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Whois & Analysis for wayfair.com

Apr 29, 2021 6:12 am UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
Desktop screen Desktop screenshot for wayfair.com
79

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

Make all versions of your website point to the same URL.
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Fill the missing alt attributes on your images.
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OVERVIEW

• Domain Owner
Private
• Online since
January 13, 2000 Explore Wayback Machine
• Alexa Rank
#328, wayfair.com is in the world's top 500 websites!

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by GoDaddy.com, Inc. has expired on November 6, 2021.
Title Tag
Wayfair.com - Online Home Store for Furniture, Decor, Outdoors & More
Length: 73 (recommended: 10 to 70)
Meta Description
Shop Wayfair for A Zillion Things Home across all styles and budgets. 5,000 brands of furniture, lighting, cookware, and more. Free Shipping on most items.
Length: 155 (recommended: 50 to 160)
Google preview
Desktop Version

Wayfair.com - Online Home Store for Furniture, Decor, Outdoors & M...

https://wayfair.com

Shop Wayfair for A Zillion Things Home across all styles and budgets. 5,000 brands of furniture, lighting, cookware, and more. Free Shipping on most items.

Mobile Version

https://wayfair.com

Wayfair.com - Online Home Store for Furniture, Decor, Outdoors & M...

Shop Wayfair for A Zillion Things Home across all styles and budgets. 5,000 brands of furniture, lighting, cookware, and more. Fre...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

No 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content! Not all versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport initial-scale=1.0, maximum-scale=5.0, width=device-width

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by wayfair.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Wayfair Confidence: 85% Arrow up

Wayfair, Inc. is an American e-commerce company that sells home goods.

Formerly known as CSN Stores, the company was founded in 2002 and now sells many home furnishings and décor items and over ten million products from over 10,000 suppliers.

Headquartered in Boston, Massachusetts, Wayfair has offices and warehouses throughout the United States as well as in Canada, Germany, Ireland, and the United Kingdom.

Zillion (anime) Confidence: 79% Arrow up

is a Japanese anime television series that ran from April 12, 1987 to December 13, 1987 on Nippon Television in Japan and was produced by Tatsunoko Production.

After the production of the anime, Tatsunoko Production and Mitsuhisa Ishikawa, the producer of Zillion, established IG Tatsunoko (which later became Production I.G) to obstruct the dispersing of the excellent staffs of Tatsunoko branch which had done actual production.

Therefore, Zillion is considered to be Production I.G's first work.

Furniture Confidence: 73% Arrow up

Furniture refers to movable objects intended to support various human activities such as seating (e.g., chairs, stools, and sofas), eating (tables), and sleeping (e.g., beds).

Furniture is also used to hold objects at a convenient height for work (as horizontal surfaces above the ground, such as tables and desks), or to store things (e.g., cupboards and shelves).

Furniture can be a product of design and is considered a form of decorative art.

In addition to furniture's functional role, it can serve a symbolic or religious purpose.

It can be made from many materials, including metal, plastic, and wood.

Furniture can be made using a variety of woodworking joints which often reflect the local culture.

Cookware and bakeware Confidence: 69% Arrow up

Cookware and bakeware are types of food preparation containers, commonly found in a kitchen.

Cookware comprises cooking vessels, such as saucepans and frying pans, intended for use on a stove or range cooktop.

Bakeware comprises cooking vessels intended for use inside an oven.

Some utensils are considered both cookware and bakeware.

Retail Confidence: 69% Arrow up

Retail is the process of selling consumer goods or services to customers through multiple channels of distribution to earn a profit.

Retailers satisfy demand identified through a supply chain.

The term "retailer" is typically applied where a service provider fills the small orders of a large number of individuals, who are end-users, rather than large orders of a small number of wholesale, corporate or government clientele.

Shopping generally refers to the act of buying products.

Sometimes this is done to obtain final goods, including necessities such as food and clothing; sometimes it takes place as a recreational activity.

Recreational shopping often involves window shopping and browsing: it does not always result in a purchase.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

Run Google PageSpeed Insights Analysis on wayfair.com

TRAFFIC

This website is ranked #328 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • wayfair.com daily visitors distribution - Total: 4 countries
  • Flag for United States of AmericaUnited States of America (91.6%)
  • Flaf icon for other countryOthers (8.4%)

Traffic country ranks

Country Rank
Flag for IndiaIndia #4.344
Flag for PakistanPakistan #800
Flag for United States of AmericaUnited States of America #85
Flag for CanadaCanada #702

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How wayfair.com looks like on a mobile device such as an iPhone.

Tablet
How wayfair.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 99% #f0f0f0
  • 0% #ffffff
  • 0% #f0f0ff
  • 0% #fffff0
  • 0% #b0c0d0
  • 0% #f0ffff
  • 0% #fff0f0
  • 0% #c0d0f0
  • 0% #fff0ff
  • 0% #7070a0
  • 0% #f0fff0
  • 0% #9090c0

Text/code ratio

wayfair.com's text/code ratio is 0.22%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 0.22%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 3
  • <H3> 22
  • <H4> 0
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
Wayfair
Primary
Shop by department
<H3>
3rd level heading
See new way day offers on best sellers. (2)
Shop styles from our way day partner. (2)
During way day, delivery's on us! (2)
Shop dining sets, islands, and more. (2)
Save more with a wayfair credit card. (2)
Alt attributes Arrow up

We found 22 images on this website.
12 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 12 images on wayfair.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

Congratulations, your website is highly shared on social media! It's an excellent signal for your overall SEO strategy.

  • Facebook iconFacebook
  • Total Engagement 629.964
  • Likes 402.223
  • Shares 159.352
  • Comments 68.389
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