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SEO Report for woolworths.media

December 19, 2019 6:12 AM
Desktop screen Desktop screenshot for woolworths.media

SEO SCORE

Favicon for woolworths.mediawoolworths.media
79

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

Set a meta content-type (or meta charset) for your website.
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Consider adding a robots.txt file in your web server's root directory.
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OVERVIEW

• Category
Food & Drink  >  Cocktails / Beer
• Online since
March 27, 2017 (explore Wayback Machine)
• Age
2 years, 11 months, 6 days
• Alexa Rank
#771.008, woolworths.media is in the world's top 1 million websites

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SEO

Redirection
woolworths.media redirects to https://woolworths.com.au
SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by DigiCert Inc has expired on February 6, 2020.
Title Tag
Woolworths Supermarket - Buy Groceries Online
Length: 45 (recommended: 10 to 70)
Meta Description
Shop Online for groceries. Check out the online catalogue. Pick up groceries at your local store. Online Groceries & Food Delivery with Woolworths Online.
Length: 158 (recommended: 50 to 160)
Google preview
Desktop Version

Woolworths Supermarket - Buy Groceries Online

https://woolworths.media

Shop Online for groceries. Check out the online catalogue. Pick up groceries at your local store. Online Groceries & Food Delivery with Woolworths Online.

Mobile Version

Favicon for woolworths.media https://woolworths.media

Woolworths Supermarket - Buy Groceries Online

Shop Online for groceries. Check out the online catalogue. Pick up groceries at your local store. Online Groceries & Food Deli...

Encoding
No language/character encoding is specified
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

Robots.txt
No robots.txt file was found on this page.
URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by woolworths.media.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Woolworths Supermarkets Confidence: 87% Arrow up

Woolworths Supermarkets (colloquially known as "Woolies") is a supermarket/grocery store chain in Australia owned by Woolworths Limited.

Along with Coles, Woolworths form a near duopoly of Australian supermarkets, together accounting for about 80% of the Australian market.

Supermarket Confidence: 78% Arrow up

A supermarket, a large form of the traditional grocery store, is a self-service shop offering a wide variety of food and household products, organized into aisles.

It is larger and has a wider selection than a traditional grocery store, but is smaller and more limited in the range of merchandise than a hypermarket or big-box market.

Online shopping Confidence: 76% Arrow up

Online shopping is a form of electronic commerce which allows consumers to directly buy goods or services from a seller over the Internet using a web browser.

Consumers find a product of interest by visiting the website of the retailer directly or by searching among alternative vendors using a shopping search engine, which displays the same product's availability and pricing at different e-retailers.

As of 2016, customers can shop online using a range of different computers and devices, including desktop computers, laptops, tablet computers and smartphones.

Delivery (commerce) Confidence: 74% Arrow up

Delivery is the process of transporting goods from a source location to a predefined destination.

There are different delivery types.

Cargo (physical goods) are primarily delivered via roads and railroads on land, shipping lanes on the sea and airline networks in the air.

Certain specialized goods may be delivered via other networks, such as pipelines for liquid goods, power grids for electrical power and computer networks such as the Internet or broadcast networks for electronic information.

Retail Confidence: 74% Arrow up

Retail markets and shops have a very ancient history, dating back to antiquity.

Retailing involves the process of selling consumer goods or services to customers through multiple channels of distribution to earn a profit.

Retailers satisfy demand is identified through a supply chain.

Retailers typically make a variety of strategic level decisions including the type of store, the market to be served, the optimal product assortment, customer service, supporting services and the store's overall market positioning.

Once the strategic retail plan is in place, retailers devise the retail mix which includes product, price, place, promotion, personnel and presentation.

In the digital age, an increasing number of retailers are seeking to reach broader markets by selling through multiple channels, including both bricks and mortar and online retailing.

Digital technologies are also changing the way that consumers pay for goods and services.

Retailing support services may also include the provision of credit, delivery services and a range of supporting services.

TRAFFIC

This website is ranked #771.008 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for woolworths.media

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How woolworths.media looks like on a mobile device such as an iPhone.

Tablet
How woolworths.media looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 33% #f0f0f0
  • 20% #105030
  • 6% #006030
  • 5% #ffffff
  • 4% #307050
  • 4% #208040
  • 2% #404050
  • 2% #709080
  • 1% #e0c000
  • 1% #e0c020
  • 1% #fffff0
  • 1% #f0f0ff

Text/code ratio

woolworths.media's text/code ratio is 0.69%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 0.69%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 11
  • <H3> 7
  • <H4> 13
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
Welcome to woolworths
<H2>
2nd level heading
Order now for delivery or pick up until christmas eve (2)
Drinks (2)
Picked for christmas
Ultimate christmas entertaining
Explore this week’s specials
<H3>
3rd level heading
Browse groceries
Browsecatalogue
Ways to shop
Free pick up
Earn rewardspoints
<H4>
4th level heading
Christmas recipes, inspiration and more
Check out the latest fresh market update
Discover our hunger relief programs
Fresh magazine
Vegan christmas
Alt attributes Arrow up

We found 19 images on this website.
10 ALT attributes are missing on your image tags. The issue affects 9 actual different images that could be loaded more than once in your page.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 10 images on woolworths.media. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

Congratulations, your website is highly shared on social media! It's an excellent signal for your overall SEO strategy.

  • Facebook iconFacebook
  • Total Engagement 94.690
  • Likes 37.364
  • Shares 22.308
  • Comments 35.018
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Domain Registrar CSC CORPORATE DOMAINS, INC.
Registration Date 03/27/2017 2 years, 11 months, 6 days ago
Last Modified 02/23/2019 1 year, 3 days ago
Expiration Date 03/27/2020 29 days from now
Nameservers Arrow up
Host IP Address Country
a5-65.akam.net 95.100.168.65 Flag for BelgiumBelgium
a4-64.akam.net 72.246.46.64 Flag for ColombiaColombia
a10-67.akam.net 96.7.50.67 Flag for United StatesUnited States

SERVER

Server map
  • Service Provider (ISP)
  • Akamai Technologies, Inc.
  • IP Address
  • 104.80.20.185
  • Country
  • Flag for FranceFrance
  • Region
  • Île-de-France , Paris
  • Latitude and Longitude
  • 48.8566 : 2.35222

OWNER

The owner has chosen to keep his whois contact information private.
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FOOD & DRINK > COCKTAILS / BEER COMPETITORS IN FRANCE

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