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SEO Report for walmart.ca

December 2, 2019 1:35 AM
Desktop screen Desktop screenshot for walmart.ca

SEO SCORE

Favicon for walmart.cawalmart.ca
72

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

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Fill the missing alt attributes on your images.
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OVERVIEW

• Category
Shopping
• Online since
November 8, 2000 (explore Wayback Machine)
• Age
19 years, 6 months, 23 days
• Alexa Rank
#2.205, walmart.ca is in the world's top 5.000 websites!
• Owner
Wal-Mart Canada Corp (See more)

FREE FORM BUILDER

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SEO

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by GlobalSign nv-sa has expired on February 11, 2020.
Title Tag
Online Shopping Canada: Everyday Low Prices at Walmart.ca!
Length: 58 (recommended: 10 to 70)
Meta Description
Online Shopping in Canada at Walmart.ca. A great selection of online electronics, baby, video games & much more. Shop online at everyday low prices!
Length: 152 (recommended: 50 to 160)
Google preview
Desktop Version

Online Shopping Canada: Everyday Low Prices at Walmart.ca!

https://walmart.ca

Online Shopping in Canada at Walmart.ca. A great selection of online electronics, baby, video games & much more. Shop online at everyday low prices!

Mobile Version

Favicon for walmart.ca https://walmart.ca

Online Shopping Canada: Everyday Low Prices at Walmart.ca!

Online Shopping in Canada at Walmart.ca. A great selection of online electronics, baby, video games & much more. Shop online a...

Encoding
Great, language/character encoding is specified: utf-8
Hreflang Tags
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0
robots noydir,noodp

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by walmart.ca.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Walmart Confidence: 86% Arrow up

Wal-Mart Stores, Inc., doing business as Walmart, is an American multinational retailing corporation that operates as a chain of hypermarkets, discount department stores, and grocery stores.

Headquartered in Bentonville, Arkansas, the company was founded by Sam Walton in 1962 and incorporated on October 31, 1969., Walmart has 11,695 stores and clubs in 28countries, under a total of 63banners.

The company operates under the name Walmart in the United States and Canada.

It operates as Walmart de México y Centroamérica in Mexico and Central America, as Asda in the United Kingdom, as the Seiyu Group in Japan, and as Best Price in India.

It has wholly owned operations in Argentina, Brazil, and Canada.

It also owns and operates the Sam's Club retail warehouses.

Online shopping Confidence: 77% Arrow up

Online shopping is a form of electronic commerce which allows consumers to directly buy goods or services from a seller over the Internet using a web browser.

Consumers find a product of interest by visiting the website of the retailer directly or by searching among alternative vendors using a shopping search engine, which displays the same product's availability and pricing at different e-retailers.

As of 2016, customers can shop online using a range of different computers and devices, including desktop computers, laptops, tablet computers and smartphones.

Canada Confidence: 73% Arrow up

Canada (French) is a country in the northern half of North America.

Its ten provinces and three territories extend from the Atlantic to the Pacific and northward into the Arctic Ocean, covering, making it the world's second-largest country by total area and the fourth-largest country by land area.

Canada's border with the United States is the world's longest binational land border.

The majority of the country has a cold or severely cold winter climate, but southerly areas are warm in summer.

Canada is sparsely populated, the majority of its land territory being dominated by forest and tundra and the Rocky Mountains.

It is highly urbanized with 82 per cent of the 35.15 million people concentrated in large and medium-sized cities, many near the southern border.

One third of the population lives in the three largest cities: Toronto, Montreal and Vancouver.

Its capital is Ottawa, and other major urban areas include Calgary, Edmonton, Quebec City, Winnipeg and Hamilton.

Electronics Confidence: 67% Arrow

WEBSITE SPEED

walmart.ca website speed is slow. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

2s

This domain loads at the median speed of 2 seconds.

Speed Percentile

42%

walmart.ca is faster than approximately 42 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #2.205 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for walmart.ca

Daily visitors by country

  • walmart.ca daily visitors distribution - Total: 4 countries
  • Flag for United States of AmericaUnited States of America (3.6%)
  • Flag for CanadaCanada (87.2%)
  • Flaf icon for other countryOthers (9.2%)

Traffic country ranks

Country Rank
Flag for IndiaIndia #10.566
Flag for United States of AmericaUnited States of America #10.979
Flag for CanadaCanada #39
Flag for JapanJapan #15.647

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How walmart.ca looks like on a mobile device such as an iPhone.

Tablet
How walmart.ca looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 33% #ffffff
  • 25% #000000
  • 5% #f0f0f0
  • 3% #f0ffff
  • 3% #009050
  • 2% #109050
  • 2% #fffff0
  • 2% #f0f0ff
  • 1% #e0f0f0
  • 1% #50a050
  • 1% #fff0f0
  • 1% #1070c0

Text/code ratio

walmart.ca's text/code ratio is 2.20%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 2.20%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 24
  • <H3> 6
  • <H4> 1
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
Can we help? (3)
Thehub - our editors’ take: (3)
Walmart rewards mastercard (3)
Flyers & more (3)
Services (3)
<H3>
3rd level heading
Shop black friday deals
Shop departments
Our most epic black friday deals
Hot black friday deals in electronics
Hot black friday deals in appliances
<H4>
4th level heading
Javascript is disabled
Alt attributes Arrow up

We found 84 images on this website.
1 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 1 images on walmart.ca. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

Congratulations, your website is highly shared on social media! It's an excellent signal for your overall SEO strategy.

  • Facebook iconFacebook
  • Total Engagement 54.700
  • Likes 16.263
  • Shares 29.036
  • Comments 9.401
  • Pinterest iconPinterest 5
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Domain Registrar MARKMONITOR INTERNATIONAL CANADA LTD.
Registration Date 11/08/2000 19 years, 6 months, 23 days ago
Last Modified 10/30/2018 1 year, 7 months, 3 days ago
Nameservers Arrow up
Host IP Address Country
eur2.akam.net 95.100.173.64 Flag for United StatesUnited States
eur3.akam.net 95.100.174.64 Flag for United StatesUnited States
use3.akam.net 96.7.49.65 Flag for United StatesUnited States

SERVER

Server map
  • Service Provider (ISP)
  • Wal-Mart Stores Inc.
  • IP Address
  • 161.170.244.216
  • Country
  • Flag for United StatesUnited States
  • Region
  • District of Columbia , Washington
  • Latitude and Longitude
  • 38.9072 : -77.0369

OWNER

The owner's whois contact information is public.
Name
Wal-Mart Canada Corp
Address
1940 Argentia Road
City
Mississauga
Zip
L5N1P9
State
ON
Country Code
CA
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