
• Owner
Utica College (See more)

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SEO

SSL Certificate
Great, this website is SSL secured (HTTPS).
The certificate issued by DigiCert Inc is valid from January 15, 2018 to April 14, 2021.
Title Tag
Homepage | Utica College
Length: 24 (recommended: 10 to 70)
Meta Description
Utica College is an independent private institution with a uniquely personal approach to higher learning and a foundational commitment to innovation, affordability, and diversity. Utica’s future-focused programs, world-class faculty, and engaging campus community inspire and prepare students to create for themselves a future that is beyond their imagining.
Length: 360 (recommended: 50 to 160)
Google preview
Desktop Version

Homepage | Utica College

https://utica.edu

Utica College is an independent private institution with a uniquely personal approach to higher learning and a foundational commitment to innovation, affordability,...

Mobile Version

Favicon for utica.edu https://utica.edu

Homepage | Utica College

Utica College is an independent private institution with a uniquely personal approach to higher learning and a foundational commit...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0

SEMANTIC ANALYSIS

The owner has associated the following topics to the website.

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by utica.edu.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Utica College Confidence: 87% Arrow up

Utica College (or UC) is a private university located in Utica, in the U.S. state of New York.

The history of the college dates back to the 1930s when Syracuse University began offering extension courses in the Utica area.

Syracuse University established Utica College as a four-year institution in 1946, and in 1995, UC became a financially and legally independent institution.

UC is officially mentioned in Syracuse's Charter, Article 1, Section 3: "Utica College shall be represented by the President, appointed ex officio, and by the dean of the college, and another representative selected by the college." Utica College began offering its own graduate degrees in 1999 and its own undergraduate degrees in 2011.

Higher education Confidence: 71% Arrow up

Higher education, post-secondary education, or third level education is an optional final stage of formal learning that occurs after completion of secondary education.

Often delivered at universities, academies, colleges, seminaries, conservatories, and institutes of technology, higher education is also available through certain college-level institutions, including vocational schools, trade schools, and other career colleges that award academic degrees or professional certifications.

Tertiary education at non-degree level is sometimes referred to as further education or continuing education as distinct from higher education.

Community Confidence: 70% Arrow up

A community is a small or large social unit (a group of people) who have something in common, such as norms, religion, values, or identity.

Often - but not always - communities share a sense of place that is situated in a given geographical area (e.g. a country, village, town, or neighborhood).

Durable relations that extend beyond immediate genealogical ties also define a sense of community.

People tend to define those social ties as important to their identity, practice, and roles in social institutions like family, home, work, government, society, or humanity, at large.

Although communities are usually small relative to personal social ties (micro-level), "community" may also refer to large group affiliations (or macro-level), such as national communities, international communities, and virtual communities.

Innovation Confidence: 70% Arrow up

Innovation can be defined simply as a "new idea, device or method".

However, innovation is often also viewed as the application of better solutions that meet new requirements, unarticulated needs, or existing market needs.

This is accomplished through more-effective products, processes, services, technologies, or business models that are readily available to markets, governments and society.

The term "innovation" can be defined as something original and more effective and, as a consequence, new, that "breaks into" the market or society.

It is related to, but not the same as, invention.

Innovation is often manifested via the engineering process.

The opposite of innovation is exnovation.

Social class Confidence: 68% Arrow

WEBSITE SPEED

utica.edu website speed is slow. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

2s

This domain loads at the median speed of 2 seconds.

Speed Percentile

42%

utica.edu is faster than approximately 42 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #116.354 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for utica.edu

Daily visitors by country

  • utica.edu daily visitors distribution - Total: 3 countries
  • Flag for United States of AmericaUnited States of America (71.0%)
  • Flag for IndiaIndia (17.6%)
  • Flag for PakistanPakistan (4.4%)
  • Flaf icon for other countryOthers (7%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #28.603
Flag for IndiaIndia #71.956
Flag for PakistanPakistan #43.890

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How utica.edu looks like on a mobile device such as an iPhone.

Tablet
How utica.edu looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 32% #e0e0e0
  • 14% #d0d0d0
  • 12% #403030
  • 8% #202020
  • 7% #909090
  • 5% #808080
  • 3% #102040
  • 2% #001080
  • 2% #204050
  • 2% #ffffff
  • 1% #b0a090
  • 1% #c0d0e0

Text/code ratio

utica.edu's text/code ratio is 8.04%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 8.04%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 17
  • <H3> 5
  • <H4> 0
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
Get your decision in just 2 weeks!
<H2>
2nd level heading
Priority deadline is january 15
Uc philosophy professor wins prestigious book award
Switching paths, finding success: samantha bigornia ’19
Sweet success at hershey: vinny rinaldi '08
A novel ıdea: bob longo ’84
<H3>
3rd level heading
Utica college student groups create monument to honor veterans
January orientation
Utica college receives largest bequest in its history
Pioneer for a day!
ı would like to see logins and resources for:
Alt attributes Arrow up

We found 28 images on this website.
2 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 2 images on utica.edu. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 1.413
  • Likes 185
  • Shares 1.203
  • Comments 25
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Registration Date 02/10/1999 21 years, 4 months, 27 days ago
Last Modified 06/01/2018 2 years, 1 month, 6 days ago
Expiration Date 07/31/2021 1 year, 23 days from now

SERVER

Server map
  • Service Provider (ISP)
  • Level 3
  • IP Address
  • 72.237.4.113
  • Country
  • Flag for United StatesUnited States
  • Region
  • New York , Utica
  • Latitude and Longitude
  • 43.1061 : -75.2336

OWNER

The owner's whois contact information is public.
Organization
Utica College
Address
1600 Burrstone Road
City
Utica
Zip
13502
State
NY
Country
USA
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