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Whois & Analysis for uwbookstore.com

Dec 3, 2019 1:17 pm UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
Desktop screen Desktop screenshot for uwbookstore.com
72

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

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OVERVIEW

• Domain Owner
Private
• Category
Shopping
• Online since
February 3, 1999 Explore Wayback Machine
• Age
25 years, 9 months, 16 days
• Alexa Rank
#404.489, uwbookstore.com is in the world's top 1 million websites

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by CloudFlare, Inc. has expired on June 16, 2020.
Title Tag
University Book Store, one-stop Wisconsin shop.
Length: 47 (recommended: 10 to 70)
Meta Description
The University Book Store serving the University of Wisconsin and Madison since 1894
Length: 84 (recommended: 50 to 160)
Google preview
Desktop Version

University Book Store, one-stop Wisconsin shop.

https://uwbookstore.com

The University Book Store serving the University of Wisconsin and Madison since 1894

Mobile Version

https://uwbookstore.com

University Book Store, one-stop Wisconsin shop.

The University Book Store serving the University of Wisconsin and Madison since 1894

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0
copyright Copyright (c) 2003-<%=Now.Year.ToString %> by InSite (http://www.mbsbooks.com/insite.php )

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by uwbookstore.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
University of Wisconsin–Madison Confidence: 72% Arrow up

The University of Wisconsin–Madison (also known as University of Wisconsin, Wisconsin, UW, or regionally as UW–Madison, or simply Madison) is a public research university in Madison, Wisconsin, United States.

Founded when Wisconsin achieved statehood in 1848, UW–Madison is the official state university of Wisconsin, and the flagship campus of the University of Wisconsin System.

It was the first public university established in Wisconsin and remains the oldest and largest public university in the state.

It became a land-grant institution in 1866.

The main campus includes four National Historic Landmarks.

Madison, Wisconsin Confidence: 70% Arrow up

Madison is the capital of the U.S. state of Wisconsin and the county seat of Dane County.

As of July 1, 2015, Madison's estimated population of 248,951 made it the second largest city in Wisconsin, after Milwaukee, and the 84th largest in the United States.

The city forms the core of the United States Census Bureau's Madison Metropolitan Statistical Area, which includes Dane County and neighboring Iowa, Green, and Columbia counties.

The Madison Metropolitan Statistical Area's 2010 population was 568,593.

Retail Confidence: 67% Arrow

WEBSITE SPEED

uwbookstore.com website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

0.9s

This domain loads at the median speed of 0.9 seconds.

Speed Percentile

79%

uwbookstore.com is faster than approximately 79 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #404.489 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • uwbookstore.com daily visitors distribution - Total: 1 country
  • Flag for United States of AmericaUnited States of America (99.7%)
  • Flaf icon for other countryOthers (0.59999999999999%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #76.937

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How uwbookstore.com looks like on a mobile device such as an iPhone.

Tablet
How uwbookstore.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 38% #000000
  • 23% #ffffff
  • 7% #f0f0f0
  • 4% #c00000
  • 3% #c05050
  • 2% #d06060
  • 2% #200000
  • 1% #c08080
  • 1% #f0b0b0
  • 1% #f0d0d0
  • 1% #903040
  • 1% #f0e0e0

Text/code ratio

uwbookstore.com's text/code ratio is 4.73%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 4.73%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 5
  • <H3> 0
  • <H4> 0
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
Academic attire timeline
The stole of gratitude
Diploma frames
Graduation gifts
Join our email list
Alt attributes Arrow up

We found 31 images on this website.
7 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 7 images on uwbookstore.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You're doing quiet good on social media!

Social shares are a key signal, among many others, that search engines use to evaluate the rankings of a website. Asking people to share your pages, adding visible social share buttons and make great quality content are 3 of the most powerful ways to grow your social presence.

  • Facebook iconFacebook
  • Total Engagement 836
  • Likes 47
  • Shares 784
  • Comments 5

DOMAIN REGISTRAR

Domain Registrar GODADDY.COM, LLC
Registration Date 02/03/1999 25 years, 9 months, 16 days ago
Last Modified 01/14/2017 7 years, 10 months, 5 days ago
Expiration Date 02/03/2020 Expired
Nameservers Arrow up
Host IP Address Country
ns31.domaincontrol.com 97.74.105.16 Flag for United StatesUnited States
ns32.domaincontrol.com 173.201.73.16 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Cloudflare, Inc.
  • IP Address
  • 104.18.221.143
  • Country
  • Flag for United StatesUnited States
  • Region
  • Virginia , Ashburn
  • Latitude and Longitude
  • 39.0438 : -77.4874
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