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SEO Report for yellowpages.ca

January 16, 2020 8:17 PM
Desktop screen Desktop screenshot for yellowpages.ca

SEO SCORE

Favicon for yellowpages.cayellowpages.ca
79

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your meta description eloquent and appealing, neither too short nor too long.
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Fill the missing alt attributes on your images.
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OVERVIEW

• Category
Technology & Computing  >  Web Search
• Online since
October 19, 2000 (explore Wayback Machine)
• Age
19 years, 8 months, 26 days
• Alexa Rank
#12.670, yellowpages.ca is in the world's top 20.000 websites!
• Owner
Yellow Pages Digital & Media Solutions Limited (See more)

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SEO

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Entrust, Inc. has expired on June 19, 2020.
Title Tag
Find local businesses, products, reviews and deals on YellowPages.ca - YP.ca
Length: 76 (recommended: 10 to 70)
Meta Description
YellowPages.ca (YP.ca) connects you to Canada's businesses, products and services, providing all the information from the business directory: addresses and telephone numbers + videos, photos, email and web sites
Length: 211 (recommended: 50 to 160)
Google preview
Desktop Version

Find local businesses, products, reviews and deals on YellowPages.ca -...

https://yellowpages.ca

YellowPages.ca (YP.ca) connects you to Canada's businesses, products and services, providing all the information from the business directory: addresses and telephone...

Mobile Version

Favicon for yellowpages.ca https://yellowpages.ca

Find local businesses, products, reviews and deals on YellowPages.ca -...

YellowPages.ca (YP.ca) connects you to Canada's businesses, products and services, providing all the information from the business...

Encoding
Great, language/character encoding is specified: utf-8
Hreflang Tags
Alternate URL Hreflang
https://www.yellowpages.ca/ en-ca
https://www.pagesjaunes.ca/ fr-ca
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport initial-scale=1.0, maximum-scale=1.0, width=device-width

SEMANTIC ANALYSIS

The owner has associated the following topics to the website.

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by yellowpages.ca.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Email Confidence: 75% Arrow up

Electronic mail, or email, is a method of exchanging digital messages between people using digital devices such as computers and mobile phones.

Email first entered substantial use in the 1960s and by the mid-1970s had taken the form now recognized as email.

Email operates across computer networks, which today is primarily the Internet.

Some early email systems required the author and the recipient to both be online at the same time, in common with instant messaging.

Today's email systems are based on a store-and-forward model.

Email servers accept, forward, deliver, and store messages.

Neither the users nor their computers are required to be online simultaneously; they need to connect only briefly, typically to a mail server or a webmail interface, for as long as it takes to send or receive messages.

Canada Confidence: 73% Arrow up

Canada (French) is a country in the northern half of North America.

Its ten provinces and three territories extend from the Atlantic to the Pacific and northward into the Arctic Ocean, covering, making it the world's second-largest country by total area and the fourth-largest country by land area.

Canada's border with the United States is the world's longest binational land border.

The majority of the country has a cold or severely cold winter climate, but southerly areas are warm in summer.

Canada is sparsely populated, the majority of its land territory being dominated by forest and tundra and the Rocky Mountains.

It is highly urbanized with 82 per cent of the 35.15 million people concentrated in large and medium-sized cities, many near the southern border.

One third of the population lives in the three largest cities: Toronto, Montreal and Vancouver.

Its capital is Ottawa, and other major urban areas include Calgary, Edmonton, Quebec City, Winnipeg and Hamilton.

Website Confidence: 71% Arrow up

A website is a collection of related web pages, including multimedia content, typically identified with a common domain name, and published on at least one web server.

A website may be accessible via a public Internet Protocol (IP) network, such as the Internet, or a private local area network (LAN), by referencing a uniform resource locator (URL) that identifies the site.

Information Confidence: 71% Arrow up

Information is that which informs.

In other words, it is the answer to a question of some kind.

It is thus related to data and knowledge, as data represents values attributed to parameters, and knowledge signifies understanding of real things or abstract concepts.

As it regards data, the information's existence is not necessarily coupled to an observer (it exists beyond an event horizon, for example), while in the case of knowledge, the information requires a cognitive observer.

Yellow pages Confidence: 69% Arrow up

Yellow pages refers to a telephone directory of businesses, organized by category rather than alphabetically by business name, and in which advertising is sold.

The directories were originally printed on yellow paper, as opposed to white pages for non-commercial listings.

The traditional term "yellow pages" is now also applied to online directories of businesses.

WEBSITE SPEED

yellowpages.ca website speed is fast. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

3.1s

This domain loads at the median speed of 3.1 seconds.

Speed Percentile

22%

yellowpages.ca is faster than approximately 22 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #12.670 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for yellowpages.ca

Daily visitors by country

  • yellowpages.ca daily visitors distribution - Total: 6 countries
  • Flag for IndiaIndia (10.2%)
  • Flag for United States of AmericaUnited States of America (19.3%)
  • Flag for CanadaCanada (60.5%)
  • Flaf icon for other countryOthers (10%)

Traffic country ranks

Country Rank
Flag for IndiaIndia #12.803
Flag for BangladeshBangladesh #11.161
Flag for PakistanPakistan #26.601
Flag for United States of AmericaUnited States of America #13.253
Flag for MexicoMexico #15.111

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How yellowpages.ca looks like on a mobile device such as an iPhone.

Tablet
How yellowpages.ca looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 43% #ffd000
  • 25% #f0f0f0
  • 10% #ffffff
  • 5% #f0d020
  • 4% #ffd010
  • 4% #d0a000
  • 2% #fff0a0
  • 1% #ffe070
  • 1% #fff0f0
  • 1% #b08000
  • 1% #ffffd0
  • 1% #f0d040

Text/code ratio

yellowpages.ca's text/code ratio is 0.60%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 0.60%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 0
  • <H3> 3
  • <H4> 9
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H3>
3rd level heading
Home services
Dine
Grocery
<H4>
4th level heading
5 ways to make your kitchen look brand new
4 dıy projects you can do in a weekend
Finding the right plumber in an emergency
Well done: canada’s 10 best steak houses
Pizza perfection: 10 must-try canadian pizzerias
Alt attributes Arrow up

We found 24 images on this website.
13 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 13 images on yellowpages.ca. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 2.725
  • Likes 187
  • Shares 2.162
  • Comments 376
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Domain Registrar WEBNAMES.CA INC.
Registration Date 10/19/2000 19 years, 8 months, 26 days ago
Last Modified 10/27/2019 8 months, 18 days ago
Nameservers Arrow up
Host IP Address Country
ns-1149.awsdns-15.org 205.251.196.125 Flag for United StatesUnited States
ns-1838.awsdns-37.co.uk 205.251.199.46 Flag for United StatesUnited States
ns-195.awsdns-24.com 205.251.192.195 Flag for United StatesUnited States

SERVER

Server map
  • Service Provider (ISP)
  • TELUS Communications Inc.
  • IP Address
  • 204.191.245.111
  • Country
  • Flag for CanadaCanada
  • Region
  • Alberta , Edmonton
  • Latitude and Longitude
  • 53.4144 : -113.416

OWNER

The owner's whois contact information is public.
Name
Yellow Pages Digital & Media Solutions Limited
Address
16 Place du Commerce, Ile des Soeurs
City
Verdun
Zip
H3E2A5
State
QC
Country Code
CA
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