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Whois & Analysis for westmarine.com

Dec 22, 2019 4:31 pm UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
• Contact Name
REDACTED FOR PRIVACY
• Organization
REDACTED FOR PRIVACY
• Address
REDACTED FOR PRIVACY
• City
REDACTED FOR PRIVACY
• Zip Code
REDACTED FOR PRIVACY
• State
CA
• Country Code
US
• Phone Number
REDACTED FOR PRIVACY
Desktop screen Desktop screenshot for westmarine.com
79

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your meta description eloquent and appealing, neither too short nor too long.
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Fill the missing alt attributes on your images.
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OVERVIEW

• Domain Owner
Private
• Category
Sports  >  Sailing / Boating  >  Shopping
• Online since
January 11, 1996 Explore Wayback Machine
• Age
28 years, 9 months, 29 days
• Alexa Rank
#45.778, westmarine.com is in the world's top 50.000 websites!

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by DigiCert Inc has expired on July 27, 2020.
Title Tag
Boat Parts, Sailing, Kayaks, Paddleboards and Marine Electronics | West Marine
Length: 78 (recommended: 10 to 70)
Meta Description
Shop the official West Marine Store to find over 100,000 products in stock for boating, sailing, fishing, or paddling. Since 1968, West Marine has grown to over 250 local stores, with knowledgeable Associates happy to assist. Shop with confidence - get free shipping to home or stores + price match guarantee!
Length: 309 (recommended: 50 to 160)
Google preview
Desktop Version

Boat Parts, Sailing, Kayaks, Paddleboards and Marine Electronics |...

https://westmarine.com

Shop the official West Marine Store to find over 100,000 products in stock for boating, sailing, fishing, or paddling. Since 1968, West Marine has grown to over 250...

Mobile Version

https://westmarine.com

Boat Parts, Sailing, Kayaks, Paddleboards and Marine Electronics |...

Shop the official West Marine Store to find over 100,000 products in stock for boating, sailing, fishing, or paddling. Since 1968,...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
robots index, follow
viewport width=970, maximum-scale=2.0, user-scalable=yes

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by westmarine.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Marine electronics Confidence: 72% Arrow up

Marine electronics refers to electronics devices designed and classed for use in the marine environment on board ships and yachts where even small drops of salt water will destroy electronics devices.

Therefore, the majority of these types of devices are either water resistant or waterproof.

Fishing Confidence: 67% Arrow up

Fishing is the activity of trying to catch fish.

Fish are normally caught in the wild.

Techniques for catching fish include hand gathering, spearing, netting, angling and trapping.

Fishing may include catching aquatic animals other than fish, such as molluscs, cephalopods, crustaceans, and echinoderms.

The term is not normally applied to catching farmed fish, or to aquatic mammals, such as whales where the term whaling is more appropriate.

West Marine Confidence: 65% Arrow
Boating Confidence: 65% Arrow
Kayak Confidence: 63% Arrow

WEBSITE SPEED

westmarine.com website speed is fast. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.2s

This domain loads at the median speed of 1.2 seconds.

Speed Percentile

72%

westmarine.com is faster than approximately 72 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #45.778 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • westmarine.com daily visitors distribution - Total: 2 countries
  • Flag for United States of AmericaUnited States of America (85.6%)
  • Flaf icon for other countryOthers (14.4%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #7.481
Flag for CanadaCanada #25.156

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How westmarine.com looks like on a mobile device such as an iPhone.

Tablet
How westmarine.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 17% #ffffff
  • 15% #b02030
  • 14% #f0f0f0
  • 7% #e0a020
  • 6% #f0a010
  • 4% #f0f0ff
  • 3% #fff0f0
  • 3% #fffff0
  • 2% #f0ffff
  • 2% #10b0b0
  • 2% #0060a0
  • 2% #e0c0c0

Text/code ratio

westmarine.com's text/code ratio is 2.68%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 2.68%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 13
  • <H3> 2
  • <H4> 0
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
Safety
Fishing
Cabin & galley
Outdoor living
Men’s
<H3>
3rd level heading
Electronics
Shoes
Alt attributes Arrow up

We found 49 images on this website.
27 ALT attributes are missing on your image tags. The issue affects 11 actual different images that could be loaded more than once in your page.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 27 images on westmarine.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

Congratulations, your website is highly shared on social media! It's an excellent signal for your overall SEO strategy.

  • Facebook iconFacebook
  • Total Engagement 19.091
  • Likes 1.068
  • Shares 17.838
  • Comments 185

DOMAIN REGISTRAR

Domain Registrar ENOM, INC.
Registration Date 01/11/1996 28 years, 9 months, 29 days ago
Last Modified 12/12/2019 4 years, 10 months, 28 days ago
Expiration Date 01/10/2021 Expired
Nameservers Arrow up
Host IP Address Country
ns1.westmarine.com 192.195.174.130 Flag for United StatesUnited States
ns2.westmarine.com 192.195.174.131 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Rackspace Hosting
  • IP Address
  • 162.242.194.234
  • Country
  • Flag for United StatesUnited States
  • Region
  • California , Watsonville
  • Latitude and Longitude
  • 36.9101 : -121.783
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