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Whois & Analysis for yhmg.com

Dec 24, 2019 9:17 pm UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
• Contact Name
On behalf of yhmg.com owner
• Organization
Whois Privacy Service
• Address
P.O. Box 81226
• City
Seattle
• Zip Code
98108-1226
• State
WA
• Country Code
US
• Phone Number
• Domain Registrar
Desktop screen Desktop screenshot for yhmg.com
66

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

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OVERVIEW

• Domain Owner
Private
• Category
Business
• Online since
November 30, 2009 Explore Wayback Machine
• Age
14 years, 11 months, 10 days
• Alexa Rank
#219.141, yhmg.com is in the world's top 1 million websites

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Let's Encrypt has expired on January 30, 2020.
Title Tag
YellowHammer Media Group - Driving Performance Through Creativity
Length: 65 (recommended: 10 to 70)
Meta Description
YellowHammer is an ad tech company that streamlines programmatic media buying, creative messaging, & analysis for marketers, publishers & agencies.
Length: 155 (recommended: 50 to 160)
Google preview
Desktop Version

YellowHammer Media Group - Driving Performance Through Creativity

https://yhmg.com

YellowHammer is an ad tech company that streamlines programmatic media buying, creative messaging, & analysis for marketers, publishers & agencies.

Mobile Version

https://yhmg.com

YellowHammer Media Group - Driving Performance Through Creativity

YellowHammer is an ad tech company that streamlines programmatic media buying, creative messaging, & analysis for marketers, p...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=0

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by yhmg.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Northern flicker Confidence: 86% Arrow up

The northern flicker (Colaptes auratus) is a medium-sized member of the woodpecker family.

It is native to most of North America, parts of Central America, Cuba, and the Cayman Islands, and is one of the few woodpecker species that migrate.

Over 100 common names for the northern flicker are known.

Among them are: "yellowhammer" (not to be confused with the Eurasian yellowhammer), clape, gaffer woodpecker, harry-wicket, heigh-ho, wake-up, walk-up, wick-up, yarrup, and gawker bird.

Many of these names are attempts at imitating some of its calls.

Creativity Confidence: 73% Arrow up

Creativity is a phenomenon whereby something new and somehow valuable is formed.

The created item may be intangible (such as an idea, a scientific theory, a musical composition, or a joke) or a physical object (such as an invention, a literary work, or a painting).

Marketing Confidence: 72% Arrow up

Marketing is the study and management of exchange relationships.

The American Marketing Association has defined marketing as "the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.".

Mass media Confidence: 71% Arrow up

The mass media is a diversified collection of media technologies that reach a large audience via mass communication.

The technologies through which this communication takes place include a variety of outlets.

Media buying Confidence: 70% Arrow up

In advertising management, media buying is the procurement of media inventory.

The media buying function negotiates price and placement for advertisements.

WEBSITE SPEED

yhmg.com website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

0.8s

This domain loads at the median speed of 0.8 seconds.

Speed Percentile

86%

yhmg.com is faster than approximately 86 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #219.141 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • yhmg.com daily visitors distribution - Total: 1 country
  • Flag for United States of AmericaUnited States of America (93.6%)
  • Flaf icon for other countryOthers (6.4%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #75.173

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How yhmg.com looks like on a mobile device such as an iPhone.

Tablet
How yhmg.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 67% #ffffff
  • 19% #f0f0f0
  • 10% #fff0d0
  • 3% #fffff0
  • 1% #f0ffff
  • 0% #f0fff0
  • 0% #f0f0ff
  • 0% #fff0ff
  • 0% #f0e0c0
  • 0% #f0d0a0
  • 0% #ffe0a0
  • 0% #d0d0d0

Text/code ratio

yhmg.com's text/code ratio is 1.37%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 1.37%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 4
  • <H2> 10
  • <H3> 1
  • <H4> 3
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
Driving performance through creativity
Solutions
Latest news
Check us out on ınstagram
<H2>
2nd level heading
Yellowhammer ranks on ad age 2019 best places to work
Yellowhammer increases return on ad spend for clients boll & branch and pehr
"yellowhammer has been a strategic partner since day one. their team has helped in building the customer base for the modcloth brand with their creative messaging and programmatic execution."
"yellowhammer understands that we have high standards for both creative and performance in everything we do, and that takes constant analysis and iteration."
"yellowhammer media group came alongside us as a team and really helped develop a solid strategy, creative ads, and messages that speak to our target audience."
<H3>
3rd level heading
Yellowhammermg
<H4>
4th level heading
Yellowhammer opens los angeles office to serve growing base of west coast clients
How to build a 21st century brand in 2019
All brands take note – personalization is key
Alt attributes Arrow up

We found 38 images on this website.
27 ALT attributes are missing on your image tags.

Image Image URL Occurrences
Image with missing alt attribute found on yhmg.com https://www.facebook.com/tr?id=1864495173785533&ev=PageView&noscript=1 1
Image with missing alt attribute found on yhmg.com https://yellowhammermg.wpengine.com/wp-content/uploads/2019/01/adage-badge.png 1
Image with missing alt attribute found on yhmg.com https://yellowhammermg.wpengine.com/wp-content/uploads/2018/11/modcloth-white-300x300.png 1
Image with missing alt attribute found on yhmg.com https://yellowhammermg.wpengine.com/wp-content/uploads/2019/05/lokai-new-white-300x300.png 1
Image with missing alt attribute found on yhmg.com https://yellowhammermg.wpengine.com/wp-content/uploads/2018/11/nourish-white-300x300.png 1

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 27 images on yhmg.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

It's a good start.

You should focus on obtaining more social shares to improve your overall SEO strategy. Check out these tips to build a better social media presence.

  • Facebook iconFacebook
  • Total Engagement 23
  • Likes 0
  • Shares 23
  • Comments 0

DOMAIN REGISTRAR

Domain Registrar AMAZON REGISTRAR, INC.
Registration Date 11/30/2009 14 years, 11 months, 10 days ago
Last Modified 10/23/2019 5 years, 14 days ago
Expiration Date 11/30/2020 Expired
Nameservers Arrow up
Host IP Address Country
ns-1014.awsdns-62.net 205.251.195.246 Flag for United StatesUnited States
ns-1118.awsdns-11.org 205.251.196.94 Flag for United StatesUnited States
ns-158.awsdns-19.com 205.251.192.158 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Google LLC
  • IP Address
  • 35.226.139.234
  • Country
  • Flag for United StatesUnited States
  • Region
  • New Jersey , Newark
  • Latitude and Longitude
  • 40.7357 : -74.1724
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