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SEO Report for vans.ca

January 17, 2020 9:54 PM
Desktop screen Desktop screenshot for vans.ca

SEO SCORE

Favicon for vans.cavans.ca
83

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

Fill the missing alt attributes on your images.
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Improve your social media presence. Encourage people to share your homepage.
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OVERVIEW

• Category
Shopping  >  Style & Fashion  >  Accessories
• Online since
November 28, 2000 (explore Wayback Machine)
• Age
19 years, 7 months, 15 days
• Alexa Rank
#138.259, vans.ca is in the world's top 1 million websites
• Owner
VANS, Inc. (See more)

FREE FORM BUILDER

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SEO

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Sectigo Limited has expired on May 28, 2020.
Title Tag
Vans® Canada | Official Site | Free Shipping
Length: 45 (recommended: 10 to 70)
Meta Description
Shop at Vans.ca for Shoes, Clothing & Accessories. Browse Men's, Women's, Kids & Infant Styles. Get Free Shipping & Free Returns 24/7!
Length: 146 (recommended: 50 to 160)
Google preview
Desktop Version

Vans® Canada | Official Site | Free Shipping

https://vans.ca

Shop at Vans.ca for Shoes, Clothing & Accessories. Browse Men's, Women's, Kids & Infant Styles. Get Free Shipping & Free Returns 24/7!

Mobile Version

Favicon for vans.ca https://vans.ca

Vans® Canada | Official Site | Free Shipping

Shop at Vans.ca for Shoes, Clothing & Accessories. Browse Men's, Women's, Kids & Infant Styles. Get Free Shipping & Fr...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1

WEBSITE SPEED

vans.ca website speed is fast. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.2s

This domain loads at the median speed of 1.2 seconds.

Speed Percentile

72%

vans.ca is faster than approximately 72 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #138.259 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for vans.ca

Daily visitors by country

  • vans.ca daily visitors distribution - Total: 1 country
  • Flag for CanadaCanada (85.5%)
  • Flaf icon for other countryOthers (14.5%)

Traffic country ranks

Country Rank
Flag for CanadaCanada #6.968

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How vans.ca looks like on a mobile device such as an iPhone.

Tablet
How vans.ca looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 53% #f0f0f0
  • 28% #ffffff
  • 4% #d0e0f0
  • 3% #101020
  • 1% #e0d0c0
  • 1% #90c0e0
  • 1% #f0f0ff
  • 1% #f0ffff
  • 1% #a0d0e0
  • 1% #80b0d0
  • 0% #c02030
  • 0% #60a0c0

Text/code ratio

vans.ca's text/code ratio is 2.47%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 2.47%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 2
  • <H3> 8
  • <H4> 1
  • <H5> 4
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
Sk8-hı mte 2.0
Authentic chino glide pro
<H3>
3rd level heading
Shop by
Mens
Womens
Kids
Skate
<H4>
4th level heading
Stay ın the know
<H5>
5th level heading
Weird waves season 2
The era stacked
Reflective pack
Verse bryan ıguchi boot
Alt attributes Arrow up

We found 16 images on this website.
10 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 10 images on vans.ca. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

It seems you have a very poor social media presence.

Follow these tips to build a better relationship with your audience : set smart goals, identify your audience, be human, seek relationships, create an editorial calendar, automate, focus on helping, optimize for engagement, get visual, stay active and create great content.

  • Facebook iconFacebook
  • Total Engagement 0
  • Likes 0
  • Shares 0
  • Comments 0
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Domain Registrar MARKMONITOR INTERNATIONAL CANADA LTD.
Registration Date 11/28/2000 19 years, 7 months, 15 days ago
Last Modified 03/29/2019 1 year, 3 months, 15 days ago
Nameservers Arrow up
Host IP Address Country
ns1.vfc.com 167.64.243.37 Flag for United StatesUnited States
ns2.vfc.com 167.64.143.37 Flag for United StatesUnited States

SERVER

Server map
  • Service Provider (ISP)
  • VF Services, Inc. Information Technology Services
  • IP Address
  • 167.64.243.100
  • Country
  • Flag for United StatesUnited States
  • Region
  • North Carolina , Raleigh
  • Latitude and Longitude
  • 35.7796 : -78.6382

OWNER

The owner's whois contact information is public.
Name
VANS, Inc.
Address
3260 Guenette
City
Ville Saint Laurent
Zip
H4S2G5
State
QC
Country Code
CA
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